Krato is an Italian brand that specializes in unique jewelry exclusively for bearded men.
Krato’s first collection of beard jewels was released on Kickstarter in September 2016. Within few weeks of the launch the campaign reached its funding goal and since then beard jewels have become a new trend in beard styling. Beard is a visual display of dignity and individuality, which makes for a perfect canvas of self-expression. Krato beard jewels and piercings have been featured in numerous online and print magazines including GQ, Daily Mail, Journal de Noticias just to name few.
Over the past year we have worked closely with our customers and resolved the issues of the initial design of the beard jewels. We perfected overall shape and improved the structure of the triangular spiral clip.
Due to high demand for a Viking symbol and a peace sign, we have added these designs to Krato’s collection.
Krato beard jewels and piercings significantly differ from any other beard accessories. The novelty is a triangular spiral at the base of the jewel, which rotates into the beard hair and firmly holds the jewel in the beard.
Surprise your bearded friend with a unique gift this Christmas. Pre-orders are scheduled to ship at the beginning of December 2017 to arrive in time for Christmas.
Remember that Kickstarter is not a store, therefore all projects here are available for a limited time only. By backing Krato’s campaign, you are not only supporting this project, but will also receive discounts off future retail prices. Above all, you will be among the very first ones to own and wear these unique beard piercings. Your payment will not be processed until the funding goal is reached at the end of this campaign.
EXCLUSIVITY Be the first to receive and wear new Krato beard piercings!
2 FOR 1 Make sure to be one of the first 50 backers and receive both the Viking and Peace beard jewels for the price of 1.
SAVE Only on Kickstarter we offer 15-30% off future retail price. Take advantage of these awesome discounts and back the campaign.
MAKE A GIFT Beard piercing will make a great gift for your bearded friend. Pre-orders are scheduled to ship at the beginning of December 2017, so the backers could receive the beard piercings before Christmas.
Have you seen other beard jewels and piercings? Check them out at our web-store www.kratomilano.com
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Share Krato’s Kickstarter campaign with friends and family! And keep in touch by following @KratoMilano social media pages:
If you would like to write about Krato beard piercings in articles, blogs, or magazines, you can access press materials and photograps in the DropBox folder.
Thank you for being interested in Krato and backing via Kickstarter platform.
Biggest thanks to family and friends for always being there for Krato Milano!
Special thanks for helping with content for this campaign;
Photography - @valstr @dina_cold
Filming - Claudio Vitiello @claudio_17_
Modelling - Luca Cerchione @lucacerchione Andrei Pyrinov @andreypyrinov
Risks and challenges
It has been more than a year since Krato’s first Kickstarter campaign. The first campaign faced a few production problems, which caused delays in some shipments. In the past year we have learned from this experience and worked hard on resolving many issues. We are now confident that current Kickstarter campaign will go smoothly and pre-orders will be shipped with trackable post in the first week of December 2017.
To low manufacturing delays, we have already began the production process upon approving both Viking and Peace samples in August 2017. All we need now is your funding help to complete the production!
In any case of any unexpected circumstances, backers will be notified immediately, and your patience and cooperation will be greatly appreciated.
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