Project image
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$5,899
pledged of 10.000 $pledged of 10.000 $ goal
60
backers
Funding Unsuccessful
The project's funding goal was not reached on Wed, November 16 2016 9:33 PM UTC +00:00
Last updated May 1, 2017

DriveBetter - the smart driving coach for your teen driver.

6 teenagers die in car crashes every day in the US. We are working to encourage safer driving habits one driver at a time.

DriveBetter - the smart driving coach for your teen driver.

6 teenagers die in car crashes every day in the US. We are working to encourage safer driving habits one driver at a time.

$5,899
pledged of 10.000 $pledged of 10.000 $ goal
60
backers
Funding Unsuccessful
The project's funding goal was not reached on Wed, November 16 2016 9:33 PM UTC +00:00
Last updated May 1, 2017

About

What is DriveBetter?

DriveBetter is the smart coach for new drivers. DriveBetter includes an in-car device and smartphone application. 

DriveBetter measures the symptoms of bad (or good) driving.  Each driver earns a score. The score is based on a number of alerts:

  • Speeding
  • Distracted driving / swerving
  • Hard braking
  • Aggressive acceleration
  • Rough roads (e.g. curbs, too fast thru dips)
  • Accidents

Along with the score, the DriveBetter coach provides helpful tips to improve your score. For example, if your score has excessive hard braking this indicates distracted driving or following too close.  

Parents know how hard it can be to get a teenager to listen, so getting tips on their beloved phone is an effective way to reach them.

In addition, DriveBetter provides important vehicle information including current fuel and check engine status.

DriveBetter App
DriveBetter App

Why Build DriveBetter?

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    • English

Car crashes are the leading cause of death for young people in the United States. 

Gradually increasing driver privileges has been shown as an effective way to reduce risk. We are building DriveBetter to give parents a tool to encourage safer driving habits for the whole family.

Does DriveBetter Work for Me?

DriveBetter works in most cars made after 1996 (it uses an OBD port). You also need a smartphone (Apple or Android). 

Supported phones:

  • Apple iPhone > 5
  • Android > 4.1 (Jelly Bean) with Bluetooth Low Energy (BLE) support 
DriveBetter in-car device
DriveBetter in-car device

 

DriveBetter OBD Connector
DriveBetter OBD Connector

DriveBetter is currently being tested in the US only. We expect it will work in other places, but as a young startup, we do not have the resources to validate the app in other countries right now. Please follow us on social media (Twitter, Facebook) or even better select the international backer option to get updates and vote for which country we should support next!

While our initial focus is on young drivers, DriveBetter works for all drivers from new to mature. Our founder is 39 with a clean driving record and having the in-car device in his vehicle has made him a more aware driver. 

Where We Are

We have completed our proof of concept for both Android and iPhones. This includes collecting data with 20 devices, over 1.3 million data points, and 17,000+ miles driven. The system sends data from car => device => phone => server. 

The video below shows the Android app in action including streaming data from the device. While this looks like a bunch of gibberish, it was critical (and time-consuming) function to get working. 

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We are currently working on our app to improve user experience and add vehicle details. 

In particular, we will:

  • Build out our badges
  • Design custom icons
  • Scale our server setup
  • Test and publish apps to iTunes and Google Play

The Kickstarter funds will be used to:

  • purchase hardware in significant production runs 
  • finalize and purchase packaging
  • hire graphic designer help to make the app look awesome

Features

Safe Driving Score. Uses distracted swerving, speeding, hard braking and aggressive driving to compute a score.

Competition. DriveBetter includes a scoreboard to compete with your friends, family and others nearby. Encourage safe driving with friendly competition.

Car Health. Monitor your car health from your phone including fuel level, check engine light, recall status, and vehicle location. 

Rewards

Our rewards include; a DriveBetter in-car device, the app for your Android or Apple iPhone. You can select if you want 1, 2, 3 or 4 devices. The app can be installed on as many phones as you want. 

Rewards will ship on a graduated schedule to allow us to scale our apps, server, and support system.

Timeline

Once our campaign funds, we will finalize the logistics for our hardware production run. Also, we will place the order for packaging and documentation included with the hardware. 

Our development team is already hard at work on our apps and server. We will add more help to build out the solution faster.  

The first version of our apps will be available for download on Apple iTunes and Google Play in January of 2017.

Our super early bird backers will get their hardware in January of 2017. We expect to have all Kickstarter rewards shipped by the end of June 2017.

DriveBetter Kickstarter Timeline
DriveBetter Kickstarter Timeline

Our Team

The creators behind DriveBetter is comprised of a small, but very passionate team with an incredible depth of experience. Whether it is developing software for the products most people use and interact with every day - like iOS and Android - or complex server deployment our team has done it.  We are supported by phenomenally talented graphic artists and UI/UX designers.  In addition, we are working with a dedicated media development company and a manufacturing partner who has extensive experience and proven success in this field.

From time we conceived the idea, we knew that we wanted to bring this idea to Kickstarter. We've backed projects here and we believe in practical, capable, or just cool technology that can impact and improve people's lives on a daily basis. We are excited to share DriveBetter with the world. With the team we've assembled, the relationships we've been forging with our partners, and your support through this campaign we are confident we can bring this product to life in the way we've envisioned it.

To learn more about our team and company, check out the DriveBetter website.

Founders Scott White and Heather White
Founders Scott White and Heather White

Help!

You can help, simply re-share us and help get the word out. This is critical for us. 

It only takes a few seconds. 

 

 

 

Credits

Thank you! Thank you! Thank you! This campaign was a team effort and would not be possible without lots of hard work from our team:

Golden Arm Media - Video, Filming, and Creative support!

Eric White - UX/IU Design

Alyson Design - Branding and logo design

Orange Robot family - for working hard and believing in this crazy idea.

...and of course you for backing and sharing this campaign to make it a success.

Risks and challenges

Every new project has its challenges.
Our hardware is proven, we currently have 20 devices in beta-testing. However, there are schedule and logistics risks with any production run. To minimize these risks, we will start ordering parts as soon as the Kickstarter looks like it will fund.

We have also limited the total number of devices that can be purchased to make sure we can support our backers the right way.

The other risk to the schedule is getting our apps to the Apple store and Play store. We are already working on this, but can create a delay as requires approval from Apple and Google. Our core team includes experienced app developers that have been through the process.

Scott White
Founder and CEO

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Support

  1. Select this reward

    Pledge $5 or more About $5

    Love The Idea, Keep Me Posted

    THANK YOU! Every contribution brings us closer to our goal. You will receive a backer's only updates.

    Less
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    13 backers
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  2. Select this reward

    Pledge $5 or more About $5

    International Backer

    The initial version of DriveBetter is designed to work in the United States only. You will receive a backer's only updates and help us judge which international countries to support first.

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    4 backers
    $

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  3. Select this reward

    Pledge $89 or more About $89

    Really Early Bird Special

    Save $60!
    Be one of the first people in the world to join the DriveBetter community. Our most passionate backers get our in-car device at a super low price.

    Put a device in any car and install apps on as many phones as you need.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
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    Ships to Only United States
    Limited 2 backers
    $

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  4. Select this reward

    Pledge $119 or more About $119

    Early Bird Special

    Save $30!
    Be one of the first people in the world to join the DriveBetter community. Our most passionate backers get our in-car device at a super low price.

    Put a device in any car and install apps on as many phones as you need.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Limited 1 backer
    $

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  5. Select this reward

    Pledge $129 or more About $129

    Regular Special

    Join our DriveBetter community. Our backers get our in-car device before it's available to the public.

    Put a device in any car and install apps on as many phones as you need.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Limited 2 backers
    $

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  6. Select this reward

    Pledge $198 or more About $198

    Really Early Bird Family Duo Pack

    Get 2 devices and save $100!
    Have multiple drivers? Get two devices and compete to be the safest driver in the family.
    Put a device in two cars and install apps on as many phones as you need.
    Be one of the first families in the world to join the DriveBetter community. Encourage safe driving habits for the entire family.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Limited 1 backer
    $

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  7. Select this reward

    Pledge $218 or more About $218

    Early Bird Family Duo Pack

    Get 2 devices and save $80!
    Have multiple drivers? Get two devices and compete to be the safest driver in the family.
    Put a device in two cars and install apps on as many phones as you need.
    Be one of the first families in the world to join the DriveBetter community. Encourage safe driving habits for the entire family.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Limited 1 backer
    $

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  8. Select this reward

    Pledge $228 or more About $228

    Family Duo Pack

    Get 2 devices and save $70!
    Have multiple drivers? Get two devices and compete to be the safest driver in the family.
    Put a device in two cars and install apps on as many phones as you need.
    Be one of the first families in the world to join the DriveBetter community. Encourage safe driving habits for the entire family.

    Includes:
    • DriveBetter app
    • DriveBetter in-car device
    Less
    Estimated delivery
    Ships to Only United States
    Limited 1 backer
    $

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  9. Select this reward

    Pledge $297 or more About $297

    Family Triple Pack

    Get 3 devices and save $150! (Get one free!)
    Have multiple drivers? Get three devices and compete to be the safest driver in the family.
    Put a device in three cars and install apps on as many phones as you need.
    Be one of the first families in the world to join the DriveBetter community. Encourage safe driving habits for the entire family.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Limited 1 backer
    $

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  10. Select this reward

    Pledge $396 or more About $396

    Family Quad Pack

    Get 4 devices and save $200! (Get one free!)
    Have multiple drivers or want to encourage safe driving as a gift? Get four devices and compete to be the safest driver in the family.
    Put a device in four cars and install apps on as many phones as you need.
    Join the DriveBetter community before it is available to the general public. Encourage safe driving habits for the entire family.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Limited 2 backers
    $

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  11. Reward no longer available

    Pledge $49 or more About $49

    Super Early Bird Special

    Save $100!
    Want to be on the bleeding edge?
    Be one of the first people in the world to join the DriveBetter community. Our most passionate backers get our in-car device first and at a super low price.

    Put a device in any car and install apps on as many phones as you need.

    Includes:
    • DriveBetter in-car device
    • DriveBetter app
    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 20 backers
    $

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Funding period

- (30 days)