About this project
At HITCASE we believe that adventures both big and small make us better people, and our goal is to help make that happen, which is why we designed the All New HITCASE PRO, the most functional video and photography case on the market. We want to encourage as many people as possible to capture their experiences with confidence by simply using iPhone and a HITCASE. Kickstarter is the perfect place to help us reach a wide audience, with the absolute best price possible.
What People Are Saying:
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From the world traveler, weekend warrior, sports lover, tech fanatic, artist and soccer mom to everyone in between, no matter who you are, you want to share moments with your friends, family and the world. We wanted to design a product that’s immune to the elements but also enhances the camera function of iPhone. Our focus was to make the PRO an easy to use piece of gear that like sunglasses or a pair of hiking boots, you can use when you need it (or every day if you want to)!
We wanted it to be easily mountable anywhere like an action camera, but with a few tweaks to make it work better for an iPhone. Beautiful but tough with an aluminum chassis, the all new HITCASE PRO has industry leading waterproof and shockproof technology, is quickly mountable, offers 3 compact lenses, and all this, while offering no compromises in the daily functions of your iPhone.
Things you can do using just your iPhone and HITCASE:
- Facebook or Snapchat from the water while on vacation
- Record or stream point of view (POV) video the way you’re eyes actually see it
- Use the Wide lens to grab a quick landscape shot then quick change to the Superwide for a wicked looking selfie with your friends and the entire background in the shot.
- FaceTime hands free while teaching someone a new skill (fix a bike, a car, a recipe anything!)
- Dash cam your road trip on time lapse and turn that long boring video into an exciting 15 second Instagram clip
- Use the Hitcase FloatR mount to make sure you dont lose your phone in the water while canoeing, sailing or swimming.
- Grab a slow mo macro video of a crab on the beach and make it look like the most epic prehistoric monster just landed on your vacation
- Record or stream anything from anywhere to anyone and never worry about your iPhone again or how to get the right angle or shot.
Pick a reward, become a backer, and help us bring our new product to life.
The HITCASE PRO is the solution you’ve been looking for to get creative, have fun and to leave the complex gadgets at home. That’s why HITCASE PRO is all you need for adventure and travel photography and video — no matter how intense it gets you’ll be able to capture those amazing moments.
Even better, you can still keep your phone fully functional, weekend ready and travel proof with an ecosystem of mounts and lenses that you can easily detach to go low profile. There are three easy-mounting lenses for increased versatility and creative capture. The HITCASE PRO offers shock absorption, waterproofing and quick GoPro®-compatible mounting with no compromises. Explore your city or explore the world — HITCASE has you covered.
We are committed to the highest standards of design, materials, and production. The machined, anodized aluminum frame combines with our patent-pending ShockSeal technology, custom waterproof seals, and the highest quality polycarbonate to deliver ultimate protection for your iPhone. Use it every day or just as needed — HITCASE protects your phone from ordinary drops or extraordinary adventures.
Don’t you hate it when when iPhone cases are nearly impossible to put on and take off? We do too, which is why we created the Shockseal. It has a built-in tab that makes it simple to remove. Though with full functionality, and interchangeable lenses, you might not want to!
We seamlessly matched the look and feel of the iPhone with an anodized, precision-machined aluminum frame which adds both impact and scratch protection. The case also includes beautiful aluminum alloy push buttons for volume and power that have great feedback, firm but with a positive click so you dont hit them by accident and lose the shot. The back panel is high-strength polycarbonate — the same material used in bulletproof glass. It keeps iPhone both snug and secure but also visible.
HITCASE is 5x tougher and more waterproof than any other full function case on the market. The ShockSeal technology contours firmly to iPhone in order to provide underwater protection up to 10m/33ft with the included surf plugs (and to a depth of 5m/16ft without them). The patent-pending overmolded thermoplastic urethane (TPU) seal and custom-made O-rings provide even greater waterproofing and peace of mind while being super reliable and easy to install. Tough but flexible silicone port plugs for the headphone jack and lightning port also ensure a secure fit that keeps iPhone 100% sealed off from dirt, dust and water, while staying easy to access when needed. We’ve tested the PRO up to 100ft depths for short durations up to 10 mins, or long durations of 16 hours at 40ft or more with great success, but we don't recommend you swim that deep or that long, humans aren’t as tough as a HITCASE!
The surf plugs are small silicone rubber plugs for the audio diaphragm areas that are more vulnerable to intense shock or wave crash. In most situations you won't need to use the included surf plugs, but they can used as a precaution if you are doing something pretty intense like cliff jumping or in heavy surf.
At the front of the HITCASE PRO is the ShockSeal — a scratch-resistant screen contoured to fit the frame and seal into place under pressure. The ribbed design of the shock-absorbing silicone bumper makes your iPhone drop-proof to 16 feet — we sure had fun testing it! In our final round of testing our CEO Brooks personally dropped his own Jet Black iPhone onto concrete from 16ft 10 times, no issues so you know we mean bizness. Can it handle more than that? Probably, but we'll let you do the testing and report back.
We created an ecosystem of mounts designed to connect your HITCASE to pretty much anything. Two different suction cup mounts, a go-anywhere shooter pole mount (similar to a selfie stick but way cooler), sticky mounts, and a floating mount for your water adventures. A neoprene chest mount that can adjust and rotate a full 360 degrees and pivot 180 degrees, gives you handsfree control.
Now that your iPhone can go anywhere, you’ll want to be able to mount it everywhere. That’s why we’ve designed a new metal rail for a better fit, giving you less vibration when capturing video. Simple to attach, even in the middle of a recording; easy to remove from the HITCASE when you’re finished filming, thanks to captive screws in the rail that will not fall out and get lost. Plus, you can attach to any GoPro® compatible mount, including drones, gimbals, and more.
The HITCASE PRO sports an aluminum lens thread secured with a silicone gasket for fast mounting of three waterproof TrueLUXx lenses:
Whatever the occasion, you’ll have the right lens to capture the moment in the best light. The HITCASE PRO has a built-in glass lens permanently attached, which is fully waterproof and has an anti-reflection, anti-scratch coating to ensure total protection without a lens.
Some people might say you that you need a big lens to get the best results. We developed our line of lenses for specific reasons. Compactness (you don’t want to carry around gear right? thats why were doing this!) and quality. Our Superwide was developed primarily as a video lens, and for people who want a photo lens that gives them fisheye type results. It has some softness around the edges but no vignetting, (no black edges) which means you get a fun and beautiful photo without having to crop into it and its ready to go for sharing platforms that crop vertical (like Instagram Stories/Snapchat) or square.
Optics is one of those things that is all about balancing requirements, there’s only so much that physics will let you get away with, and we’ve decided to make these three lenses portable and inexpensive to replace, so you don’t have to worry if you have too much fun and bang one up.
HITCASE PRO does the job — protecting your phone — and lets your phone do its job too, as intuitive and user-friendly as ever. Easily text, make calls, use apps, and write notes as you would normally while enjoying the protection and versatility of HITCASE’s scratch-resistant, Touch ID-enabled screen. Why shouldn’t your lifestyle and your phone be compatible?
Our HITCASE PRO screen covering (we call it the ShockSeal) is thin yet extremely scratch-resistant. Better yet, it does this all without compromising your screen's responsiveness or your ability to use iPhone’s Touch ID feature. Keep your iPhone looking as pristine as it did on day one — even as you take it to new heights and adventures! We designed the case with small, invisible dots on the backside of the screen specifically engineered to reduce humidity from building up on the screen. Plus, if you ever decide you want to replace your ShockSeal, you can purchase one from us at our online store to make your HITCASE as good as new.
Let’s not beat around the bush — iPhones are expensive and delicate. At the early bird price of $89 CAN ($67 USD), it’d be silly not to protect your $600+ investment and enjoy all of the added features and functionality that HITCASE offers. Invest in adventure, creativity, and protection by unlocking the full potential of your iPhone. Always be ready to capture life’s messiest, most memorable moments. With a 12 month warranty and the ability to buy new lenses and ShockSeals from our online store, your HITCASE PRO will always be good to go.
With Facebook Live, Periscope, Instagram Stories, and Snapchat, you are right there in the moment, recording it with your phone. You need the right tools to get the whole story, especially when you’re trying to record life’s crazier adventures or don't have hands available to hold the camera, and that’s right where HITCASE comes in.
Snapchat, Instagram, and Tweet your way to bigger adventures with #HITCASE. We love to support our HITCASE family in pursuing their dreams and having new and exciting experiences, whether big or small. We believe in discovering both the Earth and ourselves, and we built HITCASE to help you get there! Show us what’s out there in your world and support others at the same time!
Because HITCASE is an all-in-one solution, you don’t have to worry about charging other devices or keeping track of countless cables and full SD cards. Your video and photos will sync to the cloud and will be ready for you whenever you need them. Plus, you can enjoy the long battery life of your iPhone — almost 2 hours in video recording mode — as opposed to the short battery lives of some cameras.
We’re committed to innovative design, and we have two published patents and three pending, bringing you the best-ever HITCASE. We built the best product we can, but it’s nothing without the key ingredient: You.
Pledge $1 or more to this campaign and receive a FREE download and upgrade of our app: Vidometer. Transform your iPhone into the ultimate action cam. Vidometer lets you overlay maps, your heart rate (with a compatible monitor or Apple Watch), your speed, altitude, G-Force, and more on your videos so your friends know it really went down that way. After the Kickstarter completes, if you are a backer you'll be notified for a free download of Vidometer from the App Store, complete with the Vidometer PRO upgrade which includes the mapping overlays. Between now and then go download it now in the App Store and have some fun with the free version!
Vidometer uses the iPhone's built in sensors such as the accelerometer, GPS, gyroscope, and compass to build a custom and accurate graphical data telemetry overlay. Don't forget to take Vidometer along for the ride — use it when you are out Mountain Biking, Skiing, Snowboarding, Skateboarding, Hiking, Sky Diving, Racing, Karting, Running, Dirt Biking, Flying, Skating, Rollerblading, Geocaching, Video Mapping, Navigating, Jumping up and down, or whatever! Vidometer functions great as a HUD, GPS Recorder, Dash Cam, Geocoder, Reverse Geocoder, action sports recorder, and more!
Preparations are well under way for the launch of the HITCASE PRO. The design is finalized and the money we raise through Kickstarter will be spent on producing your HITCASE immediately. More than anything, we need your voices. We want as many people as possible to see our product and have a chance to decide if the HITCASE PRO could help them on their adventures. Please share this campaign with anyone who might be interested, on whichever social media channels you want. Tag your friends, Tweet about it, or post a photo on Instagram. If you already have and love your HITCASE, using the #HITCASE hashtag is a great way to connect with the community. Search for it on social media to see what the HITCASE family is up to all around the globe! Of course, if you want to get your hands on a HITCASE PRO early and at a great price, please back our project! We have a ton of rewards to suit any pledge-level and we’re excited about meeting a whole new generation of HITCASE family.
HITCASE started because of who we are: explorers of the world, discoverers of what’s next, and, on occasion, just clumsy with our phones. Of course, we wanted our phones with us, regardless of what situation we were in — to photograph, record, call, and share. But iPhones don’t like unpredictable conditions, so we made HITCASE PRO. Our aim is simply to inspire and make it possible for others to capture their adventures with the phone they’ve already got and share it with their friends. The HITCASE community has been incredible since we started, and seeing new adventures shared each day with the #HITCASE tag has kept us stoked to keep going and keep improving. The PRO is the result of thousands of hours of inspiration and perspiration, and we can’t wait for you to try it!
Challenge and adventure define everything Brooks takes on. He has designed satellite communications systems for companies, NGOs and NATO Militaries around the world including: North Africa, Afghanistan and Kosovo; and has produced award winning films about Canada’s military, and de-mining in Cambodia. An entrepreneur from an early age, his work has ranged from horse ranching to eCommerce. As part of Team HITCASE he’s all about getting the world Ready for Adventure®, one HITCASE at a time.
Risks and challenges
Designing a product that is protective, beautiful and functional is both an amazing experience and a challenge. After thousands of man hours thinking, re-thinking and testing the All New PRO, we believe that we have built the best HITCASE that we have ever made.
Our experience designing previous and current Hitcase product lines have made us well versed in not only expecting a few, but handling manufacturing and production challenges. We feel very confident that we will hit our target shipping dates, and will do our best to expedite the process if we can. We are excited to share the All New HITCASE PRO with the world and won't rest until the last order has shipped out.Learn about accountability on Kickstarter
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