Project image
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$9,227
pledged of 6.500 $pledged of 6.500 $ goal
88
backers
54hours to go

All or nothing. This project will only be funded if it reaches its goal by Fri, October 18 2019 7:00 AM UTC +00:00.

Blackletter: SAD RIOT’s Fall Streetwear Collection

Feel inspired, empowered, and simply badass with our all-black, gender neutral streetwear line

Blackletter: SAD RIOT’s Fall Streetwear Collection

Feel inspired, empowered, and simply badass with our all-black, gender neutral streetwear line

$9,227
pledged of 6.500 $pledged of 6.500 $ goal
88
backers
54hours to go

All or nothing. This project will only be funded if it reaches its goal by Fri, October 18 2019 7:00 AM UTC +00:00.

About

 NOTE: If you'd like more than one item, or if you'd like to mix and match, simply add on the cost of any item to your original pledge. Click "Manage Your Pledge" and add on the cost of whatever other item you would like. For example, if you would like to pledge for a denim jacket but also want a crop top, add on $25 to your denim jacket pledge and specify that you would like to pledge for the crop top as well. Shipping remains the same! (This does not include the photoshoot or videoshoot).

 Instagram:  @sad_riot 

We are an independently owned and operated streetwear brand from Seattle, WA. As of right now, it's just two of us running the show: Gabby Park and Sam Gutierrez (we're romantic and business associates, and it works out great). Our goal is to provide both elevated and functional clothing for folks who love the occult and those dark, edgy vibes. Each carefully crafted design has a story that is meant spark your creativity and inspire you. Each garment runs deep in symbolism and is meant to help you to feel empowered and help you to harness the power within yourself to be the Master of your story. Hail yourselves! 

We had our first show in Seattle at the Punk Rock Flea Market in December of 2017 in an abandoned grocery store selling stickers, illustrated tarot cards, and some t-shirts that a friend screen printed for us. Thirty shows and three clothing lines later, here we are! And we've really only just begun. We love being our own bosses and producing clothing and accessories that we love and we know that YOU will love. Honestly, it's hard to believe how far we've come, and we couldn't have done it without our amazing supporters. Thank you! 

As we grow, part of our mission is to become a platform of visibility for the underrepresented. Inclusivity is a cornerstone of our brand. We want to highlight members of our community: creators, artists, and activists who are making a positive impact. Our models are just those people - catch them in the video above or the photos below serving up that soft-grunge-spooky-autumn REALNESS.

For the last two years that we have been in business, we have successfully produced and sold over 1,000 garments and accessories through our online shop and numerous markets and shows around the United States. We have a small but very loyal and supportive fan-base, and now is the time for us grow and extend our reach on a larger platform.

Blackletter is particularly special to us because we feel like we have blossomed into our true selves and have a stronger-than-ever hold on our identity as a brand. For the last two years we've been pushing ourselves and struggling to dial in what we really want to convey. And what we want to convey is empowerment + visibility through the lens of a darker aesthetic with bold, iconographic imagery and symbolism. There are symbols and hidden meanings behind each individual design done with painstaking research.

We have branched out to now offering not only t-shirts and hoodies, but also different kinds of accessories and outwear such as high quality denim jackets, coaches jackets, and insulated performance jackets.

We also try to be as mindful as possible when sourcing our garments: 

  • We do our absolute best to do our research and work with distributors who source ethically - no sweatshops, no child labor 
  • Most of our sizing goes up to 3XL, with three designs going up to 5XL

Why pledge now?

The Kickstarter campaign not only helps to front the costs of production, it also works as a means to take pre-orders. The garments are discounted from the retail price. As soon as the Kickstarter is over, the prices will go up. We have a limited run of garments already produced for folks who want their apparel ASAP! Once our Kickstarter is funded, we will give local Seattle folks (the bulk of our followers) who backed the campaign the option of picking up their garments at two local shows happening the weekend after the Kickstarter ends. 

Both of us have day jobs: Sam works at a local espresso roastery in Seattle, and Gabby is an on-call pastry instructor at a local Seattle college while waiting tables on the side for extra cash. We are currently fronting the costs of all of our production ourselves. Because of this, we have been limited in the garments that we could produce. Our goal is to evolve from simply screen-printing our designs on shirts to becoming a fully-fledged, full-time premium clothing company. With your help, we can make this happen right now. 

The designs are finished. The samples are approved. Our printers are ready.  All we need left is YOU.

Thank you!

Sam and Gabby

 We are shooting for a minimum of $6,500 to fund half of the full-scale collection of what you saw featured above. If we can go above and beyond that, even better. 

3-5% will be going towards processing fees, another 5% cut goes to Kickstarter. The rest will go directly into the costs of the garments, the screen printing, labels for branding, and packaging. 

 T-Shirt Size Chart:


No Masters Dickies Jacket Size Chart: 

Scorpion Denim Jacket:

Risks and challenges

We have successfully produced and sold three clothing lines in the two years that we have been in business. Our manufacturers are reliable, quick, and they source top-quality garments that folks have loved.

The clothing samples have already been produced and approved - all we need now is help with funding the full collection on a large scale.

The only real challenge is timing - sometimes our manufacturers have to wait until a particular garment is in stock. Luckily, this doesn't happen very often, and the longest we are delayed is usually just a month.

If you pledge for a garment and find that when you receive it, you would prefer another size, you can exchange it within 30 days upon receipt. Shipping would be paid for by the purchaser.

If you pledge for a garment and find that when you receive it, you would like to return the item, you can return it within 30 days upon receipt with all tags attached and no damage to the garment itself. Shipping would be paid for by the purchaser.

Please keep in mind that your payment will be processed and your reward will be sent to you only if the Kickstarter is funded.

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Support

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  2. Select this reward

    Pledge $5 or more About $5

    Blackletter Digital Lookbook Zine

    Kickstarter exclusive!
    -High-res, interactive PDF with art and photos from our fall collection, Blackletter

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    Enamel Keychain

    Black hard enamel with silver metal

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    Digital Lookbook Zine + Sticker Pack

    Vinyl Sad Riot logo sticker pack
    -pastel pink, orange, mint, lavender, & pastel blue
    -matte, soft-touch stickers

    (Retail $20)

    Includes:
    • Blackletter Digital Lookbook Zine
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    Knit Beanie or Embroidered Dad Hat

    Knit cuff beanie available in black, dark gray, and navy
    -100% acrylic
    OR
    Embroidered dad hat available in black and acid gray
    -100% cotton

    (Retail $25)

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    Logo T-Shirt

    Logo t-shirt in black with a soft, vintage look and feel
    -100% combed cotton, preshrunk
    -Available in XS-5XL

    (Retail $30)

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    No Masters Crop Top

    -flowy fit
    -65% polyester 35% viscose
    -Available in S-XXL

    (Retail $30)

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    8 backers
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    Mock Neck Tank

    Available in S-L

    (Retail $30)

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    No Masters T-Shirt

    -100% combed cotton, preshrunk
    -Available in XS-5XL

    (Retail $35)

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    7 backers
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    Waistbag + Enamel Keychain

    Kickstarter Exclusive!
    -Keychains only available through the campaign
    -100% polyester with PU coating
    -Available in thatched gray and black

    (Retail $45 for bag without keychain)

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    Deliver Us Pullover Hoodie

    -80% cotton 20% polyester anti-pill fleece, preshrunk
    -Available in S-3XL

    (Retail $60)

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    Deliver Us Coaches Jacket

    -100% nylon shell (water-resistant)
    -100% polyester lining
    -Available in S-3XL

    (Retail $75)

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    Scorpion Denim Jacket

    -99% cotton, 1% spandex
    -Available in S-3XL

    (Retail $100)

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    23 backers
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    No Masters Dickies Jacket

    -Water resistant shell: polyester/cotton twill
    -Insulated lining: quilted nylon taffeta
    -Available in S-5XL

    (Retail $125)

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    Pink Tier: One of Each Shirt + 1 Jacket

    -Logo t-shirt
    -Mock neck tank
    -Your choice of No Masters t-shirt OR crop top
    -Your choice of jacket

    (Retail $385)
    FREE shipping in the US

    Includes:
    • Blackletter Digital Lookbook Zine
    • Pastel Logo Vinyl Sticker Pack
    • Waistbag + Enamel Keychain
    • Logo T-Shirt
    • Mock Neck Tank Top
    • No Masters T-Shirt
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    Black Tier: Outerwear

    (Retail $450)
    Free Shipping in the US

    Includes:
    • Blackletter Digital Lookbook Zine
    • Pastel Logo Vinyl Sticker Pack
    • Waistbag + Enamel Keychain
    • Deliver Us Pullover Hoodie
    • Deliver Us Coaches Jacket
    • Scorpion Denim Jacket
    • No Masters Dickies Jacket
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    3 backers
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    Pledge $500 or more About $500

    Platinum Tier: One of Each Item

    -One of every item listed

    (Retail $600)
    FREE Shipping in the US

    Includes:
    • Blackletter Digital Lookbook Zine
    • Pastel Logo Vinyl Sticker Pack
    • Knit Beanie
    • Embroidered Dat Hat
    • Logo T-Shirt
    • No Masters T-Shirt
    • No Masters Crop Top
    • Mock Neck Tank Top
    • Deliver Us Pullover Hoodie
    • Deliver Us Coaches Jacket
    • Scorpion Denim Jacket
    • No Masters Dickies Jacket
    • Waistbag + Enamel Keychain
    Less
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    Ships to Anywhere in the world
    1 backer
    $

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    Pledge $750 or more About $750

    Celebrity Tier: Photoshoot

    -Every item in the Platinum Tier
    -PLUS an exclusive photoshoot of you in our gear
    -High-res digital photos & ten 8"x10" prints

    (Retail $1,000)
    Only applies to the following cities: Seattle, Portland, Vancouver BC, San Francisco, Oakland, Los Angeles, New York, Chicago, Dallas, Atlanta

    Includes:
    • Blackletter Digital Lookbook Zine
    • Pastel Logo Vinyl Sticker Pack
    • Waistbag + Enamel Keychain
    • Knit Beanie
    • Embroidered Dat Hat
    • Logo T-Shirt
    • Mock Neck Tank Top
    • No Masters Crop Top
    • No Masters T-Shirt
    • Deliver Us Pullover Hoodie
    • Deliver Us Coaches Jacket
    • Scorpion Denim Jacket
    • No Masters Dickies Jacket
    • Personalized photoshoot
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    Ships to Only United States
    Limited (2 left of 2) 0 backers
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    Pledge $1,000 or more About $1,000

    Legendary Tier: Videoshoot

    -Everything included in the Platinum and Celebrity Tiers
    -PLUS a professional videoshoot
    -3 minute long edited video set to music

    (Retail $1,500)
    Only applies to Pacific Northwest residents

    Includes:
    • Blackletter Digital Lookbook Zine
    • Pastel Logo Vinyl Sticker Pack
    • Waistbag + Enamel Keychain
    • Knit Beanie
    • Embroidered Dat Hat
    • Logo T-Shirt
    • Mock Neck Tank Top
    • No Masters Crop Top
    • No Masters T-Shirt
    • Deliver Us Pullover Hoodie
    • Deliver Us Coaches Jacket
    • Scorpion Denim Jacket
    • No Masters Dickies Jacket
    • Personalized photoshoot
    • Personalized videoshoot
    Less
    Estimated delivery
    Ships to Only United States
    Reward no longer available 1 backer
    $

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