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Girls can't throw hard, run fast or love math? We don't buy that. Neither do you. So, change things. Help me launch THIS GIRL'S TEES.
95 backers pledged $3,494 to help bring this project to life.

About

THIS GIRL'S TEES: Show them what a girl CAN do. Anything. project video thumbnail
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Who's Doing This?

That'd be me, Kris. I work as a Graphic Designer just outside of Cleveland, Ohio. My husband and I have two daughters. They are six and three. We believe they're capable of doing anything. We feel it's important that they believe it too.

What is THIS GIRL'S TEES?

The idea for THIS GIRL'S TEES came about gradually as our girls have grown and started attending school. We've noticed that many of the images and identities marketed towards them through fashion fall short of what we know they're capable of. In turn, there are few clothing options that reinforce what girls ARE capable of.

So I decided to create one.

THIS GIRL'S TEES are t-shirts that celebrate what girls CAN do, which is, of course, anything they set their minds to. With a few months of hard work and late nights, I've finally arrived at the Kickstarter phase. That's where you come in.

The Mission & Concept

THIS GIRL'S TEES' mission is to provide a unique clothing line aimed at dispelling gender stereotypes regarding girls while embracing their strengths.

The Shirts

I've finalized four of my initial shirt concepts, presented below. After careful review, I've chosen a small locally-owned and run artisan screen printing shop to produce my shirts. My designs will be printed on American Apparel brand, 4.3 oz 100% cotton fine jersey short sleeve shirts in four awesome colors. All shirts will be offered in youth sizes 6-12 and adult sizes Small, Medium, Large and X-Large. The ink colors I've chosen are modern but not excessively or stereotypically "girly." Girls do like blue. And yellow. Truth.

Design for the "Throws Hard" shirt 

The "Throws Hard" design will be printed on a Pink, 100% combed cotton American Apparel shirt. The screen print color will be PMS 233c or Brandywine.
The "Throws Hard" design will be printed on a Pink, 100% combed cotton American Apparel shirt. The screen print color will be PMS 233c or Brandywine.

Design for the "Runs Fast" shirt 

The "Runs Fast" design will be printed on a Lemon, 100% combed cotton American Apparel shirt. The screen print color will be PMS 1255c or Old Gold.
The "Runs Fast" design will be printed on a Lemon, 100% combed cotton American Apparel shirt. The screen print color will be PMS 1255c or Old Gold.

Design for the "Likes Math" shirt

The "Likes Math" t-shirt will be printed on an Baby Blue, 100% combed cotton American Apparel shirt. The screen print color will be PMS 321c or Aqua.
The "Likes Math" t-shirt will be printed on an Baby Blue, 100% combed cotton American Apparel shirt. The screen print color will be PMS 321c or Aqua.

Design for the "Thinks Big" shirt

The last design, "Thinks Big", will be printed on a Grass, 100% combed cotton American Apparel shirt. The screen print color will be PMS 330c or Dark Green.
The last design, "Thinks Big", will be printed on a Grass, 100% combed cotton American Apparel shirt. The screen print color will be PMS 330c or Dark Green.

What You're Supporting   

THIS GIRL'S TEES is a project of passion. I want these shirts out there. I want girls to have them and wear them and embrace the messages that they contain. I need your help to bring my product to market. This Kickstarter campaign was created to fund the first run of shirts. If successful, I plan to grow the brand further through online and traditional markets, bringing more shirts to smart, strong girls everywhere! 

The rewards for supporting my campaign are detailed to the right, but should also include knowing you're bringing about change on a small but significant level, one girl at a time.

Risks and challenges

Although there are always risks, I expect mine to be minimal as I've sold creative work online for many years. My first set of designs are ready, shirts have been selected, the ink colors finalized, and other than the possibility of a few minor design tweaks, I'm ready to go!

I expect completed shirts within two-three weeks after the final reward selections have been completed. My plan is to ship all of the rewards within one week after receiving the finished product. If there are any timeline adjustments I will keep my backers informed during and after the campaign.

My timeline:
Kickstarter campaign completed - late November
Reward selection completed - early/mid December
Manufacture completed - mid December/early January
Shipping completed - mid January

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $10 or more About $10

    A handwritten "thank you" from our own two girls - because you're supporting something that highlights all the things they CAN do too!

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    Ships to Anywhere in the world
    4 backers
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  2. Select this reward

    Pledge $25 or more About $25

    Receive one THIS GIRL'S TEES t-shirt (design and size of your choice) handwritten "thank you" for your support. This is a great way to start your THIS GIRL'S TEES t-shirt collection!

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    Ships to Anywhere in the world
    48 backers
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  3. Reward no longer available

    Pledge $40 or more About $40

    Receive one THIS GIRL'S TEES t-shirt (design and size of your choice), a handwritten "thank you" for your support, AND if you supply or allow me to take a photo of the recipient wearing said shirt, they'll be featured as a model in the THIS GIRL'S TEES etsy.com shop!

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    Ships to Anywhere in the world
    Reward no longer available 8 backers
    $
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  4. Select this reward

    Pledge $50 or more About $50

    Receive two THIS GIRL'S TEES t-shirts (designs and sizes of your choice) and a handwritten "thank you" for your support. That's right, TWO t-shirts... because it's likely that you have at least two awesome girls in your life and/or one or both of those girls single-handedly dispels two or more stereotypes!

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    15 backers
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  5. Select this reward

    Pledge $75 or more About $75

    Receive three THIS GIRL'S TEES t-shirts (designs and sizes of your choice) and a handwritten "thank you" for your support. That's right, THREE t-shirts... because you feel compelled to spread the awesomeness.

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    2 backers
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  6. Select this reward

    Pledge $100 or more About $100

    Receive four THIS GIRL'S TEES t-shirts (designs and sizes of your choice) and a handwritten "thank you" for your support. That's right, FOUR t-shirts. Perhaps you'll choose one of each design, destroying FOUR stupid stereotypes, all in one generous gesture!

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    3 backers
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  7. Select this reward

    Pledge $125 or more About $125

    Receive four THIS GIRL'S TEES t-shirts (designs and sizes of your choice), a handwritten "thank you" for your support, AND you get to participate in a fabulous think-tank that brainstorms one or more future, pro-girl designs.

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    Limited 3 backers
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Funding period

- (30 days)