Last minute reward added - get a special Kickstarter edition logo poster with your tee - only 20 available!
Enkel wants to change the conventional way fashion is produced and consumed - with an industry that has worked in the same way for over a century, we think it's about time!
Textile workers often work up to 16 hours a day for a less than living wage. The cotton industry is the 2nd most polluting industry in the world and use a 25% of the total amount of pesticides and insecticides worldwide. The impact from producing a single T-shirt is huge.
With a holistic approach to how we design and produce we want to show that even a small brand can set an example of change.
That's why we've launched Enkel Basics - to create a line of premium basics for men and women in a super durable quality, that are sustainably and ethically manufactured - all without compromising on design.
Clean design and great fit - We want our designs to fit seamlessly into your lifestyle - not to be intrusive. So we keep it clean and minimalistic. We've been through a long sampling and testing process to arrive at our slim and relaxed fits.
Premium quality - We only use organic cotton with long fibers. The cotton is combed to give our tees a smooth and soft surface. The yarn is so durable that we offer a two year guarantee on our T-shirts.
Responsible production - Even though we're a small brand, we keep high standards for production. Our entire supply chain is certified to the highest standards of organic and ethical production, making your new Enkel Basics tee the best choice for both the environment and everyone involved in making it.
Producing this way costs more, and a conventional designer T-shirt will set you back anywhere from $80 to $160. To keep our prices down we sell directly to you at wholesale - because we want to make sustainably produced basics an accessible choice.
Maj Britt and Maja both come from a background in fashion design and production and have previously worked together on design projects. They are extremely passionate about Enkel as it signifies a joined vision to change fashion production for the better.
They design from the concept that all items should be in a clean, nordic look, made to last and easy to wear at any occasion.
The dream is to create a full line of sustainably produced, premium basics and by supporting this campaign, you're part of making that dream happen.
We want to show that sustainable fashion production is an accessible choice - that we can change the working conditions for millions of people worldwide and that we can scale back on the negative environmental impact of fashion production by choosing to buy and manufacture sustainably.
But we need your help to do it - by supporting enkel basics you too will be part of this initiative.
Enkel Basics' organic T-shirts are available for both men and women in a slim and relaxed fit. Every T-shirt is available in three colors. Check out the individual styles below and add them to your pledge.
Men's relaxed and slim fit
Women's relaxed and slim fit
Even basics need the small design details to make them personal.
All our T-shirts have a round, white leather badge that signifies our holistic approach to fashion design and production.
Make sure you get the right size for your T-shirt - check out this size chart in cm and inches for guidance.
Risks and challenges
We know our supplier very well and we have run a large scale production before.
However, as with any new venture, there may be a few kinks and delays in the process. We will keep in touch with you throughout the campaign about any complications that might arise.
We will do everything we can to make sure that your garment is shipped to you as soon as possible.
- (31 days)