HOTSHOT: Always HOT Coffee In A Ready-To-Drink Can
HOTSHOT: Always HOT Coffee In A Ready-To-Drink Can
HOTSHOT is the most convenient way to drink delicious HOT coffee in your dorm, home, office or on the go!
HOTSHOT is the most convenient way to drink delicious HOT coffee in your dorm, home, office or on the go! Read more
About this project
Introducing HotShot: the most convenient way to drink delicious HOT coffee!
We are all on the run. We are always trying to do too much in too little time. We need coffee. We want coffee, but we always have to stop what we're doing to get a decent cup. This includes standing in line, making a cup or brewing a pot.
HotShot offers a line of delicious HOT gourmet coffees in ready-to-drink cans that eliminate all the hassles of coffee. All you do is reach in, take one, pop the top and drink it.
The cans are stored day and night at 140 degrees in an innovative HOT Fridge, the HotBox; this is the perfect temperature to drink premium coffee. You can keep a small HotBox that holds multiple cans in your home or buy HotShot in a store where it’s sold from a large HotBox.
HotShot is made with 100% Arabica beans and flavored to perfection. You'll always get a fresh brewed coffee taste. HotShot is certified Kosher, and everything is made right here in the USA.
In order to keep our HotShots at the perfect drinking temperature without burning your hands, we've developed a revolutionary insulated label. Not unlike a drink cozy, the simple material keeps your coffee hot and your hands cool.
and underneath our insulated label is a can....the most recycled packaging in the world.
For the first roll-out of HotShot, we're happy to offer it in these amazing flavors:
Important: HotShot cans can only be heated inside our HotBox units. Do not attempt to heat cans in microwave, oven, stove top or any other way. We cannot guarantee safety, quality or integrity of the product and packaging if heated without the HotBox.
HotShot re-fills will be available in 12-pack cases that are either single flavor or mixed flavor. Before you put the cans into the HotBox, the cases can be stored at room temperature.
Hotshot is more than just coffee. We plan on offering a wide variety of HOT beverages in the near future.
The key to keeping HotShot ready to drink is the HotBox, the world's first HOT Fridge. The HotBox uses innovative heating technology (patent pending) to keep HotShot at the ideal temperature while being energy efficient.
With the conductive heating technology, the HotBox only applies heat to each can, so no power is wasted trying to keep the entire environment heated.
Important: This machine is intended for use with HotShot Beverages only! Do not place any other products inside the machine. HotShot beverages are specially designed to withstand the heating & hot storage process.
The small HotBox will fit on virtually any table or counter top.
In our New York inventory, we have limited quantities from our very first run of HotBoxes in yellow, green and purple. In our next production run, we will make white and black HotBoxes. These should be available for shipment in December.
We've also designed and built a commercial sized HotBox that's perfect for an office or convenience store!
We've been developing the HotBox since 2009, and have been improving on our original prototypes since 2010.
Here are our HotBoxes, HOT off the assembly line!
We have reward packages at different levels. Remember, the HotShot cans can only be heated in a HotBox.
Refined for American tastes, HotShot and the HotBox required us to innovate at every stage. When people asked us what took so long and how was the money spent, the answer was simple. We tried over 1,000 different pure coffee types to find the one that worked perfectly for our HotShot and HotBox needs.
A small but dedicated team. These pictures do not show our many external development partners who helped make this all possible. Thank you to them, they know who they are.
HotShot and the Hotbox represent the next evolutionary step in coffee. Once you try one, it will be difficult for you to imagine waiting in line or brewing a cup ever again.
The HOT canned coffee business in Japan is an estimated $14 billion a year. We quickly realized we couldn't just copy the Japanese. Their coffee cans are smaller and weren't hot enough, nor did they have insulating labels. And the taste profiles just didn't fit the ones Americans liked.
Danny hanging out in Japan discovering HOT canned coffee.
HotShot store units come in a variety of sizes and will be coming to a store near you.
In the future, we are planning to set up an auto ship program so that you can schedule your HotShot beverages delivered to your door.
Risks and challenges
There is a relatively low execution risk for this project. The factories have already experienced producing our products and are well equipped to scale production quickly to meet demand. The HotBoxes for home and retail use have been produced in large quantities and are already in inventory in New York. The HotShot product has been produced in small quantities twice before. We will just do again what we have already done.Learn about accountability on Kickstarter
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