What's In It For Me?
What is Purple™?
Purple™ is a Hyper-Elastic™ polymer, which is super stretchy and super strong. That means it’s durable and your mattress won’t develop a body impression. It is also temperature neutral, hypoallergenic, responsive, and comfortable!
How Does Purple Work?
Purple™ is designed to give in under pressure-sensitive areas, like your hips and shoulders, and remain firm under the broader areas that need support like your back and legs - no matter where you are on the mattress. And those same hollow columns that make that possible naturally create airflow, allowing you to sleep on a temperature-neutral, breathable sleep surface.
Who Needs Purple™?
Seriously… everyone. And that means you.
Sleep is vitally important to mental and physical health. Maximizing the quality of sleep without a reliance on chemical sleep aids should be a priority for everyone. Purple provides the best pressure relief and back support on the market - two of the most important elements to a healthy sleep cycle. Good sleep means better health and alertness. And that probably means you’ll be better at your job and make more money. And that’s attractive!
What is the Purple™ Mattress?
Purple™ vs Other Mattress Tech:
What is the Purple™ Top?
The Purple™ Top improves your existing mattress. But let’s get reasonable, if you have a quality mattress that is just too firm, this is a good option! But if you have a soft pillow top mattress or if your mattress has a big sag in it, the Purple™ Top won’t fix the problem! The Purple™ Top improves good-but-firm mattresses -- it is not a band-aid for broken down mattresses.
What is the Royal Purple™ Seat Cushion?
Our most comfortable seat cushion in 26 years of product development! Give your butt the royal treatment it deserves everywhere you sit - that could be your car, the office, the big game, or wherever your imagination takes you. Oh, and by the way - the Royal Purple™ Seat cushion comes free with the Early Bird specials!
We've sent the cushion to a handful of popular bloggers to have them try the raw egg test on Purple™! Click through to see their egg videos (we'll keep adding more as they pop up):
Simply Real Moms:https://youtu.be/GhgI1QDvNrc
Alida The Realistic Mama:https://www.youtube.com/watch?v=eLgPw_Ga9uc
Old House to New Home:https://www.facebook.com/oldhousetonewhome/videos/vb.1430989097142327/1668167516757816/?type=2&theater
My Crazy Good Life:https://www.facebook.com/MyCrazyGoodLife/videos/vb.109167542448778/1033015430063980/?type=2&theater
The Thrifty Couple:https://www.facebook.com/TheThriftyCouple/videos/vb.241379544550/10153749935394551/?type=2&theater
Spaceships and Laser Beams:
And don't forget to check out their blogs! They're pretty great :)
What is the Purple Stress Reliever?
Okay, in all reality, it's a simple 3" x 3" Sample of Purple™. But it is honestly one of the coolest samples you may ever receive; you can use it as a stress reliever or a pen holder, or pop it in the fridge for a bit and use it as a teething toy for your munchkin. Now, we don't condone violence, but you can also shoot them across the room...that's why we're giving you two -- because it pays to be prepared!
How Did Purple™ Come About?
1989 found two brothers, engineers Tony and Terry Pearce, fly fishing in the Rockies and talking about partnering to change the world. Tony’s 13 years of experience in advanced aerospace materials, and Terry’s 20 years of experience in manufacturing, design, and project management, led to a partnership creating high-tech carbon fiber sporting goods and wheelchairs.
By 1993, wheelchair users that were testing the Pearce’s wheelchairs let them know that the real need was in better wheelchair cushioning. Pressure sores were a really bad part of their lives. Taking that challenge, the Pearces created Floam™, the world’s lightest-weight cushioning fluid. Soon, Floam™ had five patents and was being used in not only wheelchair cushions, but also by major licensees of the Pearces in critical-care medical beds (Hill-Rom), footwear (Nike), ankle/knee braces (Johnson & Johnson), golf bag straps (Top-Flite), neonatal intensive care (preemie baby) ‘nests’, surgical positioning cushions, surgical tourniquet cushions, ballet cushions, industrial knee pads, and more.
Now known for the world’s most advanced cushioning products, the Pearces set out to create a technology that could revolutionize cushioning at a much lower cost than Floam™. Purple™ began to evolve through a series of discoveries and product developments. The first breakthrough came in the 1990s, when the Pearces invented hyper-elastic polymer. This amazingly soft, strong material could stretch 15 times its resting size, was uber-durable, and never took a body impression. The key discovery came when hyper-elastic polymer was molded in a shape that could “release” under pressure hot spots, redistributing the pressure to other areas. The same feature turned out to give amazing back support in mattresses. As time went on, the predecessor-products of Purple™ came to be licensed to makers of critical care medical beds (Stryker Medical); consumer mattresses in Europe (Swan by Ekornes), Japan (Francebed), and Australia (Sleepmaker); backpack straps (Jansport); shoe insoles (Dr. Scholl’s Massaging Gel and Sof-Sole); pillows (Sleep Innovations); soft-catch toy balls (Nickelodeon); seat cushions (WonderGel); wheelchair cushions (EquaPressure); and many other advanced cushioning products. In all, the Pearces have over 30 cushioning patents, and are known the world over as the premier source for superior cushioning technology.
Three years ago, the Pearces set out to combine all their knowledge of cushioning into the world’s best mattress. Hyper-elastomeric polymer had never been able to be molded into pieces as large as king-size mattresses. Even with only partial surface coverage, the mattresses made in Australia and Europe were too expensive to have hope of millions of people getting more comfortable. To make great mattresses, the whole surface needed to be hyper-elastic polymer, and the mattresses needed to be produced at high rates with low labor input. A patent-pending machine called Mattress Max was created, taking over two years and several million dollars. Now, Purple™ for mattresses is made in the USA by Mattress Max in single pieces large enough to fully cover a king-size mattress, and at production rates/costs that will help millions of people change their lives. Better than any $4000 mattress for about $1000 – that was the goal, and Purple™ achieved it.
Why Purple™? Well, why not? It is an awesome color, and it signifies treating everyone like royalty. The Pearces have spent most of their high-tech careers advancing the world of cushioning. With Purple™, they know they have put all they’ve learned into the world’s greatest bed, and they’ve figured out how to do it so everyone can afford it.
Where Are We in the Launch Effort?
We decided to use Kickstarter as a channel to introduce the world to Purple. We’ve been developing advanced cushioning technologies for over 20 years and our proprietary Patented hyper-elastic™ Polymer, Purple™, is the latest advancement in that technology. We have the capability to build all the product in-house.
We'll always be honest with you. We’re not raising money to fund the manufacturing of Purple. Heck, we’re pros at that. So you can be rest assured that if you help fund Purple, you’re going to get Purple. We’re confident that once you sit and sleep on Purple, you’ll let your neighbors, family and friends know what we know: Purple is going to change your life.
Since we have manufacturing covered, what are you helping to fund? Isn’t this just a marketing campaign and you’re merely pre-ordering? Kind of. But just like most other campaigns your pre-orders will allow us to bring in the last off-site components to move into full production for our national product launch. Unlike some other KickStarters - we won’t drop the ball. You WILL get your products and get them very soon.
Meet the Team!
Is that a REAL egg?!
Yup! A lot of people were 100% convinced that we used a fake egg in the video, so Dan and Chris on Team Purple made a special little video just for the non-believers.
Still not convinced? We did the Raw Egg Test with a clear plate on Purple and on a medium-soft polyurethane foam to so just how well Purple™ stands up to the pressure...or gives in to it, is more accurate in this case.
Like us on Facebook at www.facebook.com/lifeonpurple
Risks and challenges
Every project has risks and challenges - we just don’t have many!
First, we are already in production. We manufacture the Purple™ ourselves and are handling the final assembly of every product on site. We’re set. We’re pros. So what’s the risk? A couple of the components are sourced from reputable USA suppliers. They are ordered and on the way. It is possible production/shipping of these components will have slow-downs. But our partners are top-notch, so we don’t expect any major delays. We know what we’re doing at final production so any supply delays shouldn’t put us behind schedule more than a couple weeks.
Once the first production units are completed, shortly after funding, we do not expect any delays thereafter.
The challenge of shipping is solved, we've partnered with UPS to ship the cushions directly to you. We can’t wait for you to get your mattress delivered. You can’t miss it; it will be the great big purple package on your doorstep.Learn about accountability on Kickstarter
- (45 days)