Purple® Pet Bed: Scientific comfort for your furry friend
Replace that lumpy, ugly, smelly chew toy of a cushion with a bed your pet will actually want to sleep on.
Pledge to reserve your Purple® Pet Bed now with Kickstarter-exclusive pricing! Early bird gets the worm and the SWAG — supplies are limited so pledge now before you miss out!
Purple for every body on two legs or four
Purple made its debut on Kickstarter with the world's most scientifically comfortable mattress for humans. Since then, more than 500,000 Purple® Mattresses have been sold, changing the way people sleep forever (with 13,000+ 5-star reviews to prove it).
But the bed was so comfy, pet parents' pleas for a pet bed began to pour in as their furry friends fell in love with the comfort of Purple too.
So many beds stolen by so many pets too cute to kick out. But what makes it so ridiculously comfortable for every critter? Science.
Science is the cat’s pajamas
Purple’s patented Smart Comfort Grid™ is scientifically engineered to intelligently adapt to your pet’s body for tail-wagging, personalized comfort.
It eases pressure on their joints while supporting the rest of their body, so they can dream of chasing squirrels in comfortable bliss.
Made from Hyper-Elastic Polymer®, the Smart Comfort Grid™ is non-toxic, hypoallergenic, and vegan. Simply put, it’s not only super comfortable, but it’s actually good for whoever, or whatever, is sleeping on it.
Why pet parents love it
The first pet bed that doesn’t stink — Literally and figuratively. The Purple® Pet Bed is antimicrobial, moisture-resistant, odor-neutralizing, and hypoallergenic. It kills the bacteria most pet beds harbor so both your living room and your furry companion smell awesome.
The multi-layer protection blocks moisture and is super easy to clean, so the accident-resistant Purple® Pet Bed will stay like new for the life of your little buddy.
Looks awesome in any room — The Purple® Pet Bed is ultra tough, so it will keep its rugged good looks no matter what shenanigans your pet gets into. And the non-slip, washable cover and sleek design mean your companion can stay by your side in any room, without their bed being an eyesore.
Ruff-and-tumble ready — You know your dog loves to dig and your cat loves to claw; whether it’s nesting, boredom, playing, or whatever mischief is afoot (or aclaw), the Purple® Pet Bed can stand up to it all!
No more pets hogging your bed — Your beloved bestie can now experience all the ridiculously amazing comfort of Purple without crowding you out of your own bed or mucking it up with their fur and deep-sleep drool.
It makes your fur baby happy — What fur parent doesn’t want their beloved pet to be happy? A healthy pet is a happy pet, and a pet who sleeps better is a healthier pet. You see where we’re going with this?
Why pets dig it
Your pet knows what’s up. They want a bed that makes them feel better. They’re begging for Purple.
It makes them feel awesome — The Purple® Pet Bed is scientifically comfy; it uses the same comfort technology of the Purple® Mattress for humans, and simply fine-tunes it to your pet’s specific needs.
It’s oh-so-so comfortable — It’ll cradle your beloved buddy’s bones, whether young or old and support their body the way they need it so they have the vitality and sparkle you love to see.
How Purple licks the competition
Most pet beds are one-trick ponies – they’re fluffy or durable, hypoallergenic or easy to wash, good looking or good feeling. Why can’t Fluffy have her pet-friendly cake and eat it too?
Enter Purple: ridiculously comfortable, hypoallergenic, antimicrobial, ultra durable, odor-resistant, and one fine-lookin' addition to your living room, pet space, or whatever room your beloved companion has taken over.
You can’t teach an old dog new tricks, but you can give it new tech — So-called “orthopedic” pet beds are usually just fluff. Without any industry standards, any pet bed can claim to be orthopedic without any real evidence. After all, it’s not like Rover is coming right over to complain. But even the happiest of pups will show when their aging joints are aching.
The Pet Bed's Smart Comfort Grid™ has been tested and proven to alleviate pressure and discomfort, regardless of species. Give your little fluffball’s old bones some peace and comfort as they curl up and sleep.
What’s in it for me – the tail-waggin’ swag
Hop on the Waggin’ Train and get all the perks!
Purple® Pet Bed Sizes
- Small: 19" x 26" x 5" | Recommended Pet Size: 1-30 lbs
- Medium: 29" x 38" x 5" | Recommended Pet Size: 31-70 lbs
- Large: 38" x 50" x 5" | Recommended Pet Size: 71+ lbs
Original Purple® Mattress + a Purple® Pet Bed
Read the details on the pledge to know how much you must manually change your pledge to depending on which size of human bed you want.
**Please note that any mattress – human or pet – pledged for on Kickstarter is ineligible for return/refund.
Barking up the review tree
The Purple® Pet Bed was tested by animals. Here's what they had to say (Biscuit let us borrow his translator).
Purple’s place in the animal kingdom
The Purple® Pet Bed is an amazing fit for any land-lubbing vertebrate who craves a comfy place to rest their haunches. Early birds and night owls, spring chickens and old souls, all-day loungers and active adventurers – Purple is perfect for every critter.
Kickstarter is where Purple got off to an incredible start and we’re so excited to honor those roots. Our mission is to bring comfort to all, whether two-legged or four, and we owe a great deal of our success so far to the help of our incredible backers.
Our relationship with Kickstarter began late 2015 when we launched the Purple® Mattress, and grew even stronger in 2016 with the launch of our Purple® Pillow. The camaraderie of the Kickstarter community and the shared excitement of the new and the creative is simply astounding. It’s what inspires us to continuously innovate, so it’s only fitting that we give you all the first opportunity to experience Purple’s new pet project.
To our loyal backers, whether you’ve been with us from the very beginning, you hopped on board with the pillows, or you’ve found on Kickstarter for the first time here, thank you. A million times, thank you!
History of Purple
In 1989, two brothers, engineers Tony and Terry Pearce, partnered to change the world. Tony’s 13 years of experience in advanced aerospace materials, and Terry’s 20 years of experience in manufacturing, design, and project management led to a partnership creating high-tech carbon fiber sporting goods and wheelchairs.
The Pearce brothers created technology that was used in products by Nike, Johnson & Johnson, and Hill-Rom. Eventually, the Pearces set out to create a technology that could revolutionize cushioning at a much lower cost. Purple began to evolve through a series of discoveries and product developments. The first breakthrough came in 1996 when the Pearces invented Hyper-Elastic Polymer®.
This amazingly soft, yet strong material could stretch 15 times its resting size, was uber-durable, and never took a body impression. The key discovery came when Hyper-Elastic Polymer® was molded into the Smart Comfort Grid™, a structure that could “relax” under pressure points, redistributing the pressure to other areas. The same feature turned out to give amazing back support in mattresses.
Three years ago, the Pearces set out to combine all their knowledge of cushioning into the world’s best mattress. The Pearce brothers custom designed and built machinery to make Hyper-Elastic Polymer® in the USA at production rates that allowed them to significantly cut the cost of this miracle material to consumers.
Finally, in 2015, The Purple® Bed was born! Just as the Pearce brothers dreamed it would be — better than any $5000 mattress and costs significantly less. That was the goal, and Purple achieved it!
Why Purple? Well, why not? It is an awesome color, and it signifies treating everyone like royalty. The Pearces have spent most of their high-tech careers advancing the world of cushioning. With the Purple® Bed, pillow, Platform and adjustable foundations, sheets, mattress protector, and now the Purple® Pet Bed, they have put all they’ve learned into the world’s greatest sleep products for both you and your fur baby, and they figured out how to do it so everyone can afford it.
Risks and challenges
Every Kickstarter endeavor has its risks and challenges—you just don’t have many with us! Production has already started. We’ve built the molds and machinery for our initial launch, and a portion of the money we raise here will go to fund the production of more molds and machinery so we can continue making Purple in the USA at two Utah factories.
Production time will be our biggest challenge, as we make all of the Purple for all of our products at our factory. Another portion of our funding will be used to grow our Purple team to meet production demands.
Another challenge might be working with our product partners to get certain international components to the factory in time to hit delivery deadlines. However, we’ve worked hard over the last several months to build up these relationships and plan accordingly. We expect to hit all of our delivery promises with the launch of the Purple® Pet Bed.Learn about accountability on Kickstarter
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