About this project
Jewelry is at a perfect intersection between art and fashion. It is art in the purest sense, focusing on aesthetics, color, clarity, and form. But it is also an essential component of fashion. At Oana Mirela, we believe jewelry is more than an accessory: a great piece can tell a story, make a statement, or capture a sentiment. Our jewelry is creative, thoughtful, and bold, but ultimately it is about expression; it is art you take with you.
The jewelry at Oana Mirela is made using the lost-wax casting method, which involves hand carving wax to make the final metal pieces. This ancient technique allows for unlimited versatility and creativity in designing new collections. More than anything, we wish to expand on our ideas for future collections (they are really awesome). In order for these collections to come to life, we need your support and contributions!
The money raised from this kickstarter project will go toward the trade show fee as well as producing the Fall 2013 collection, traveling to NY, and producing the orders from your kickstarter donations! By attending the Designers & Agents show in New York, Oana Mirela jewelry will be exposed to buyers allowing the brand to grow and succeed.
We encourage any donation, even a little goes a long way! We are offering 12 different reward items, and as extra incentive, several pieces from the Oana Mirela collections are being offered as rewards at a reduced price. This is a kickstarter special, so once the project ends, so does the markdown (get them while they're cheap!). Any donation of $12 or more will receive a thank you card, and if you cannot contribute but want to help, please spread the word to others!
Thank you so much!
***If the project succeeds in reaching its funding goal, all backers' credit cards are charged when time expires. If the project falls short, no one is charged. Funding on Kickstarter is all-or-nothing.***
$12 - Thank You Card
A hand illustrated thank you card made specifically for kickstarter donations!
$25 - 8"x11" Print of the thank you card illustration.
The same illustration as the thank you card on a larger scale - a great way to show your support!
$42 - Bronze Edelweiss Ring with "liebe" inscribed inside.
A delicate and feminine ring that can be worn with anything. Please email me your ring size and it's all yours!
$60 - Bronze Daffodil Pendant on a gold-plated chain.
$75 - Bronze Melting Mermaid Pendant on a gold plated chain.
$90 - Bronze Asymmetric Bangle Set with Carnelian or Pyrite
With this incentive you have options! Please email me your preference between the red carnelian and the silvery pyrite.
$175 - Bronze Ore Cuff and Ring with Carnelian or Pyrite
Just as with the Bangle Set, you have two color options to choose from! Please email me your preference for either red carnelian or silvery pyrite, as well as your ring size.
$280 - Marie Antoinette Sailing the Seas Ring in Silver
The Marie Antoinette ring is definitely a statement piece! This is a great cocktail ring and conversation starter. It is made entirely out of sterling silver and covered with intricate detail. Please remember to email me your ring size and Miss Antoinette will be all yours!
$1,000 - Personalized Chinese Zodiac and Horoscope Necklace
This is an example of what your zodiac/horoscope necklace might look like. I'm currently making a Leo and Tiger necklace for myself and have the finished lion and in-progress tiger to show you! And they are actually this big in real life! What can I say? I love big statement jewelry! The two felines will be fastened to a sturdy collar necklace. The lion/tiger will fall on my collar bone, imitating cape fasteners. I think they will look just as great on a tee shirt as on an LBD.
*Special thanks to Florentin Alupoaie, Dan Cashman, and Nicole Salmeri for helping make this project come to life! You are all bright, shiny gems in my life!
**Nicole Salmeri is the genius behind this beautifully made Kickstarter video. I could never ever have it done it without her help and talent! Check out Nicole's website to see more of her awesome videos and photos:http://citysymmetry.com/
Risks and challenges
Like with any project, risks and challenges are an inherent part, and our project is no exception.
Potential risks for Oana Mirela upon successful completion of our Kickstarter project are like those for any other product-based service. We need to be sure to obtain the required materials and facilities to produce the jewelry rewards expected in a timely fashion. We believe that we are well-equipped for this, and the potential risk of too much demand, and falling behind on delivery dates, will not be an issue because of the local casting companies available in San Diego.
If the demand is too high for the Oana Mirela team, we are ready and willing to employ those local teams of experts so that your jewelry will make it to you in a timely manner, and be of the highest quality.
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