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$10,222 pledged of $85,000 goal
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By Brenden Matthews
$10,222 pledged of $85,000 goal
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About

For the most detailed information, please go to kickstarter.amaranteducation.com

 

 For our latest posts, and some giveaways(!), go to facebook.com/amaranteducation

Music is one of the best gifts you can give a child

Music is one of the greatest joys in life. It is an essential part of our cultures; music permeates and surrounds us, moves us, connects us with each other. For those who study it, it forever becomes a cherished part of their lives. And for young children, it could not be more important.

By itself, learning music opens children to a deeper experience with music, and makes it a part of them. It helps them become more fulfilled in life, and teaches them artistry, empathy, inventiveness, collaboration, and critical thinking.

Yet one of the most fantastic effects is that by learning music, the brain actually changes, improving cognition, making children smarter. Studies have shown that, through learning music, children score higher in math, in spatial reasoning, improves their reading and vocabulary, their general memory, unexpected subjects such as history, geography and social skills, and even their test scores and GPA.

Amarant Music - Online music education for young children everywhere

Beginning with Level 1, planned for release in the first half of 2017, and aimed at children ages 4-7, Amarant Music is a comprehensive, innovative new way for young children to learn and become truly literate in music.

Amarant Level 1 contains 36-48 lessons (tailored to your child). Each lesson consists of:

  • One 12-17 minute interactive video
  • Four 5-10m daily exercises
  • A weekly assessment, for parents to keep track of how their child is mastering the material 

Everything is designed specifically to be easy to use, and to capture the attention of young children, each lesson contains fun things, like cartoons, fun songs (lots of them!), interactive exercises and games, and traditional instruction.

Level 1 is part of an unequaled 6-year world music education program; by the time your child completes Level 6, they will be more literate in music - and more prepared for school - than many musicians going into college.

Lucky, our Spokes-monster
Lucky, our Spokes-monster

 Cutbacks in Public Schools

For most children, the only music education they will ever receive is in a public elementary music program, and that is rarely enough. Music education has been and remains the first target for cutbacks, often even being cut entirely. (Just since 2008, 80% of schools have cut back on music) 

With overcrowding, scarce classroom time, and scarcer resources, music teachers rarely have the chance to provide young children with the opportunity for real music literacy. Few children leave elementary able to read even the simplest musical line, and at Amarant we believe this simply isn’t good enough.

Every child should be able to read music
Every child should be able to read music

 Music Literacy and Amarant

"I was lucky. My mother was a music teacher for over 30 years, and because she taught me when I was little, when I went into school, I had an advantage; with my grades, and when I started band in middle school. I want to provide that same experience and advantage – of having a music teacher in your family – to every child, in every school and home." - Brenden Matthews, CEO of Amarant Education

For all of the benefits of music, the real key is - like all languages - not just listening to music, but learning to read, and sing, and play it: becoming literate in music.

Most never do. For those who's only exposure to learning music is in an elementary music program, virtually none achieve even basic literacy. This is saved and postponed for the few children going into band, choir and orchestra (or taking private lessons) in middle and high school.

Yet not only does this leave out most kids, it also simply isn't good enough. First, starting that late means that the children do not start to see the cognitive (and musical) effects until late in high school - when their academic careers are mostly over. And more importantly, for the strongest effects, such as increased intellect and even things like a chance to gain perfect pitch, children need to start studying music while they are still very young, and their brains are still extraordinarily elastic.

We knew there needed to be a better way. One that was less expensive than private lessons, more effective than public elementary music programs, and available to kids everywhere at just the right age - and with click-and-play simplicity.

Monte Sur Un Elephante - French Kid's Song
Monte Sur Un Elephante - French Kid's Song

 World Music and More

Music is also one of the best ways to learn other subjects! In Amarant Music, every lesson is specifically designed to connect with other subjects, using the power of music to help children grow in all subjects, including:

  • language arts, science, social studies and math
  • Even exercise with the music!

As a World Music system, kids will learn about cultures, countries and languages from all over the world.

  • In just Level 1, we cover more than 19 countries, their music, and their cultures
  • And kids will learn to sing in more than 20 languages!
Alle Meine Entchen - German Kid's Song
Alle Meine Entchen - German Kid's Song

 The Details: What your child will learn in Level 1 (It's a lot!)

Musical Skills:

  • Performance
  • Connecting music with musical terminology
  • Active listening to identify instrumentation and musical concepts
  • Music composition
  • Basic conducting in all covered time signatures
  • Improvisation

Voice:

  • Tone colors: whisper, speaking, singing and calling
  • Singing alone, and with others
  • Breath control
  • Solfeggio and Kodaly

World Music: 

  • Learn and sing more than a hundred of songs from more than 19 countries, including: USA, Australia, Cameroon, France, Germany, Indonesia, Japan, Korea, Mexico, New Zealand, Philippines, Spain, Taiwan, The United Kingdom
  • Learn and sing songs in more than 20 languages, and learn scatting, including: English, Chinese, French, German, Japanese, Korean, Maori, Spanish, Tagalog
Learning the basics of rhythm
Learning the basics of rhythm

Ear Training

  • Higher and Lower
  • The pentatonic scale
  • Intervals: major 3rd, 5th, major 6th, octaves

Classroom Instruments

  • Playing: Hand drum, triangle, bells, wood block, and more

Orchestral Instruments

  • Woodwind introduction and identification: Clarinet, flute, oboe, bassoon, saxophone, recorder
  • Brass introduction and identification: Trumpet, French horn, trombone, euphonium, tuba
  • Strings introduction and identification: Violin, viola, cello, bass, guitar, banjo
  • Percussion introduction and identification: Piano, classroom instruments (e.g. bell set), djembe, marimba, bongo, conga, bass drum

Music Theory

  • Tempo: Steady beat at multiple tempos, Faster vs slower, Ritardando and accelerando
  • Time Signatures: 2/4, 3/4, 4/4 , Strong vs weak beats in each time signature
  • Dynamics: pp, p, mp, mf, f, ff, crescendo, decrescendo
  • Rhythm: Rhythm of words, Pattern recognition, Syncopation, Half note, dotted quarter note, quarter note, 8th note, triplets, quarter rest ; and all combinations thereof.
  • Music Literacy: Treble clef, Repeats
  • Intervals: Major 3rd, 5th, major 6th, octaves
  • Concepts: Ostinato, Descant, Major vs. minor, Phrases, Melodic contour, Harmony, Texture, Pentatonics
  • Song Forms: Call and response, Chorus and verse, Echo, AB, ABA, Cannon, Round

 

Learning the basics of rhythm
Learning the basics of rhythm

 

Risks and challenges

As we've already completed all development (everything by the final filming) and filmed a 2-episode pilot, a lot of the learning curve is already over with!

At this point, what is left to do is quite simple: cast the parts for the full series, and then film the remaining episodes. This process, assuming we start immediately after the Kickstarter campaign, will take a couple months to film, and then several months to complete the post-production. We should have the first episodes ready and in your homes by May!

After that, the next step is to immediately start the writing for the scripts for Level 2!

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Support

  1. Select this reward

    Pledge $10 or more About $10

    Thanks

    We want to thank all of our backers for helping to make music education better, at kickstarter.amaranteducation.com. We'll keep you informed as Amarant Music develops and comes to homes soon.

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    Amarant Music Stickers

    Educational and fun stickers - featuring our spokes-monster, Lucky, and other characters - that can be used to help kids learn to read rhythms and notes.

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    Amarant Music - Level 1

    Start your child in music with the best general music education: Amarant Music - Level 1. Back us early and save; a $100 value.

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    Kid's T-Shirt

    A kid's T-shirt featuring our spokes-monster, Lucky!

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    Adult T-Shirt

    Parents need rewards, too. An adult Amarant Education shirt to go with the kid's t-shirt.

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    Classroom Instruments Set

    Amarant Music teaches kids to play instruments from the very beginning; these are the instruments they'll need to get started. Includes a hand drum, wood block, triangle, and more.

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    Signed Parent/Teacher's Manual

    Plan ahead for your kid with a printed teacher's manual, signed by the cast.

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    Episode Credit

    You're helping to improve music education for kids everywhere, and you deserve credit. Your name will be featured in the credits alongside cast and crew.

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    All Future Amarant Music Levels

    The Amarant Music system delivers the best general music education around, starting with Level 1 (ages 4-7) and continuing through Level 6 (ages 9-12); you and your child will get access to all of it as it is developed. Back us early and save hundreds; a $600 value.

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    Featured Credit

    You deserve special thanks, and we want you to know how much you've helped. Your name will be featured alone in the credits.

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    Credit on Every Episode

    Our highest thanks go to you, and we can't stop giving them. Your name, as one of the people who helped truly make Amarant Music a reality, will be featured in the credits of every episode we make.

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    Meet the Cast

    Come, bring your kid, and meet the cast of Amarant Music! Visit the set and see how the show is made.

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    Casting Input

    Music education is important to you, and you're helping to make this a reality. We want your input! When we're deciding on a final cast, you'll get to review the actors and auditions, and help us choose who you think would be best for the part.

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    Be a Part of the Show

    Don't just help us make the show, be a part of it! Come and we'll tailor a role just for you, so that when kids everywhere are learning music, you can say "I was a part of that."

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    Your Own Unique Song

    Music is one of the best gifts we can give, and your child (and you) deserve your own, unique song. We'll compose a special song especially for your and your child, that your child will be able to sing and play by the time they finish the Amarant Music system.

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    Choose a Song for Kids to Sing

    Amarant Music teaches kids songs from all over the world, but if there is a folk song or kid's song that you grew up singing (or maybe one of your own?), then make sure kids everywhere learn it, too. Ensure that it is never forgotten.

    (Subject to approval for musical content - just email us if you want to know more!)

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Funding period

- (45 days)