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HELLO TODAY is a book of capitalist collages made from magazine ads aimed at high-earning readers.
HELLO TODAY is a book of capitalist collages made from magazine ads aimed at high-earning readers.
128 backers pledged $7,102 to help bring this project to life.

About this project

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HELLO TODAY is a book of collages about capitalism and the faces, machines, and connections that capitalism creates.  The collages are handcrafted primarily from ads in the magazines with the highest-earning readers.*  HELLO TODAY repackages these ads and returns them as collages to the printed page.  The book sequence sets forth a narrative about the delights and destruction of our capitalist world.     

HELLO TODAY images
HELLO TODAY images

Today is the right time for HELLO TODAY.  Capitalism has provoked dilemmas severe enough to ruin our quality of life, our development, and even our survival. Income inequality stifles economic growth.  Growth devours resources.  Climate change threatens unprecedented disaster.  Meanwhile, new goods, services, and innovations keep us consuming, faster and faster, around the promise of better living through technology.  

HELLO TODAY is important to me because I follow a former art history professor's advice: "Your art should show how it feels to live in the world today."

How a HELLO TODAY collage gets made
How a HELLO TODAY collage gets made

I'm interested in the financial and environmental crises - and technological victories - with which we negotiate as consumers.  Ultimately, HELLO TODAY is a chance to intervene in projections of consumer fantasy onto our living reality.   It's a chance to scramble the messages conveyed by these ads, to transfigure their disposability into art with permanence, and to reframe them with meaning that goes beyond "business as usual." 

Reward: one or two of these prints, fulfilled randomly in the spirit of collage - or all three prints!
Reward: one or two of these prints, fulfilled randomly in the spirit of collage - or all three prints!

HELLO TODAY will be a full-color, 48-page book** in a limited edition of 500, with your support.  The book is designed and ready to print, but printing and shipping costs require help from the Kickstarter community! The HELLO TODAY reward offerings carefully balance the book as a compilation with the collages as individual artworks.  Supporters will add to their libraries, expand their print collections, or even acquire original art! 

Thank you for bringing HELLO TODAY to print! 

HELLO TODAY Collages in person
HELLO TODAY Collages in person

*The Economist, The New Yorker, and The Atlantic, according to the Pew Research Center.

**Complete production specs: 5.5x8.5" book, 100-lb matte paper, 4/4 printing, matte film laminated cover, perfect binding

Risks and challenges

HELLO TODAY is already in the able hands (and presses) of Shapco Printing, Inc.

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  1. Select this reward

    Pledge $1 or more About $1.00

    Thanks for your support - and a personalized "thank you" on Facebook!

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    Pledge $5 or more About $5

    A custom "thank you" on Instagram (from Instagram.com/hell_otoday)!

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    Pledge $10 or more About $10

    One HELLO TODAY postcard mailed to you!

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    Pledge $15 or more About $15

    "HELLO TODAY" pdf emailed to you to view on your monitor AND one HELLO TODAY postcard mailed to you!!

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    Pledge $25 or more About $25

    The reason for this project! One copy of "HELLO TODAY" mailed to you!

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    Pledge $50 or more About $50

    One copy of "HELLO TODAY," the HELLO TODAY postcard, and two bonus postcards mailed to you!!

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    Limited 15 backers
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  7. Select this reward

    Pledge $100 or more About $100

    One archival 8x10" inkjet print from a suite of three HELLO TODAY collages (edition of 40 each), fulfilled randomly in the spirit of collage, AND one copy of "HELLO TODAY" mailed to you!

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    Pledge $150 or more About $150

    Two archival 8x10" inkjet prints from a suite of three HELLO TODAY collages (edition of 40 each), fulfilled randomly in the spirit of collage, AND one copy of "HELLO TODAY" mailed to you!

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  9. Select this reward

    Pledge $200 or more About $200

    The best deal! All three archival 8x10" inkjet prints from a suite of three HELLO TODAY collages (edition of 40 each) AND one copy of "HELLO TODAY" mailed to you!

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    Pledge $500 or more About $500

    One HELLO TODAY original collage (not a print) from those in the book - and one copy of "HELLO TODAY!" You select the collage, but you must collect the collage in person! Selections fulfilled in the order received!

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Funding period

- (30 days)