Project image
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€15,114
pledged of 50.000 €pledged of 50.000 € goal
54
backers
Funding Canceled
Funding for this project was canceled by the project creator on Jun 30 2016
HERA TRAININGBy HERA TRAINING
First created
HERA TRAININGBy HERA TRAINING
First created
€15,114
pledged of 50.000 €pledged of 50.000 € goal
54
backers
Funding Canceled
Funding for this project was canceled by the project creator on Jun 30 2016

About

 Hera.training Smart Sports Bra is now available in a pack with Withings Body smart scale!

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Hera.training Smart Sports Bra is available in a pack with Babolat connected tennis racket!

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 WHAT IS HERA.TRAINING?

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HERA TRAINING is a smart coaching system that creates personalized workouts based on your biometric data. It's more than a Smart Sports Bra, It’s your personal coach. It analyses your body metrics in real time and coaches you so you can reach your fitness goals faster by training smarter.

A bra adapted to women's morphology. A coach adapted to women's physiology.

HERA TRAINING is a revolution in personal fitness. It is designed to record your real-time biometric data from multiple sensors to better understand your body activity during your workouts. Not even a personal coach can know how your body reacts better than HERA.

As a woman, you need to wear a bra during your training sessions. HERA TRAINING Smart Sports Bra is the best connected and wearable device you could imagine for women.

All-in-one solution

With HERA Smart Bra you have an all-in-one solution that supports the breast and captures your biometric data. You don’t need to wear any other connected device HR band or Wrist band, only a Smart Bra.

Always in a proper position

HERA TRAINING solves the problem you have with chest straps heart rate monitors; no more painful compression, it doesn’t drop down and doesn’t need to be adjusted.

Data capture accuracy

A bra with sensor abilities provides better accuracy than wrist wearable HR or other HR devices. ECG captures used in medicine are always done on the chest for high-quality data. It is also the center of gravity that we use to analyse precise body motion.

For Women only, Only for women

Whatever your objective is, to run a marathon, lose a dress size, get a firmer shape or keep your body fit, heathy and beautiful, Hera.training is the perfect solution to your needs.

If you are:

  • A Beginner and want to work out once a week, HERA TRAINING will help you lose weight and get in shape. 
  • A Regular sportsperson that works out 2-3 times a week, HERA TRAINING will improve the efficiency of your workouts so you can reach your goals faster. 
  • or an Athlete training to perform on your next competition, HERA TRAINING will push your limits and keep you away from injuries.

HERA.TRAINING IS FOR YOU!

HERA.TRAINING enables you to chose a challenge based on your personal objective: Get a firmer shape, Run a marathon, Get a flat belly, Lose pregnancy fat, Drop a dress size, Lose body fat, Shape your abs, Lean out, Get stronger, ... from there it will generate a Smart Coaching Program adapted to you.

HERA TRAINING Personal Coaching Program is built around a Workout Timeline. We guarantee that within 10 weeks, you will reach your Challenges goals if you follow HERA Smart Coaching Program and Advice. Each Day, HERA TRAINING will propose you a set of exercises, but don’t worry, you will not be working out every day. HERA will let you work out the right amount of time for you to reach your goals.

HERA.TRAINING Sports Bra captures your biometric data; HR, speed, distance, calories burned, body position, GPS position, TRIMP, difference in height, workout intensity... All the data will feed our artificial intelligent coaching system to deliver adapted workouts at all time. 

HERA delivers programs adapted to you and based on your biometric data. Workouts and advice will not be the same to those given to your friends. If you are doing too much, it will detect it and will tell you to slow down. If you need to push harder, it will tell you and adapt the intensity of the workout to push your limits. But it will always make sure you are improving and staying away from injuries. 

HERA coaches you in Real Time, talks to you while you train, gives you workout videos that teach you the right movements and give you specific advice so you can train smarter. You don’t have to be an expert at Personal Training, just let yourself be guided through the motion and you will reach your fitness goals.

We come from Millesia luxury bra company, an international bra manufacturer since 1984. We have more than 30 years of experience creating Luxury Bras for women. We wanted to create the best sports bra ever made. We have hired the best industry specialists in artificial intelligence, wearable technologies and sport training to collaborate with our bra designing & manufacturing know-how. We are proud to launch a high-support sports bra coupled with breakthrough technologies in biometric data capture and sports training. We are the pioneer and leader in Smart Fitness Apparel Company for women.

When you are doing sports, you need the right sports bra. HERA.TRAINING Smart Sports Bra is made for intensive sport practice. We realise that there was no sports bra out there that was aesthetically beautiful and functionally useful. We had to create it.

When it comes to sports bra, you need comfort and support.

Low-support sports bras compress the breast to maintain it tight to the body. This compressing technique creates a solidarity between the breast and the chest. This causes discomfort and can make breathing difficult.

Our high-support bra technology prevents the lateral and horizontal movement of the chest using a 3 dimensional skeleton. Cups support the breast in its natural shape and create a soft and natural volume which provides great comfort.

Introducing HERA push-up effect. Compared to other Sports bra, HERA doesn’t compress the breast on the chest but actually supports it and magnifies it, according to the sizes. So you can still be feminine even while working out. 

Hera.training Smart Sports bra has an elastic band with woven sensors that capture your biometric data in the most reliable way. They are integrated in the elastic band and do not cause any irritation on your skin as they were conceived to be comfortable during your workouts. 

Our sensor device is a tiny little box that contains a lot of information. It contains high-quality sensors that capture your biometric data from your body motion. This way Hera.training can use your data to build the challenges most adapted to your body. Here is a list of all the data our sensor device will capture during your training sessions: 

  •  Real-time speed and average speed 
  • Heart rate/ average heart rate 
  • Distance covered 
  • Height and difference in height 
  • Intensity, average intensity 
  • Burned calories 
  • TRIMP 
  • Workout time 

All the app is built around the timeline concept. You can easily navigate within your challenge timeline and check your coming up workout, how you’ve done on your past sessions and how well you are improving.

Our training program has been designed by physiologists, personal trainers and sports doctors to translate the latest scientific insights into easy-to-use workout sessions.

Our smart coaching algorithm creates insights from the data captured and personal workouts to create positive outcomes. Our program is composed of a mix of Running, Fitness & Cross Mix exercises with Stretching & Yoga postures that give you an infinite set of possibilities. We promise that you will never do the same exercises over and over again.

Breast support 

Research reveals that breast motion in exercise can be considerable, particularly in gymnastics, soccer, volleyball, basketball, running. Contusion of the breast during sport may resolve into fat necrosis and even calcification for many years. This calcification may be misdiagnosed later as breast carcinoma. Excessive breast movement can result in strain of the fascial attachments of the underlying pectoralis muscle in addition to intense shoulder pain. A properly fitted sports brassiere lifts and carefully separates the mammary glands without compressing them, in a way that reduces or minimizes overt breast motion.

Sensors & waves 

The BLE technology is roughly 1/1000th less powerful than a mobile phone. That’s so low that the FCC (Federal Communications Commission) does not require them to be tested for Specific Absorption Rate (SAR). This technology is enabling the connectivity of millions of health and medical devices.

Adapted Sport Program 

The system is reliable enough to give you in realtime your activity parameters, enabling thus to understand better how to behave to avoid injuries. Exercise provides a protective effect with regard to breast cancer in the adult years.

To pre-order HERA.TRAINING Smart Sports Bra, first log in to your Kickstarter account, click the green button below and then select the reward you want. That’s it! Do not worry about the choice of color or accessories as you can select these after the campaign is finished.

If you want to add something more, go to our Add-on menu. We’ll do the rest! We will send it to you at the end of the campaign.

Of course, we will keep you informed throughout the campaign.

 NO ADDITIONAL CHARGE ON BIGGER SIZES. No need to worry about the size, you will choose them later, after the campaign.

 The warranty of the sensor device is one year and for the sports bra it’s 50 washes.

Make sure that the way you measure yourself is correct. To help you with this process, you may refer to size table. Once the product is shipped and received, for hygienic reasons, sending back a bra is not possible. However, it is possible to send the sports bra in another size for a price of 75 USD, shipment cost included.  

We have worked very hard over the past two years to reach this stage. We will continue to do our best until Hera.training is delivered to you. And for that, we sincerely need your support! Together, let's make HERA.TRAINING the 2016 Kickstarter success story!

Risks and challenges

The risks linked to this project are essentially risks you would find in any ambitious technological project when taken to an industrial scale. We are aware our project is complex and that there are always unforeseen issues, but we have anticipated and planned for potential risks and have built a rock-solid production and delivery plan.

The bra manufacturing is fully covered and handled with large production capacities. We have a 30 years of experience in the Bra Manufacturing.

Our Electronic production is quite advanced and we have partnered with a large Electronic device manufacturer. You can be very confident about our capacity to provide high-quality products on time.
We order components from suppliers that we trust, but things can happen on their premises that we can’t anticipate or control. This could lead to slight delays in lead time.

On the software side, we have a fully working beta app that has been tested in our lab and in real life. we plan to run beta testing early and improve our software constantly to maximize functionality.

We have a very skilled and professional team who is very confident in maintaining our timeline. However, if by chance anything unexpected happens, we promise to keep you informed, both during the campaign and afterwards.

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Support

  1. Select this reward

    Pledge €149 or more About US$ 166

    GET FIT PACK - Super Early Bird

    GET FIT PACK - Super Early Bird
    You get 1 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout twice a week.

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  2. Select this reward

    Pledge €199 or more About US$ 222

    GET FIT PACK - Early Bird

    GET FIT PACK - Early Bird
    You get 1 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout twice a week.

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    Limited 0 backers
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  3. Select this reward

    Pledge €229 or more About US$ 255

    GET TONED PACK - Super Early Bird

    GET TONED PACK - Super Early Bird
    You get 2 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout 3 times a week.

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    Limited 7 backers
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  4. Select this reward

    Pledge €249 or more About US$ 278

    GET FIT PACK

    GET FIT PACK
    You get 1 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout twice a week.

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    0 backers
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  5. Select this reward

    Pledge €249 or more About US$ 278

    GET TONED PACK - Early Bird

    GET TONED PACK - Early Bird
    You get 2 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout 3 times a week.

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    Limited 0 backers
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  6. Select this reward

    Pledge €299 or more About US$ 334

    GET TONED PACK

    GET TONED PACK
    You get 2 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout 3 times a week.

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    0 backers
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  7. Select this reward

    Pledge €299 or more About US$ 334

    GO STRONG PACK - Super Early Bird

    GO STRONG PACK - Super Early Bird
    You get 3 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout 4 times a week.

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    Limited 2 backers
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  8. Select this reward

    Pledge €349 or more About US$ 389

    GO STRONG PACK - Early Bird

    GO STRONG PACK - Early Bird
    You get 3 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout 4 times a week.

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  9. Select this reward

    Pledge €349 or more About US$ 389

    HERA.TRAINING TENNIS

    HERA.TRAINING TENNIS
    You get 1 Smart Bra, 1 Smart Sensor, 1 Smart Coaching App + 1 Babolat Pure Drive Lite, Connected Racket.
    Perfect for those who want to improve their tennis game.

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  10. Select this reward

    Pledge €399 or more About US$ 445

    GO STRONG PACK

    GO STRONG PACK
    You get 3 Smart Bra, 1 Smart Sensor, 1 HERA TRAINING App
    Perfect for those that workout 4 times a week.

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  11. Select this reward

    Pledge €399 or more About US$ 445

    HERA.TRAINING SMART SCALE

    HERA.TRAINING SMART SCALE
    You get 1 Smart Bra, 1 Smart Sensor, 1 Smart Coaching App + 1 Connected Scale to automatically track your weight.
    Perfect for those who want to get fit smarter.

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  12. Select this reward

    Pledge €999 or more About US$ 1,114

    FIT TEAM PACK

    FIT TEAM PACK
    You get 5 Smart Bra, 5 Smart Sensor, 5 HERA TRAINING App
    Perfect for those that want to workout together

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  13. Select this reward

    Pledge €6,940 or more About US$ 7,741

    DISTRIBUTORS PACK

    DISTRIBUTORS PACK
    You get 40 Smart Bra, 40 Smart Sensor, 40 HERA TRAINING App
    Perfect for those who want to be on the edge

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Funding period

- (45 days)