From: Adam Blair
Founder, PUMP & OMG Audio
Thank you SO MUCH for making this project a success!
We've already started making plans on our next moves, and I'll have exciting news for Backers really soon...
I've left all of the important stuff like specs, the Guarantee and Stretch Goals below, just for your reference in case you ever want to check them.
It's going to be an exciting ride and I can't wait for what's coming, thanks to you :-)
All the best,
What's the difference between PUMP and OMG?
The two brands are aimed at different market segments, but the earphones themselves are close to identical.
The physical design, construction, materials used and build quality are exactly the same.
PUMP has a slightly newer driver design which means that it can operate just outside the frequencies that a normal human ear can hear.
Some people say that they can hear this difference, but most (including me!) can not.
Both sound incredible.The only other difference is the box, which is a bit more high end with PUMP and costs us more to make.
To summarise, if I were you, I would go for the colour(s) that you like best!
The headphones themselves:
Here are the specs.
- PUMP: 16 hz – 24000 hz
- OMG: 20 hz - 20000 hz
- PUMP: 102 dB (+/- 3dB)
- OMG: 93 dB (+/- 3dB)
Impedance: 18 ohms
Complete Passive Noise Isolation
Specially tuned earbuds for small or regular/large ear canals
Specially Custom Tuned Drivers
3.5mm Gold Connector Jack
In Line Microphone
5 Year PUMP Full Replacement Warranty
I know that this is a bit unusual for a Kickstarter project, but I would like to propose the following:
If you back us, and at any time within 6 months of the date you receive your headphones they don't live up to your expectations, we will refund your backing amount in full.
All you have to do is email or call us and we will honour this guarantee.
I know that a lot of headphones make bold claims vaguely alluding to the fact that they have amazing sound quality, but then when you listen to them it's hard to distinguish much of a difference. With PUMP and OMG I am categorically stating that you will immediately be able to hear that they sound significantly better than what you are currently using.
A bold claim, and that is why we are offering such a guarantee!
I'm expecting a very small take up on the guarantee, but it's there to give you confidence that what I am saying about the PUMP and OMG sound quality is true.
You can also read the customer reviews we've received so far for PUMP here and OMG here (they are all 100% genuine) and the Artist Endorsements for PUMP so far here (we haven't yet started approaching artists to review OMG, but will soon!).
Where We're At In The Creation Process
We're already in production and have the finished articles ready to ship in the quantities shown in each reward level. We have physical possession of the first production at our HQ.
We've sold around 1000 units already and have received reviews from both users and -- in the case of PUMP -- artists and industry experts.
Stretch Goal #1 - PUMP Carry Case (If we reach £20,000)!
From feedback from initial users, we found that many wanted carry case or pouch to carry their PUMPs/OMGs in. We've been working on it, with a view to including it in our next generation box design.
However, I've decided to bring it forward and offer a free PUMP carry case to all Backers from Reward #4 onwards (whether you've ordered PUMP or OMG).
We haven't got any nice photography done yet, but I've just quickly shot these 2 images:
Hopefuly we'll make this stretch goal and then I'll have to think of some more to add!
Stretch Goal #2 - Early Launch and Discount to Backers on new PUMP Over-Ear Model (If we reach £40,000)!
We've been quietly developing a PUMP Over-Ear model to rival Beats Studio and similar models from other Manufacturers.
They are wireless Bluetooth (although you can also use the cable if you prefer).
They sound amazing and they are *really* comfortable.
I did a blog post on them last month, which you can read here if you like.
So...we were holding back on launching PUMP Over-Ear until we were more established with the In-Ear model, but I've decided today that if we can hit £40,000 backing then I will:
1) bring the launch forward and;
2) offer Backers £100 discount on the launch price (probably around £249 - so £149 with the discount).
All the development work has been done, so we're ready to take a deep breath and place the first order with the factory! (I say take a deep breath because it's a lot of money :-).
It makes it a little easier to bring it forward knowing that hundreds of Kickstarter Backers have our In-Ear model, because you'll know what quality to expect. In other words, I'm expecting that many Backers will be desperate to order the PUMP Over-Ears once they've heard the In-Ears :-)
I recommend getting on our email notification list if you are likely to want to take advantage of this Stretch Goal. You can do that here!
As you've probably worked out, we are trying to really get the PUMP and OMG brands out there so that they start to go 'viral' and I really feel that Kickstarter is the natural way to achieve that.
I'll be *eternally grateful* to you if you would be prepared to help us achieve this internationally (while receiving a pretty awesome set of headphones in return!).
Thanks so much for your support, and I can't wait to hear your response to the sound. It will change your enjoyment of the music you love forever, that I can promise.
Founder, PUMP and OMG Audio
P.S. Here's some recent twitter reviews:
You can see many more Artist and User comments at pump-audio.com :-)
Risks and challenges
As with all Kickstarter projects there are risks, and these are the steps we take to mitigate against them:
Loss of or damage to the shipment en route to us:
We usually use DHL for inbound shipments from the factory to us. This means that all shipments are fully insured. If we did lose a shipment for reasons I don't want to even mention for fear of tempting fate, it would be insured. We would have to re-manufacture (adding around a month to delivery time) but it would not affect your order.
Loss or damage of your headphones en route from our warehouse to you:
We will replace any lost shipments. We will either take insurance, or insure ourselves for this eventuality. In the case of the latter (self insurance) then we will ship orders on separate days to mitigate against any unlikely issues such as a delivery truck crashing etc.
We go out of business or don't deliver on our promises:
The company that owns PUMP and OMG is Speedcam Systems Ltd, which is a registered company in the United Kingdom. Company reg number 07751910. It was incorporated in August 2011 and is 100% owned by me (Adam Blair). It has been profitable every year since 2011. Speedcam Systems Ltd owns it's own premises (with a mortgage) and has no bad debt whatsoever. Neither Speedcam Systems or myself are planning to go anywhere any time soon!
Our factory goes out of business:
I think this is extremely unlikely but if it did occur then we would either find a new factory or refund all orders.
I can't think of any other risks but if you have questions please don't hesitate to ask. If the reply is slow then the reason is that I will be answering all emails myself so if we are deluged with questions it might take a while to get through them all! I'll post the most common questions up on Kickstarter as we go along.
- (15 days)