Project image
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AU$ 3,168
pledged of AU$ 78,300pledged of AU$ 78,300 goal
76
backers
Funding Canceled
Funding for this project was canceled by the project creator on May 4 2015
AU$ 3,168
pledged of AU$ 78,300pledged of AU$ 78,300 goal
76
backers
Funding Canceled
Funding for this project was canceled by the project creator on May 4 2015

About

What is CaféPay?

“Some say technology separates us; CaféPay™ is designed to bring people together.” – frank green

This project is about building CaféPay™, a solution that reads your smartphone or your frank green SmartCup™ to take your order, make secure cashless payments using value stored in your account, and reward your loyalty with free coffees and special offers!

With frank green CaféPay™ we are revolutionising your daily grind. We’ve spent the last four years developing the world’s smartest reusable cup (SmartCup™) with the CaféPay™ goal in sight, and now the last and most important step of the journey is here – but we really need your help.

CaféPay™ is not just another app, it’s a solution. frank green is committed to encouraging people to live more sustainably, so we’ve combined our innovative technology (CaféPay™) with a stylish and eco-friendly product (SmartCup™), making your daily routine fun, easy and rewarding. This is the clever way to coffee.

And we would really love your support.

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 Rewards

Coffee Lovers

              

Have you have ever: 

  • Walked into a café and realised you forgot your cash? 
  • Wished you could avoid the queue by ordering in advance? 
  • Been forced to spend more than you wanted in order to meet the minimum value for card payments?

CaféPay™ seamlessly delivers a world-first solution for payment and loyalty to solve these issues. With the frank green CaféPay™, it’s literally in your hands to: 

So, with CafePay™ you can easily: 

  • Earn and redeem loyalty rewards quickly, calculated on both coffee, and food purchases
  • Find your favourite café, barista and beans
  • Manage your secure user account and preferences:
  • Set your favourite coffee order
  • Manage your payment details and transaction limits 
  • Track spending and budget with customised reporting sent straight to your email address
“frank green and CafePay™, like any good friend, it will literally pick up the bill at the end of your café visit.” - Benjamin Young, Founder, frank green.

For Café’s

  • Do you need to win and retain new customers through an innovative and different coffee experience that makes you stand out from the crowd?
  • Do you want to gain business intelligence and learn from your customers' purchasing habits to support sales and marketing?
  • Do you value the environment and wish you had a way to encourage customers to bring their own reusable cups?
  • Want an easy way to let your customers know about closing-time specials to reduce waste and increase your profits?

CafePay™ is the solution with world-first technology, allowing you to engage with your customers and reward them in innovative ways, meaning you build lasting relationships, which brings them back to your café more often.

”CafePay™ is the solution to payment, loyalty and rewards that our business has been waiting for. I’ve been in the cafe industry for more than 15 years and CafePay™ is the most significant innovation I've ever seen. CafePay™ will transform the way people buy, drink and share their café experiences.” Jared Lawler. Owner, Slater Street Bench.

About SmartCup™

frank green wasn’t going to deliver an innovative technology solution in an ordinary cup.

Market and consumer research proved that no existing reusable cup ticked all frank green’s boxes, and so over a four-year journey frank green invested in the development of the SmartCup™. It became frank green’s mission to develop a reusable cup that people actually wanted to use and that wasn’t just ‘another cup’.

Through countless prototypes and market tests, frank green has delivered the most stylish and functional reusable cup on the market, fit for CafePay™.

The SmartCup™ has been engineered to accommodate regular (230ml/8oz) and large (340ml/12oz) coffee sizes, and is made of the highest quality BPA free and non-toxic materials. It is also stain and odour resistant, dishwasher safe, and available in an (almost) unlimited array of colours. In addition, the one-finger push-button that opens and closes the SmartCup’s™ spill resistant lid is patented and the design is registered.

Now this is a reusable cup worthy of our innovative, world-first technology. 

You’ll love the next generation SmartCup™ by frank green, and with the addition of CafePay™ we’ll revolutionise your daily grind.

The SmartCup™ by frank green has also been nominated for an Australian Good Design Award. You can view the entry here.

CaféPay System Architecture 

Commercialisation: frank green’s vision came about in Melbourne, Australia where we’ve been able to work with world class café’s and baristas to develop the complete solution, starting with the SmartCup™. Hundreds of Australian café’s are stocking and filling frank green’s SmartCups™ every day.

Our global café network is expanding quickly, too. Today SmartCups™ are also available in Europe and have established a presence in the UK, Asia, and United States.

Since SmartCups™ release our initial customer cafes in Melbourne have been actively involved in the final stages of the design of CafePay™ and are committed to join our beta testing program as development progresses.

Fulfilment - shipping locations: We ship worldwide with these exceptions: Argentina, Belarus, Cuba, Iran, Iraq, Lebanon, Libya, Myanmar/Burma, North Korea, Russia, Somalia, Sudan, Syria, and Yemen. Please note that you may be responsible for duties, fees and taxes applicable to your region.

Estimated Delivery: Each reward tier may have a different estimated shipment month due to printing and customisation. As the SmartCup™ is already in production, it will be highly unlikely for these to change.

Need help or want to give us feedback? We're here for you: If you have questions or comments at any time, during or after the campaign has closed, you can always reach us at hello@frankgreen.com.au

Risks and challenges

The SmartCup™ is a reality. Development is complete and all cups are delivered from our state-of-the-art production facilities in Australia.

Production capacity: We have carefully considered the impact of a ten-fold increased demand over existing forecasts. This may require a ramp-up of production. With current tooling capacities, we have the ability to quickly increase our production volumes to over 1 million units per year. We also have the permits and licences to manufacture 24/7. In the longer term, multiple tools with many more cavities can be produced to meet an unlimited demand.

Technology: The CafePay™ user interfaces have been scoped and designed by a team of people who have the demonstrated skills and experience in the required technology and payments platform methods.

With your support we can commence the rapid production and build, user acceptance testing, launch and run of CafePay™.

Delivery: With the logistics partners frank green has in place there are no risks of delay in shipping in a timely and secure manner, direct to consumers or to our stores.

Competitors: frank green has further design and product innovation plans in the pipeline. This forward planning, to release further aspects of the frank green vision, will ensure our many partner cafes remain engaged with frank green, and that our competitors remain on their toes for years to come.

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Support

  1. Select this reward

    Pledge AU$ 5 or more About $3

    Become an official CaféPay backer and RECEIVE A THANK YOU note from our team and behind-the-scenes updates as we work towards launch. $2.50 of this donation will go directly to Earthwatch.

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    1 backer
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  2. Select this reward

    Pledge AU$ 20 or more About $14

    EARLY BIRD LIMITED EDITION
    Your choice of ONE frank green SmartCup™ in Limited Edition Kickstarter colours (titanium base and Kickstarter 'green' lid and white push button)

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched.

    Regular retail price is $34.95.

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    Ships to Anywhere in the world
    Limited 26 backers
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  3. Select this reward

    Pledge AU$ 25 or more About $17

    Your choice of ONE frank green SmartCup™ in any of four standard colours (cool grey base with either a pink, tangerine, blue or titanium lid with mixed push buttons).

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched..

    Regular retail price is $34.95.

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    5 backers
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  4. Select this reward

    Pledge AU$ 30 or more About $21

    LIMITED EDITION
    Your choice of ONE 'London' frank green 'Kelsey Montague' inspired SmartCup™

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched.

    Regular retail limited edition price is $44.95

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    Limited 7 backers
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  5. Select this reward

    Pledge AU$ 30 or more About $21

    LIMITED EDITION
    Your choice of ONE 'New York' frank green 'Kelsey Montague' inspired SmartCup™

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched.

    Regular retail limited edition price is $44.95

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    Limited 6 backers
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  6. Select this reward

    Pledge AU$ 30 or more About $21

    LIMITED EDITION
    Your choice of ONE 'Melbourne' frank green 'Kelsey Montague' inspired SmartCup™

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched..

    Regular retail limited edition price is $44.95

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    Limited 14 backers
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  7. Select this reward

    Pledge AU$ 45 or more About $31

    DOUBLE DEAL
    Your choice of TWO frank green SmartCups™ in any of four standard colours (pink, tangerine, blue and titanium lids).

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched.

    Regular retail price is $79.90.

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    9 backers
    AU$
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  8. Select this reward

    Pledge AU$ 100 or more About $70

    FILTERED DOUBLE DEAL
    Your choice of TWO frank green SmartCups™ and TWO frank green Filter Bottles in any of four standard colours (pink, tangerine, blue and titanium lids).

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched.

    Regular retail price is $129.80.

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    3 backers
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  9. Select this reward

    Pledge AU$ 120 or more About $83

    MIX'N'MATCH FAMILY PACK DEAL
    Contribute to the frank green CaféPay Loyalty App and receive FOUR SmartCups™ with pink, tangerine, blue and titanium lids.

    Start paying for your coffee and being rewarded at a participating cafes as soon as CafePay™ is launched.

    Regular retail price is $159.80.

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    3 backers
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  10. Select this reward

    Pledge AU$ 3,500 or more About $2,435

    COMPLETE CAFE STARTUP PACK
    Contribute as a cafe to the frank green CaféPay Loyalty App and receive our tablet, reader and printer and system and 100 custom SmartCups™ with your logo (one colour print) ready to reward your loyal customers.

    Regular retail price is $5,000.

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    Limited 0 backers
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Funding period

- (24 days)