iBesties: Dolls for Future Tech and Business Leaders
by Gina Heitkamp
Gina Heitkamp, is a tech-savvy MBA who has always lamented the gender disparity in technology and entrepreneurship careers. This need in the market led to her co-founding, Middle School Moguls.
Gina has seen first-hand the many programs out there encouraging girls to get interested in entrepreneurship, science and technology, but she also noticed that most start later, in high school. Her goal with iBesties is to start younger and, through aspirational play, show girls some of the many...
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