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The better alternative to waking up with your phone.
The better alternative to waking up with your phone.
The better alternative to waking up with your phone.
474 backers pledged €117,056 to help bring this project to life.

About

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Circa — the stand-alone smart alarm that helps you sleep.

€117,056

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What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

54fa9c66515de41d73f8635387ba6576 original

Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

Circa is a beautifully designed, standalone alarm clock that helps you to improve your sleeping habits. No more nights of interrupted sleep by using your phone, but an alarm clock that helps you fall asleep and wakes you up intelligently at the right time in the morning. 

More than 60% of people use their smartphone to wake up in the morning. However, we often find ourselves scrolling through our timelines late at night, and get sucked into our phones before starting the day.

Circa wants to change that.

Circa is a stand-alone device designed to help you sleep better, while offering less distractions. With every clock, a sleep-sensor is included. The sensor lives under your mattress, and allows circa to analyse your sleep and determine in what sleep-stage you are in. This way, Circa can be intelligent about waking you up and provide you with insights and actionable feedback that can actually help you with your sleeping habits.

 

 

Where the smartphone is designed to do hundreds of different things well, Circa is designed to be great at one thing: helping you sleep better!

Smart alarm

Circa features a thin sensor underneath your mattress that measures your movement and respiration to understand your sleep cycles. Normal alarms wake you up on a fixed time, no matter what. In a timeframe of 30 minutes before your alarm is set, Circa will find the best time to wake you up in your light sleep. This way, you’ll wake up easier and more refreshed in the morning.

Put Circa's sleep-sensor underneath your mattress once and never think about it again.
Put Circa's sleep-sensor underneath your mattress once and never think about it again.

Insights

A lot of “smart” sleep products provide you with an arbitrary sleep score and graphs about single nights. Although fun at first, they do not provide actionable feedback to improve your sleep in the long run. Circa collects data over multiple nights, to provide you with insights and feedback that help you to adjust and improve your routine.

Circa provides you with long-term insights and actionable feedback on the device itself.
Circa provides you with long-term insights and actionable feedback on the device itself.

Coaching

In order to make it easier to keep your routine, Circa can send you a friendly reminder on your phone when it’s time to go to bed. 

Soothing sounds 

Fall asleep with soothing sounds like whistling birds, trees blowing in the wind or ocean waves. 

White, pink or brown noise 

Circa can provide you with white, pink or brown noise to shift your focus. The constant layer of sound works like a muffling blanket that masks disturbances in your environment like ticking radiators, dripping faucets and outside noise.

Breathing Assistant 

Circa’s Breathing Assistant emits a slowly pulsing light. Slow down your breath by closing your eyes and following the light to calm your body down before sleep.

 

Wake up with your favorite sounds and music 

Circa features a carefully designed audio system that makes your music and alarms sound rich and clear. Wake up with beautiful alarm sounds, nature sound or your favorite music.

Circa has DAB+, HD Radio and Internet Radio inside to listen to your favorite stations from around the world and with Spotify inside you can listen to your favorite artists and playlists.

 

Waking up comfortably with the Internet of Things 

Circa can connect to your smart home using Triggi. Connect Circa to your connected lights to slowly light up your room or let your thermostat start making your home comfortable based on your waking time. You can use the Triggi app on your phone to link Circa to more connected things.

  

Never not waking up 

When you turn off the light, Circa will quickly reassure you that an alarm has been set. Because of the backup battery, it will always wake you up, even if the power is down.

Dark screen 

Circa features an OLED display, where black pixels are completely off and don’t emit light. In combination with a specially designed dark interface and automatic brightness adjustments, Circa emits less light at night then your average red-digit alarm clock.

Sleep experts advise to hide the time at night. If you’re a sensitive sleeper, seeing the time at night can start a whirl of calculations that won’t help in falling asleep again. Set Circa to “Dark at Night” and it will only show you the time when you tap the device!

No wireless connectivity at night

Going dark also means automatically shutting off Bluetooth and WiFi at night, when you don’t need it. Then, a few minutes before waking you up, it will switch them back on.

Circa is designed by Dutch industrial designer Robert Bronwasser.

Circa’s design is unique yet modest and fits within a variety of interiors. We offer several color combinations and a wide variety of clock faces to adapt Circa to fit your taste.

We selected the highest quality materials and components to create a product that will be a joy to use for years to come. Circa’s friendly appearance is defined by the use of fabric on the front and back, we’re working together with leading Danish textile design company Kvadrat to give the product a unique and beautiful finish.

Circa is available in 3 beautiful colors, Day, Night and Dawn.

 

  

 

 

 

Founder Hans Brouwer — a product developer with over 25 years of experience — conceived the idea of creating a 'new' alarm clock years ago. While working on other projects it kept popping up in his mind. Together with Grinn, a partnering technology development company in Wroclaw, Poland he created the first functional prototype back in 2014. 

At the end 2016 he got in contact with Robert Bronwasser and Yannick Brouwer to develop form and functionality in what would eventually become Circa. In April '17, Daan Weijers joined the team, and the team continued developing what Circa is today; a beautiful alarm clock that helps you to sleep better!

 

 

 

 

 

Risks and challenges

We’re making a product consisting of both hardware and software. While in software, you can fix bugs in updates, a physical product has to work perfectly once it has been delivered. We have been working iteratively to fix problems that arise and will continue to do so.

Our designers and engineers have worked on designing and manufacturing electronic devices that are used by millions of people around the world, we know what goes into making hardware and we’re confident that we’re able to tackle any issues that may arise.

We intentionally designed our product with components that are widely available. We have long-standing relationships with our suppliers and will secure the key components as soon as possible.

Our goal has always been to create a product that can be enjoyed by people for years to come. We selected high quality materials and components and designed our product to function stand-alone, without relying on external recourses for core functionalities.

Although a manufacturing process always poses new challenges, we’re confident that we can deliver you a high-quality product. If things go differently than planned we will be transparent and keep you in the loop. We’re excited to work on getting Circa in your hands!

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Support

  1. Reward no longer available

    Pledge €159 or more About $184

    Circa Single — EARLY BIRD

    Get one Circa alarm and one sleep–sensor in the colour of your choice for the exclusive Kickstarter Early Bird price of €159!

    (Retail: €249)

    For an additional sleep-sensor, add €50

    Includes:
    • Circa
    • Sleep-sensor
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 150 backers
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  2. Select this reward

    Pledge €179 or more About $208

    Circa Without Bed-Sensor

    Get Circa in the colour of your choice for the exclusive Kickstarter price of €179!

    (Retail: €225)

    Includes:
    • Circa
    Less
    Estimated delivery
    Ships to Anywhere in the world
    24 backers
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  3. Select this reward

    Pledge €199 or more About $231

    Circa Single — KICKSTARTER PRICE

    Get one Circa alarm and one sleep–sensor in the colour of your choice for the exclusive Kickstarter price of €199!

    (Retail: €249)

    For an additional sleep-sensor, add €50

    Includes:
    • Circa
    • Sleep-sensor
    Less
    Estimated delivery
    Ships to Anywhere in the world
    258 backers
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  4. Select this reward

    Pledge €379 or more About $440

    Circa Double — KICKSTARTER PRICE

    Double trouble!
    Get two Circa alarms and two sleep–sensors in the colour of your choice for the exclusive Kickstarter price of €379!

    (Retail: €498)

    For an additional sleep-sensor, add €50

    Includes:
    • Circa
    • Sleep-sensor
    Less
    Estimated delivery
    Ships to Anywhere in the world
    15 backers
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  5. Select this reward

    Pledge €899 or more About $1,043

    Circa Family

    Give your entire family some well-deserved shut-eye!

    Get five Circa alarms and five sleep–sensors in the colour of your choice for the exclusive Kickstarter price of €899

    (Retail: €1245)

    For an additional sleep-sensor, add €50

    Less
    Estimated delivery
    Ships to Anywhere in the world
    3 backers
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  6. Select this reward

    Pledge €1,750 or more About $2,030

    10-pack

    If you have a big family, or a smaller company, the 10-pack is perfect for you!

    Get 10 Circa alarms and 10 sleep–sensors in the colour of your choice for the exclusive Kickstarter price of €1750

    (Retail: €2490)

    For an additional sleep-sensor, add €50

    Includes:
    • 10× Circa
    • 10× Sleep-sensor
    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
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  7. Select this reward

    Pledge €2,499 or more About $2,898

    Circa Single + Custom Alarm Sound

    We will work with you to create a custom alarm sound that will be included on all Circa alarms.

    Of course, you will get a Circa alarm + sleep-sensor in the colour of your choice, so you can wake up to the sound of your dreams.

    Includes:
    • Circa
    • Sleep-sensor
    • Custom Alarm Sound
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
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  8. Select this reward

    Pledge €4,250 or more About $4,929

    Circa Company

    Make sure your company shows up to work well-rested and ready to perform!

    Get 25 Circa alarms and sleep–sensors in the colours of your choice.

    Includes:
    • 25× Circa
    • 25× Sleep-sensor
    Less
    Estimated delivery
    Ships to Anywhere in the world
    5 backers
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  9. Select this reward

    Pledge €8,000 or more About $9,279

    50-Pack

    If you have a very large family or you want to be the first to sell Circa in your store, this reward is for you!

    Get 50 Circa alarms and sleep–sensors in the colours of your choice.

    Includes:
    • 50× Circa
    • 50× Sleep-sensor
    Less
    Estimated delivery
    Ships to Anywhere in the world
    0 backers
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Funding period

- (33 days)