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£5,414 pledged of £14,000 goal
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By Richard Koworld
£5,414 pledged of £14,000 goal
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About

Hello Luvs!  

This is WayoftheRodent calling from Britain, we were the online magazine that wrote about videogames in a funny, sweary, irreverent and sometimes deeply personal way. If you liked eccentric British humour, not giving a damn for authority and got a bit emotional remembering the arcade cab that sat in the corner of your local chippy when you were 13; then you loved reading Rodent.

And now we’re bringing you a lavish book of Rodent’s fifty finest moments; we’re calling it ‘Our-Type’ and it’ll be the sort of art book that would be at home on Richard Branson’s coffee table that he had made out of swans, diamonds and all them women he turned upside down at product launches.

In doing the book we’re also going to bring back to life all of the 94 lost issues of the magazine – legendary moments like when we took our Dreamcast scuba diving, dated an Amiga, interviewed Billy Mitchell but only asked him about hot sauces, and explained over multiple articles just how Missile Command came to mean so much to us. Honestly, we were flipping great from about 2002 to 2010 and then sort of alright a couple of times till 2014. We also had a Dragon 32 writer but he mainly sat in a corner eating glue.

You’re probably asking why we went away, why does Daddy ever go away? Chinese hacks! We got hacked up the wazoo from China, don’t know why they did it but it ripped the heart out of the magazine and though we shipped a few special issues in later years it was never quite the same.

Until now! Having dithered and sucked our thumbs for years and years, plus a dangerous Fallout addiction that has cost various of us relationships, jobs and sanity, we’re back! At least we’re back if you want us to be back.

Why now

Our readers have been asking for years and years for a Rodent book. Then last year one of the founding writers and members of the Rodent community died and we felt that losing Rexx was a kick up the bum to not waste any more time. We need to do this and we want to share the book with readers old and new, and anyone else who can have an argument till near rage over Speccy versus C64.

Rodent really was special

We made a choice right at the start to only talk about games things we loved, or sometimes to celebrate the absolute shockers, so bad they have to be played. We’d like to claim immunity on our most scathing three word review: R:Racing is S:S**t. But the mediocre stuff in the middle? We didn’t need to even talk about those games, though we’d often feature hilarious or heart-breaking articles about how a certain life context might make NHL’96, Rise of the Robots or Just Cause that person’s greatest ever game. We used the strapline ‘the original spirit of videogaming’ on the issue covers and for those 94 issues we really did deliver on that promise.

But above all, we never took advertising, we self-funded everything and with readers’ help sold t-shirts to pay for servers and the like; Eugene Jarvis even bought a dozen of our t-shirt tribute to him, the legendary nipple-covering Eugenius shirt. A shirt you can now grab from this very Kickstarter.

That independence meant, like wonderful contemporary mags, Uncle Clive, UK:Resistance and Old Man Murray, that we were in thrall to no corporate manipulation. For that reason industry insiders, including current (at the time) editors of po-faced ‘important’ games magazines would write for us under pseudonyms just because it meant they could relax and enjoy writing about games again. For some reason GamesTM hated us, especially when we called them on a ludicrously miserable review of one of the first joyous Lego games, in which we imagined them also scoring the love of a child 2/10.

Our first editor had also edited Gamesmaster and Sega Power, as well as Total Film and he helped us establish a professional quality of writing, even given all the swears, insane illustrations and eccentric ideas. It was a combination that helped Rodent really stand out – it was anarchic but readable and structured. Yeah, structured anarchy, the best sort.

We had writing from awesome games makers too; involved in AAA titles but also writers who have gone on to make some of the best current indie games, the brilliant minds that produced Lumo, Rogue Aces and Don’t Die Mr Robot wrote for us. The legendary Jeff Minter placed his early diaries with us till we fell out, which was almost certainly our fault. If you’ve not played his new one btw, Polybius, then do it; it’s his masterpiece.

Above all, we wrote with passion and honesty, with heart and hearty laughter that gained us by the end a regular readership of 148,000 wonderful people month in and month out. We hope some of you find us again but we also hope to put the book into the hands of people who love games who missed us first time around.

Samples of the Content

After the hack we lost most of the server and our CMS was ruined. But there are loads and loads of chunks at the Wayback Machine, and we've created a quick-and-dirty sampler of three favorite articles here: www.wayoftherodent.com/kickstarter (Please note - these are mock-up pages for the campaign only, final working site is expected to significantly exceed standards used for these mock-ups)

STOP PRESS! NEW REWARD!

By popular demand we are offering a new reward option, and you can add this reward to any existing pledge too. We think of Eugene Jarvis as a god, and celebrated him as such in the form of a t-shirt, as is customary. Back in 2004, those Eugenius shirts sold quicker than President Trump tweeting an insult. And so now they're back! Because of the stupid number of colours these are insanely expensive to print so come in slightly more expensive at £25 each. But we promise you; they come out bright, crisp and awesome.

 

BUT HOW DO I GET ONE? You ask so urgently. Well, my child, you must run the gauntlet of Kickstarter Rewards. Choose the following options:

New Backer

  • Choose the new £25 EUGENIUS reward. Easy
  • or
  • Add £3/EUR4/$4 to ANY pledge WITH a standard t-shirt to upgrade
  • or
  • Add £25/EUR29/$32 to ANY pledge to ADD a Eugenius t-shirt

Existing Backer 

  • CANCEL existing t-shirt reward and choose the new £25 EUGENIUS reward instead
  • or
  • Add £3/EUR4/$4 to ANY pledge WITH a standard t-shirt to upgrade
  • or
  • Add £25/EUR29/$32 to ANY pledge to ADD a Eugenius t-shirt

Want more than one? Add multiples of £25/EUR29/$32 to any pledge for more shirts.

Your choice of sizes (S to XXL) and colours will be captured at the end of the campaign. All printed on Gildan Ultra-Ts, a premium 100% cotton 185gsm (6oz) shirt in a classic fit (tend to be generous).

 

 

 

 

 

Our-Type - the book

(Initial design mock up)
(Initial design mock up)

We're going for the highest quality: thick hardback covers with a beautifully designed dust jacket wrapper. Internal paper stock is thick and gloss coated to make colours explode off the page and to render text crisp and sharp.

 

 

 

(The legend that was Paper Arcade - you'll get links to PDF versions too, so there's no ruining of the book required!)
(The legend that was Paper Arcade - you'll get links to PDF versions too, so there's no ruining of the book required!)

The core content will be updated versions of our 50 finest Rodent articles with a whole heap of new ideas and bonus content pulling the fabulous fifty together.

  • Heavyweight hardback covers
  • Quality binding
  • At least 208 Art-grade pages
  • Matte-varnished dust jacket
  • 180mm x 240mm format

More than a kilo of lavish! Full to the brim with fabulous writing on classic and contemporary videogaming. Plus at least five well hidden coughing c&bs.

Restore, remaster and remix

For the restoration of the online issues; we will be going back to the raw files that survive in back-ups, on original author's HDs and a little bit in memories; and delivering for you a restored, remastered and remixed online archive in a fresh, modern look and feel. Fully updated, including 'director’s commentary' features, and built for easy reading on all devices. This is a massive job but with nearly a thousand articles, features, cartoons, and lots of bonus nonsense, it's one worth doing.

(Web pages shown in temporary holding template only)
(Web pages shown in temporary holding template only)

There will be NO PAYWALL; we are absolutely never going to charge for access to the restored content but as thanks for support Kickstarter Backers will get to read it for a year before it goes live to the general public free of charge.

  • Creation of a modern CMS-driven dynamic online magazine format
  • Easy to enjoy across all devices
  • Almost a thousand articles restored and remastered for modern reading
  • All images will be upgraded, replaced and licensed
  • Each article will include a unique 'directors commentary' feature that effectively adds context, 'where are they now' insights and extra jokes we didn't think of at the time

A massive undertaking and one in which we need your support to dedicate proper professional time and resources to.

Stretch on

But there's even more - as the ultimate stretch goal we will give backers an opportunity to make six brand new issues happen; taking us from the current number 94 to that legendary issue 100. A fitting restart for the much-missed Rodent project.

We have a number of stretch goals ready to go and will be announcing them over the first week of the campaign... Rodent colouring book anyone? Paper Arcade models? Football stickers? MAYBE! Yeah, probably.

Rewards-me-go-Round

And this being Rodent, we couldn't leave it at just those. We've found loads of awesome ways you brilliant backers can get involved; from badges and t-shirts to a once-in-a-lifetime classic arcade gaming trip.

So deep breath potential new Rodent chums; here's the skinny on the loot!

 £4.20: Formal Thanks + Name in the Book

 We will chant your name in a pub and film the chant as we drink part of a filthy drink in your honoured name. £4.20 is the average price of a pint in that London. YEAH, WE KNOW.

INCLUDES:

  • Formal Toast
  • Name in the Book  

£10: Rodent VIP Online Access

(Web pages shown in temporary holding template)
(Web pages shown in temporary holding template)

This is one of the BIGGIES – a full year of exclusive access to ALL of the restored, remastered and remixed Rodent content. Almost a thousand articles spanning twelve years of incredible writing. We will be working with a great web designer to create a fresh, crisp and modern look for Rodent that works on all devices and that burns your eyes to hazelnuts. The dirty public will be allowed to see Rodent’s classic material only after you’ve defiled it exclusively for a year.

INCLUDES:

  • Exclusive VIP access to the Archive
  • Name in the Book

£22: Limited Edition Rodent T-Shirt

 

 

Unsightly nipples? A belly button that literally makes siblings and cousins puke? Cover them in an exclusive Kickstarter-Only Limited Edition Rodent t-shirt. Choose from one of these three classic Rodent cover designs and hide your obvious bodily shame. Printed on the comedy-named Hanes Beefy T’s, these are a thicker high-grade t-shirt to withstand the bumps and knocks of life as a videogaming leper.

INCLUDES:

  • 1 Limited Edition T-Shirt

£25: Our-Type - The Rodent Book

And the second biggie – a beautiful, high quality coffee-table collection of Rodent’s best fifty classic articles; plus plenty of bonus nonsense. Printed on thick gloss pages with lovely hard, a quality binding and lovely dust jacket, this is a premium product produced for us by one of the world’s best bespoke printers.

INCLUDES:

  • Our-Type - The Rodent Book
  • Name in the Book

£35: BOOK + ONLINE COMBO

OH MY GOD. Not only the incredible printed celebration of twelve years of Rodent, Our-Type, but also exclusive one-year access to ALL of the Rodent restored, remastered and remixed content.

INCLUDES:

  • Name in the Book
  • Exclusive VIP access to the Archive
  • Our-Type - The Rodent Book

£36: BONUS LEVEL LOOT PACK

I MIGHT BE SICK WITH THE GENEROSITY – this is the lunatic loot pack: badges, stickers and your choice of one of the three limited edition t-shirts

INCLUDES:

  • 1 Limited Edition T-Shirt
  • 5 Limited Edition Stickers
  • Name in the Book
  • 4 Limited Edition Badges

£42: VIP ACCESS + LOOT PACK

All the sickeningly special access PLUS the above LOOT PACK. Are we mad in the face? We just might be.

INCLUDES:

  • 5 Limited Edition Stickers
  • 1 Limited Edition T-Shirt
  • Name in the Book
  • 4 Limited Edition Badges
  • Exclusive VIP access to the Archive

£50: BOOK + LOOT PACK

Book. Nice. Loot? Nice. TOGETHER FOR THE LOVE OF KUNTOR.

INCLUDES:

  • 1 Limited Edition T-Shirt
  • 5 Limited Edition Stickers
  • Name in the Book
  • 4 Limited Edition Badges
  • Our-Type - The Rodent Book

£60: SPIELBERG'S ELBOW

You’ll see your old-school three-letter high score name rasterised right under the legendary director's left breast as he leans on his own Missile Command cabinet.

INCLUDES:

  • Our-Type - The Rodent Book
  • Exclusive VIP access to the Archive
  • Your AAA gamer name in the Missile Command hi-score table
  • Name in the Book

£65: CODER'S WARDROBE

Sick of choosing your sexy uniform of a morning? Working knowledge of Ruby on Rails? Then solve all your wardrobe needs with ALL THE THREE T-SHIRTS. Yeah.

INCLUDES:

  • Name in the Book
  • All 3 Limited Edition t-shirts
  • Exclusive VIP access to the Archive

£66: FULL-MONTY ON THE RUN

WHAT THE ACTUAL FLIP? This is the book, the access AND the god damn loot. I mean, this is insane.

INCLUDES:

  • 1 Limited Edition T-Shirt
  • 5 Limited Edition Stickers
  • Name in the Book
  • 4 Limited Edition Badges
  • Our-Type - The Rodent Book
  • Formal Toast
  • Exclusive VIP access to the Archive

£110: BOOK LAUNCH LOOT PARTY

Rodent parties used to be legendary, lately they are much more Horlicks than hors and hocaine but if you want to come out, sod it WE’RE THERE. As well as having a good old mad party about you’ll get the damn book, the access, the LOOT pack and a bally pint of tap water.

INCLUDES:

  • 1 Rodent Book Launch Party Ticket
  • 1 Limited Edition T-Shirt
  • 5 Limited Edition Stickers
  • 4 Limited Edition Badges
  • Exclusive VIP access to the Archive
  • Formal Toast
  • Name in the Book
  • Our-Type - The Rodent Book

£250: YOU ON AN EXCLUSIVE ONLINE ISSUE COVER

(Last time we used a real reader)
(Last time we used a real reader)

We won’t be respectful, we won’t be kind. If you have any physical weakness at all, strange left arm? WE WILL DOUBLE IT’S SIZE, beautiful face? WE WILL SHOW ONLY YOUR KIDNEYS. But you will be immortalised as the human flotsam on a cover gathering together a special edition ‘backer issue’ of the magazine featuring our favorite online Rodent moments. Essentially this will be a highlights edition of the book.

INCLUDES:

  • 1 Limited Edition T-Shirt
  • 5 Limited Edition Stickers
  • 4 Limited Edition Badges
  • Exclusive VIP access to the Archive
  • Formal Toast
  • Name in the Book
  • Our-Type - The Rodent Book
  • One-off appearance on a Special online Rodent cover

£999: FUNSPOT TRIP WITH THE RODENTS

(A write up on one of our many Funspot visits)
(A write up on one of our many Funspot visits)

Come to the 2018 Funspot videogames classic event with us, up in the backwoods of Laconia/Weirs Beach, New Hampshire, USA. A load of classic gamers, from around the globe, descend on the woods of New Hampshire to play at the most incredible old-school arcade left on the planet. You cover your flights and transfers and we’ll put you up in our shared cabin for 8 right opposite the legendary Funspot Arcade for three nights. There will be further and prior nonsenses in nearby American cities and you’ll be welcome to join in as much, or as little, of that idiocy as your brain can take.

INCLUDES:

  • 3 nights accommodation at the Sun Valley Cottages, Laconia, NH
  • Entry into the 2018 Funspot Rodent Arcade Classic
  • All the Rodent company and banter you can cope with
  • 1 Rodent Book Launch Party Ticket
  • 4 Limited Edition Badges
  • 5 Limited Edition Stickers
  • All 3 Limited Edition t-shirts
  • Exclusive VIP access to the Archive
  • Formal Toast
  • Name in the Book
  • Our-Type - The Rodent Book
  • 3 nights accommodation at the Sun Valley Cottages, Livonia, NH

Badges and stickers - as included in various of the packs above!

4-Button Badge Pack

 Wear the square ball from pong, Billi Chilli Mitchell, a drowning Dreamcast or our very own Kuntor’s terrifying visog on your proud lapel

5 Sticker Pack

The very finest sticky material featuring three of our best covers, Lord Kuntor in his pomp and a stylised coughing c&b in a hat. Stick ‘em with pride. Also discretion.

Shipping

All rewards will be shipped within Mainland UK and the Isle of Man free of charge. By partnering with a US-based fulfilment house we have also been able to keep US shipping costs down - individual details at check out but range from just a few dollars.

 

Risks and challenges

We've allowed a much longer chunk of time than we think we will need to give us a buffer for challenges that will undoubtedly arise. We have a number of suppliers to depend on including support with design and illustration; this should help speed the production of the book.

Permissions and licenses and new photography are all time consuming and will be among our very first tasks. Although this is our first book; Koworld is a published author with the world's largest publisher and an ex magazine publisher in his own right - experience that lifts us from novice status.

We are confident we have got the budget, relationships and timescales right.

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Support

  1. Select this reward

    Pledge £10 or more About $13

    RODENT VIP ONLINE ACCESS

    This is one of the BIGGIES – a full year of exclusive access to ALL of the restored, remastered and remixed Rodent content. Almost a 1000 articles spanning 12 years of incredible writing.

    Includes:
    • Exclusive VIP access to the Archive
    • Name in the Book
    Less
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    3 backers
    £
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  2. Select this reward

    Pledge £22 or more About $28

    LIMITED EDITION T-SHIRT

    Cover your shame in an exclusive Kickstarter-only Rodent t-shirt. Choose from one of these three classic Rodent cover designs in choice of S to XXL

    Includes:
    • 1 Limited Edition T-Shirt
    Less
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    Ships to Anywhere in the world
    Limited 0 backers
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  3. Select this reward

    Pledge £25 or more About $32

    OUR-TYPE: THE RODENT BOOK

    And the second biggie – a beautiful, high quality coffee-table collection of Rodent’s best fifty classic articles; plus plenty of bonus nonsense.

    Includes:
    • Our-Type - The Rodent Book
    • Name in the Book
    Less
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    Ships to Anywhere in the world
    Limited 61 backers
    £
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  4. Select this reward

    Pledge £25 or more About $32

    EUGENIUS T-SHIRT

    NEW REWARD!
    Celebrate the awesomness that is Eugene Jarvis with this new edition of the classic Rodent EUGENIUS design. In choice of S to XXL
    ADD £3 to any other t-shirt pledge to upgrade
    ADD £25 to any pledge to add a choice of Eugenius shirts to that package

    Includes:
    • 1 Limited Edition T-Shirt
    Less
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    Ships to Anywhere in the world
    Limited 0 backers
    £
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  5. Select this reward

    Pledge £35 or more About $45

    BOOK + ONLINE COMBO

    OH MY GOD. Not only the incredible printed celebration of twelve years of Rodent, Our-Type, but also exclusive one-year access to ALL of the Rodent restored, remastered and remixed content.

    Includes:
    • Name in the Book
    • Exclusive VIP access to the Archive
    • Our-Type - The Rodent Book
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 20 backers
    £
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  6. Select this reward

    Pledge £36 or more About $46

    BONUS LEVEL LOOT PACK

    I MIGHT BE SICK WITH THE GENEROSITY – this is the lunatic loot pack: badges, stickers and your choice of one of the three limited edition t-shirts sizes S to XXL.

    Includes:
    • 1 Limited Edition T-Shirt
    • 5 Limited Edition Stickers
    • Name in the Book
    • 4 Limited Edition Badges
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 1 backer
    £
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  7. Select this reward

    Pledge £42 or more About $54

    VIP ACCESS + LOOT PACK

    All the sickeningly special access PLUS the above LOOT PACK. Are we mad in the face? We just might be.

    Includes:
    • 1 Limited Edition T-Shirt
    • 5 Limited Edition Stickers
    • Name in the Book
    • 4 Limited Edition Badges
    • Exclusive VIP access to the Archive
    Less
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    Ships to Anywhere in the world
    Limited 2 backers
    £
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  8. Select this reward

    Pledge £58 or more About $74

    BOOK + LOOT PACK

    Book. Nice. Loot? Nice. TOGETHER FOR THE LOVE OF KUNTOR.

    Includes:
    • 1 Limited Edition T-Shirt
    • 5 Limited Edition Stickers
    • Name in the Book
    • 4 Limited Edition Badges
    • Our-Type - The Rodent Book
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 9 backers
    £
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  9. Select this reward

    Pledge £60 or more About $77

    SPIELBERG'S ELBOW

    You’ll see your old-school three-letter high score name rasterised right under the legendary director's left breast as he leans on his own Missile Command cabinet.

    Includes:
    • Our-Type - The Rodent Book
    • Exclusive VIP access to the Archive
    • Name in the Book
    • Your AAA gamer name in the Missile Command hiscore table
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 5 backers
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  10. Select this reward

    Pledge £65 or more About $83

    CODER'S WARDROBE

    Sick of choosing your sexy uniform of a morning? Working knowledge of Ruby on Rails? Then solve all your wardrobe needs with ALL THE THREE T-SHIRTS in choice of sizes from S to XXL. Yeah.

    Includes:
    • Name in the Book
    • All 3 Limited Edition t-shirts
    • Exclusive VIP access to the Archive
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 0 backers
    £
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  11. Select this reward

    Pledge £66 or more About $85

    FULL-MONTY ON THE RUN

    WHAT THE ACTUAL FLIP? This is the book, the access AND the god damn loot. I mean, this is insane.

    Includes:
    • 1 Limited Edition T-Shirt
    • 5 Limited Edition Stickers
    • Name in the Book
    • 4 Limited Edition Badges
    • Our-Type - The Rodent Book
    • Formal Thanks
    • Exclusive VIP access to the Archive
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 15 backers
    £
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  12. Select this reward

    Pledge £110 or more About $141

    BOOK LAUNCH LOOT PARTY

    Rodent parties used to be legendary, lately they are much more Horlicks than hors and hocaine but if you want to come out, sod it WE’RE THERE. As well as having a good old mad party about you’ll get the damn book, the access, the LOOT pack and a bally pint of tap water.

    Includes:
    • 1 Rodent Book Launch Party Ticket
    • 1 Limited Edition T-Shirt
    • 5 Limited Edition Stickers
    • 4 Limited Edition Badges
    • Exclusive VIP access to the Archive
    • Formal Thanks
    • Name in the Book
    • Our-Type - The Rodent Book
    Less
    Estimated delivery
    Limited 2 backers
    £
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  13. Reward no longer available

    Pledge £250 or more About $321

    YOU ON AN ISSUE COVER

    We won’t be respectful, we won’t be kind. If you have any physical weakness at all, strange left arm? WE WILL DOUBLE IT’S SIZE, beautiful face? WE WILL SHOW ONLY YOUR KIDNEYS. But you will be immortalised as the human flotsam on a cover gathering together a special edition ‘backer issue’ of the magazine featuring our favorite online Rodent moments.

    Includes:
    • 1 Limited Edition T-Shirt
    • 5 Limited Edition Stickers
    • 4 Limited Edition Badges
    • Exclusive VIP access to the Archive
    • Formal Thanks
    • Name in the Book
    • Our-Type - The Rodent Book
    • One-off appearance on a Special online Rodent cover
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 1 backer
    £
    Kickstarter is not a store.

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  14. Select this reward

    Pledge £999 or more About $1,281

    FUNSPOT TRIP WITH THE RODENTS

    Come to the 2018 Funspot videogames classic event with us. A load of classic gamers, from around the globe, descend on the woods of New Hampshire to play at the most incredible old-school arcade left on the planet.

    You cover your flights and transfers and we’ll put you up in our shared cabin for 8 right opposite the legendary Funspot Arcade for three nights. There will be further and prior nonsenses in nearby American cities and you’ll be welcome to join in as much, or as little, of that idiocy as your brain can take.

    Includes:
    • 3 nights accommodation at the Sun Valley Cottages, Laconia, NH
    • Entry into the 2018 Funspot Rodent Arcade Classic
    • All the Rodent company and banter you can cope with
    • 1 Rodent Book Launch Party Ticket
    • 4 Limited Edition Badges
    • 5 Limited Edition Stickers
    • All 3 Limited Edition t-shirts
    • Exclusive VIP access to the Archive
    • Formal Thanks
    • Name in the Book
    • Our-Type - The Rodent Book
    Less
    Estimated delivery
    Limited 0 backers
    £
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)