What is Arazi Fitness?
At Arazi Fitness, the foundation of our training is functional movement. We aim to provide a range of equipment that provides people the ability to turn any exercise into a functional and dynamic workout.
Specially designed, securely attached D-Rings on each glove connect to a cable pulley system, or Arazi Performance Bands for functional and sports specific training. The increased resistance to your movement from performance band or pulley, increases strength, endurance, speed, balance, agility and stabilization in the body.
Designing Our Product
The first idea for our product came about while working with professional athletes. We noticed they were restricted in the amount of exercises they could do while holding weights or using equipment to support their specific sport. (basketballs, bats, golf clubs etc). This led to the idea of the Arazi performance glove, a glove to which resistance could be added, no matter what the wearer is holding, pushing or pulling.
After several prototypes, we have a design we are proud of – a glove with the now patented D-ring technology that not only offers all the same protection as a normal glove, but also one that will become an invaluable tool to improve power, strength, stabilization and endurance - improvements which you will see in all areas of your training and performance.
How Do Arazi Products Advance Your Training? - At Home or in the Gym
We can now add degrees of difficulty to exercises using load vectors. For example, in most exercises the primary load will come from almost any traditional weight training source such as a dumbbell, body bar, kettle bell, ball, baseball bat or golf club.
A secondary load is added by attaching the products to a traditional cable pulley system found in any gym (max 10-15 Pounds) or using the Arazi bands to attach to any stable object.
This significantly enhances the exercise by creating a dynamic upgrade to the movement pattern.
Benefits of the Gloves
As well as using the glove for enhanced exercises, the glove can be used as part of a traditional fitness regimen:
· As a regular workout glove in the gym to prevent calluses.
· To support personal workouts
· To support workouts with trainers
· Develop workouts for individual sports (ie. Baseball, Tennis etc)
· Enhance elite athlete training programs
Exciting possibilities for Rehabilitation and sports injuries
· Enhance physiotherapy and rehabilitation sessions where patients are UNABLE to grip ANY objects by providing the ability to do weighted exercises.
The Arazi Performance Gloves Offers:
1. Comfort – Excellent combination of mesh, leather and suede to make it easy to grip the weights, balls and bars
2. Custom grip – Breathable material, finger gussets and open fingers allows a durable comfortable feel for maximum performance.
3. Increased wrist support to give an amazing feel to add to your workout experience
4. Advanced D-ring technology allowing a pulley system or resistance bands to be connected to the gloves, whilst you still have the ability to hold dumbbells, kettle bells, balls
At home or in the gym, Arazi Fitness aims to improve most standard and sports specific functional exercises by adding 10-15 pounds of weight.
As part of our product offering anyone purchasing our equipment will have access to our restricted website page which will have regular updates of exercises that can be accomplished using the equipment as well as nutritional information.
Once you've made a purchase you become part of the Arazi Community. A special page on our website will offer:
- Regular exercise updates highlighting new ways to use our equipment.
- Nutrition information.
- An outlet for the Arazi Community to share ways they use the equipment.
Now that we have the first product produced, the next stage is to further enhance our complementary product offering.
We currently have our first Arazi Resistance Vest produced.
A successful campaign will enable us to
- Enhance our advertising and distribution
- Promote our products throughout the fitness world
- Create further products within the Arazi Performance Line
- Create fitness plans through exercises and nutrition
- Broaden our target audience and enhance our reputation amongst physical therapists and rehabilitation centers
For those just trying to get in shape or those with sports specific needs, the Arazi products are an asset in any fitness program.
Share with Friends
If you know people who are interested, please share our campaign or direct them to our website www.arazifitness.com
Arazi - Exercise Re-imagined.
Risks and challenges
Our highest priority is to produce the highest quality product for our consumers – after eight different glove prototypes, we are now ready
to bring this product to the market
Our biggest risk is the dates promised by our manufacturer. Our integrity is huge. If we give our word on a date, we want to keep our word. However production issues occur and we will always keep you informed.
We are a start up company. Forecasting and distribution are key to our success. We've done our best to forecast demand and have gloves ready for delivery and to plan production timelines for future products but sometimes forecasts can be wrong. Should we miss a projections we will let you know why and compensate as quickly as possible.
We will need to monitor the geography of our orders to accommodate packaging and shipping.
We've done our best to give guidance on pricing. As sales increase we can improve distribution and reduce costs.
We stand behind our products. If you do not like the product or the quality is not right they will all have a one month money back guarantee from the date you receive the product.Learn about accountability on Kickstarter
- (60 days)