About this project
For the last 2 years we've been working together with jewellery experts developing multiple prototypes and perfecting our designs.
Italy’s age old traditions of world-class craftsmanship are a cornerstone for all that we make at Filippo Loreti - the rich Italian culture is the inspiration for each design.
Different series vary in complexity and style - we're sure you’ll find your favourite!
We partnered directly with some of the world’s leading timepiece manufacturers, who, for decades, have produced luxury watches for high-street brands that retail for over $1000.
Filippo Loreti watches are made from a composite stainless steel polymer, offering high strength and relatively low weight, ensuring that the timepiece fits comfortably on wrists of all sizes, both men's and women's.
In fact, we are so confident in the quality standard of our watches that each is covered by a 10 year warranty.
To create the perfect wearing experience we used naturally tanned leathers from the finest Italian tanneries.
Then, in collaboration with local artisans we handcrafted soft, stylish, durable straps that fit wrists of all sizes.
We believe that luxury timepiece should be exclusive and shouldn't be mass produced.
Therefore, every watch model from Filippo Loreti is assembled by hand and is limited edition to 500 pieces - you will be sure you own a watch that is rare and unique, something you can truly own.
(models that are no longer available will be marked as sold out)
Traditional way involves various middlemen standing in between the product and the customer.
We do things differently.
By using a disruptive, direct-to-consumer model we cut out distributors, wholesalers and retails stores.
This way, by avoiding all the middlemen we can offer you a limited edition Italian luxury watch for less than €200.
Florence, the city of the apprenticeship of Leonardo da Vinci and the acknowledged birthplace of Michelangelo and the Italian Renaissance. Celebrating the golden age of culture and intellect, we embrace the unrivalled greatness that is Florence with this inspired collection of timepieces.
The Eternal City. The center of power of the Roman Empire. Rome celebrates its’ ancient history in countless ways. The iconic Coliseum is a testament to early engineering and architectural innovation. The Vatican, the Spanish Steps, the Trevi Fountain- all icons of the gloriuos past. Our modern timepieces from the Rome Series echoes the splendor and glory of this magnificant city.
South along the coast from Alghero, on the island of Sardinia, is a small, charming medieval town called Bosa. A dome-shaped glass, elegant dial with curved hour marks and two-step structure - this timepiece captures the essence of a life lived with joy, purpose, and harmony by the shore.
The Lake Como jewel in the crown of Italy has attracted royalty and all those seeking beauty for centuries. The luxurious playground of Empresses, Kings, Queens, aristocrats and nobility, the Lake Como region is a magnificent fairytale floating at the edge of a brilliant cerulean blue lake. The Como Series of timepieces indulges in Italy’s greatest joy - beauty.
Watch case: composite metal polymer, stainless steel
Water resistant: 5 ATM, 50 meters
Glass: Sapphire coated crystal with anti-scratch surface finish
Hands: luminous (glowing in the dark)
Strap size: 20 mm, best fit for 14 - 23 cm wrist
Date function: 3, 4 o'clock
Watch size (diameter / thickness):
Venice - 40 / 9 mm;
Florence - 40 / 9 mm;
Rome - 38 / 9 mm;
Bosa - 38 / 9 mm;
Como - 40 / 10 mm.
Weight (with strap): 45 - 67g
Movement: Japan semi-mechanical Quartz: Bosa PC22; Venice VX3F; Como Chronographs VD51; New Black Como Edition PC32 ; Florence PC32; Rome VD75.
Strap: genuine Italian leather leather, handcrafted.
Available strap colours: brown mahogany, black nappa, dark olive, burgundy nappa, deep ocean blue nappa, vintage brown
Buckle: stainless steel pin buckle
Warranty: 10 years limited warranty against manufacturing defects
Your watch will be packaged with care in our signature packaging.
It's easy - to get your own limited edition timepiece simply select the reward you want. Don't worry about the choice of colour or model - you will choose that later!
Over the last year we have been testing different designs, shapes and materials in a closed beta users group. We have received a ton of great feedback, listened to our customers and made multiple improvements since then!
See what others have to say about Filippo Loreti watches:
We have worked very hard over the past years to reach this stage. We will continue to do our best until you are have received your Filippo Loreti and are fully satisfied!
And to do that, we sincerely need your support! Together, let's make Filippo Loreti the 2015 Kickstarter a success story!
Risks and challenges
We are beginners on Kickstarter, but we and our manufacturing partners have years of experience in the industry! We are aware our project is complex and that there are always unforeseen issues, but we have anticipated and planned for potential risks and have built a rock-solid production and delivery plan.
Firstly, our production is quite advanced and you can be very confident about our capacity to provide high-quality products on time. We spent over 2 years designing, developing, and receiving finalized samples.
Secondly, we have very skillful and professional suppliers and do not anticipate delays to our timeline. However, if by chance anything unexpected happens, we promise to keep you informed, both during the campaign and afterwards.
Thanks for all the support! We are excited to take this next step with you, the Kickstarter community!Learn about accountability on Kickstarter
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