About this project
The overall vision of the company Retap is to improve the way people drink tap water. Up until now we have done that by providing reusable glass bottles designed for drinking tap water, a sustainable and eco-friendly alternative to buying water in plastic bottles.
Hydration is critical for our bodies and brains to function and stay healthy - the challenge is creating a healthy habit of drinking enough water every day. But what about those times when you just want something different? Something a bit more tasty and exciting.
This issue sparked the idea of a sustainable product that could provide the same infusion experience as adding fruit to tap water, however just without all the workload of cutting and slicing fruits. A product without the CO2 emission connected to a plastic bottle, the need for transportation and cooling of the flavoured water. A product that would taste great simply by adding tap water. After a few years research and 12 months of focussed prototype development, we now have the first four Retap Infuse flavour blends ready.
Retap Infuse adds a refreshing hint of natural flavour to your tap water, making it more sustainable fun to stay hydrated and drink more water. Retap Infuse is a tasty choice to help you reach your hydration goals. The convenient single-serve stick packs make it easy to get flavoured water in an instant at home, at the office or on the go when in need of a refreshment.
The stick packs easily fit into a bag together with a reusable Retap Bottle. Just add to 250 ml / 8.8 fl oz of cold tap water in a Retap Bottle, shake the bottle and enjoy the tasty flavour infused water. An easy and sustainable way to hydrate.
Retap Infuse is a supplement to drinking plain water and is an alternative to drinking bottled flavoured water and other sugary beverages.
Compared to bottled ready-to-drink beverages, Retap Infuse is a more convenient and sustainable way to hydrate.
Retap Infuse consists of small stick packs with beverage mix to be infused into tap water in a reusable bottle, thus producing a minimum of packaging waste. Retap Infuse can be stored at room temperature, no cooling or refrigeration needed, generating less costs both economically and environmentally.
The Retap Infuse Collection consists of four delicious flavour infusions:
- LEMON LIME Citrusy flavour infusion of zesty lemon with a kick of lime.
- ELDERFLOWER GINGER LIME Spicy-sweet flavour infusion of ginger and elderflower with hints of lime.
- CRANBERRY ORANGE Sour-sweet flavour infusion of cranberry with notes of orange.
- RASPBERRY MINT Sweet-refreshing flavour infusion of raspberry with a twist of mint.
Retap Infuse has been under development for about one year and we now have our first four prototypes. We have been able to manage the project development on our own, but we now need your help to fund the first production batch of Retap Infuse. We have identified all the right supplies, stick pack packaging as well as a company that can fill and pack the first production batch, bringing Retap Infuse to life.
The next step is to produce the first large scale production batch including production of packaging, sourcing of ingredients and filling of the stick packs. This includes a lot of upfront costs for which we need your help. So if you think Retap Infuse sounds like a great product, please support us with a contribution to fund our first real production.
Risks and challenges
The whole development of the Retap Infuse concept, prototypes, packaging design and layouts has been quite comprehensive, but at the same time also super exiting for us as a team. A lot of time, care and effort have been put into bringing the Retap Infuse prototypes to the level of quality, we initially had envisioned. We decided only to do the Kickstarter after having the final flavour blends, packaging material and production facilities ready in place, as we wanted to ensure all our backers that we are fully committed to this project. From the Retap team we thank you all for your input and support.Learn about accountability on Kickstarter
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