Funded! This project was successfully funded on March 31, 2013.

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Stadium Shoes makes it as easy to pick out a pair of shoes as grabbing a burger. It's a retail truck bringing footwear to you.

The Concept: A traveling shoe boutique on wheels. Much like a food truck or bookmobile this will be a retail shoe store that moves from place to place. In the beginning the truck will offer classic canvas shoes, casual athletic sneakers, and fashion lace ups. Rain boots, flip flops, ballet flats, and other seasonal footwear should be available, too.

Back view illustration of a mobile shoe store with the door open.
Back view illustration of a mobile shoe store with the door open.

Why?: The truck will have the ability to travel to where customers are. Serve customers where a traditional store may not be able to open. Provides customers with an alternative solution to driving to a store. It’s a new vendor option for special events and niche industries. The truck could be at a 5K on the weekend, a guest at a business park over lunch, such as a large insurance company or hospital, then set up near a university campus in the late afternoon. People should be able to pick out a pair of shoes as easily as grabbing a burger on the go.

A side view rendering of the mobile shoe store concept. Names of supporters who helped fund the truck would appear on the exterior graphics of the truck.
A side view rendering of the mobile shoe store concept. Names of supporters who helped fund the truck would appear on the exterior graphics of the truck.

The Name: Stadium Shoes is a reference to the athletic stadium. It’s a place where athletes and fans gather for games and concerts. Our customers are the ones who win when the shoe truck shows up where they are. Stadium Shoes is about a unique event where you can see the current footwear lineup. You can be a spectator or a competitor at Stadium Shoes, it doesn’t matter. We just want to help you find your favorite shoe to cheer about. Stadium Shoes are for a casual stroll to rock ‘n roll.

An interior sketch of the Stadium Shoes truck, a mobile footwear boutique.
An interior sketch of the Stadium Shoes truck, a mobile footwear boutique.

The Needs: Your pledges to purchase a box truck or step van. I have thought out the truck past the design - and spent over a year accessing market demand, and operation of a mobile retail store. I’ve created a 12 month sales forecast, profit and loss projections, and more. The access to capital for this shoe string start-up is my biggest need right now. You can show your support of this idea and entrepreneurs everywhere by helping fund this project. With enough money I will be able to more quickly get this idea rolling and show up where you might be next.

A computer rendering interior detail view of a mobile shoe store from a converted box truck.
A computer rendering interior detail view of a mobile shoe store from a converted box truck.
52 percent of the cost of setting up a retail truck is the purchase price.
52 percent of the cost of setting up a retail truck is the purchase price.

I need your help to fund the purchase and redesign of a box truck into a mobile shoe store. Please pledge today.

Risks and challenges Learn about accountability on Kickstarter

Converting a box truck into a space that feels like a store will certainly have some unique challenges. Imagine installing flooring, lighting, audio and shelving that can withstand traveling from place to place. (Sounds like I need a friend that designs cruise ships.) In all seriousness, I have done extensive research and am prepared to tackle any issues that may arise. This includes budgeting for unforeseen mechanical updates to the truck as well as tools or special skills that may be needed.

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63
Backers
$7,286
pledged of $6,500 goal
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  • Pledge $10 or more
    You selected

    4 backers

    You're amazing! Thanks. Stay current with Stadium Shoes updates on our supporter page. An invite to the first shoe truck stop

    Estimated delivery:
  • Pledge $15 or more
    You selected

    0 backers

    Sincere gratitude for helping me achieve my goal. Custom made postcard from the truck! An invitation to the first shoe truck stop.

    Estimated delivery:
  • Pledge $25 or more
    You selected

    14 backers

    Reusable tote/drawstring bag. Inclusion on the backer map (a map on StadiumShoes.com that shows where all the backers are from). Shoutout from Stadium Shoes via Social Media. An invitation to the first shoe truck stop.

    Estimated delivery:
    Ships within the US only
  • Pledge $25 or more
    You selected

    3 backers

    The do gooder. Help put more money towards the project by asking for nothing in return and remaining anonymous.

    Estimated delivery:
  • Pledge $50 or more
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    3 backers

    Pedometer. A Thank you phone call. Plus: Everything in the $25 pledge amount.

    Estimated delivery:
    Ships within the US only
  • Pledge $100 or more
    You selected

    18 backers

    Your name on the truck. A Reusable tote/drawstring bag. Inclusion on the backer map. A thank you phone call. An invitation to the first shoe truck stop.

    Estimated delivery:
    Ships within the US only
  • Pledge $150 or more
    You selected

    4 backers

    Your name on the truck. Limited edition custom flip flops. MSRP ranges $20-55

    Estimated delivery:
    Ships within the US only
  • Pledge $200 or more
    You selected

    1 backer

    Your name on the truck. Limited edition custom flip flops. MSRP ranges $20-55. Social Media shout out from the truck. Reusable tote/drawstring bag.

    Estimated delivery:
    Ships within the US only
  • Pledge $250 or more
    You selected

    0 backers

    A pair of sweet kicks! After the first shoe order has arrived I'll send you the choices and mail you your selection. MSRP ranges $55-$120. Your name on the truck. Social Media shoutout from the truck.

    Estimated delivery:
    Ships within the US only
  • Pledge $400 or more
    You selected

    1 backer Limited (4 left of 5)

    A pair of sweet kicks! MSRP ranges $55-$120, your name on the truck, limited edition custom flip flops. MSRP ranges $20-55, a reusable tote/drawstring bag, social media shoutout, and placement on the backer map.

    Estimated delivery:
    Ships within the US only
  • Pledge $600 or more
    You selected

    0 backers Limited (2 left of 2)

    Three pairs of sweet kicks! After the first shoe order has arrived I'll send you the choices and mail you your selections. Estimated retail value ranges $220-$480. Plus: Everything in the $200 pledge level.

    Estimated delivery:
    Ships within the US only
  • Pledge $900 or more
    You selected

    0 backers Limited (3 left of 3)

    The truck will come to your suggested destination, within the first year its up and running. Sales open to the public. Anywhere in Missouri.

    Estimated delivery:
  • Pledge $2,000 or more
    You selected

    0 backers Limited (1 left of 1)

    Private event stop: The truck will come to you, within the first year its up and running. Within the continental United States. 4 free pairs of shoes for you or let four friends pick out a pair that day.

    Estimated delivery:
Funding period

- (45 days)