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Our focus is to supply mountain lovers with apparel and accessories for everyday life. Show your passion for The High Life™!
64 backers pledged $5,171 to help bring this project to life.
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About Our Products

We're proud to offer our customers apparel and accessories that let them give back to the places they love most (see the Giving Back section below). Our products are designed for those who enjoy outdoor activities and adventures. Activities and adventures that allow you to immerse yourself in natural beauty while challenging your natural abilities. Backpacking, Rock Climbing, Mountain Biking, Whitewater, Skiing, Snowboarding, Fly Fishing, just to name a few. The activities that somehow give you a sense of peace and excitement at the same time.  

So far, we have enjoyed creating designs that reflect the excitement of a specific activity:

The High Life™ Camper

Camping is the bread and butter of outdoor activities. The High Life™ Camper Collection features a day and night scene, however you're free to wear either at any time. Available in White and Midnight Gray (S, M, L, XL).

The High Life™ Camper Collection
The High Life™ Camper Collection
The High Life™ Camper - White
The High Life™ Camper - White
The High Life™ Camper - Midnight Gray
The High Life™ Camper - Midnight Gray

The High Life™ Snowboarder

We've chosen to rock a front shirt design for our snowboarding collection. The High Life™ Snowboarder Tee is a great way to look flashy, stay comfortable and give back to the mountains you love riding on. Available in White, Glacier Blue and Midnight Gray (S, M, L, XL).

The High Life™ Snowboarder Collection
The High Life™ Snowboarder Collection
The High Life™ Snowboarder - White
The High Life™ Snowboarder - White
The High Life™ Snowboarder - Glacier Blue
The High Life™ Snowboarder - Glacier Blue
The High Life™ Snowboarder - Midnight Gray
The High Life™ Snowboarder - Midnight Gray

The High Life™ Skier

Sporting our logo on the front and a sweet design on the back, The High Life™ Skier Tee is a great addition to your wardrobe. Look great and feel comfortable all while helping to preserve the mountains you love to ski on. Available in White, Glacier Blue and Midnight Gray (S, M, L, XL).

The High Life™ Skier Collection
The High Life™ Skier Collection
The High Life™ Skier - White
The High Life™ Skier - White
The High Life™ Skier - Glacier Blue
The High Life™ Skier - Glacier Blue
The High Life™ Skier - Midnight Gray
The High Life™ Skier - Midnight Gray

The High Life™ Rock Climber

Rock Climbing is one of the more challenging and strenuous outdoor activities, but it shouldn't be a challenge to find a shirt you love. Knowing that you're giving back, feeling comfortable and looking good, there isn't much not to love about this shirt. Available in White and Cardinal (S, M, L, XL).

The High Life™ Rock Climber Collection
The High Life™ Rock Climber Collection
The High Life™ Rock Climber - White
The High Life™ Rock Climber - White
The High Life™ Rock Climber - Cardinal
The High Life™ Rock Climber - Cardinal

The High Life™ Whitewater Kayaker

Earth's fresh water is an invaluable resource, but that doesn't mean you can't have fun with it. Kayakers can now show off their passion while helping preserve the places they love to paddle. Available in White and Glacier Blue (S, M, L, XL).

The High Life™ Whitewater Kayaker Collection
The High Life™ Whitewater Kayaker Collection
The High Life™ Whitewater Kayaker - White
The High Life™ Whitewater Kayaker - White
The High Life™ Whitewater Kayaker - Glacier Blue
The High Life™ Whitewater Kayaker - Glacier Blue

The High Life Classic

The High Life™ Classic Tees are also available for those who are proud to be a High Lifer. Available in White, Glacier Blue and Cardinal (S, M, L, XL).

The High Life™ Classic Collection
The High Life™ Classic Collection
The High Life™ Classic I - White
The High Life™ Classic I - White
The High Life™ Classic I - Glacier Blue
The High Life™ Classic I - Glacier Blue
The High Life™ Classic II - White
The High Life™ Classic II - White
The High Life™ Classic II - Cardinal
The High Life™ Classic II - Cardinal

In our next phase, we will be moving toward designs that will be focused on the natural beauty of some of our favorite places. We’ll be posting these to our website (www.thehighlifestore.com) as they become available, but as a special Kickstarter bonus we'll be offering one here. We hope you like The High Life™ Teton Tee! Available in White (S, M, L, XL).

The High Life™ Teton  

The High Life™ Teton - White
The High Life™ Teton - White

The High Life™ Accessories 

We will also be offering apparel accessories and personal accessories. From hats to key chains and posters to flasks, have your stuff remind you of the best parts of life. We'll be offering a cool 19 oz. Mason Jar and sweet 8 oz. Flask as part of our reward packages.

The High Life™ Mason Jar - 19 oz.
The High Life™ Mason Jar - 19 oz.
The High Life™ Flask - 8 oz.
The High Life™ Flask - 8 oz.

Why join The High Life?

  • Giving Back 

The High Life™ is committed to the outdoors and understands the importance of preserving the land we love. No matter how much we expand, The High Life™ will stay committed to donating 5% of its profits to outdoor and wildlife preservation charities/funds. We've done our research and will only donate to charities/funds who spend more than 75% of their budget on conservation/preservation programs.

Banff National Park
Banff National Park
  • Soft, Light-Weight, Durable Cotton Shirts

The High Life™ uses only the best material. All our shirts are made with combed, ring-spun cotton. Why is this important? The strength and softness of a cotton shirt are dependent on how many times the cotton fibers are twisted before being woven into material. Using a special manufacturing process, combed, ring-spun cotton produces one of the softest and most durable shirts available. So when you buy from The High Life™, you can be sure that your purchase will be comfortable and of great value.

  • Sweet Designs

Here at The High Life™, we are enthusiasts of many of the activities listed above, but we could never find casual apparel that conveyed this lifestyle. We'd go to many of the larger outdoors stores, only to be disappointed by their lack of style. Hence, The High Life™ was born!

  • Become a High Lifer
Lake Tahoe
Lake Tahoe
  • Find other High Lifers
The Andes, Chili
The Andes, Chili

We Need You

Since the idea was conceptualized, we've accomplished lots of paperwork (boring), assembled a team of designers that can produce a variety of styles, established a supply base (printing t-shirts near my hometown in NC), and started exploring the different realms of social media. 

Half Dome, Yosemite National Park
Half Dome, Yosemite National Park

However, the voyage is not over; it is in fact just beginning. In order to make this company a reality, we still need to produce and market our product. This is where you come in! We need your help funding the first production run and a 2-month marketing campaign. If all goes according to plan, we should be able to sustain ourselves from there.

Thank you in advance for your pledge!

After Funding

After the campaign is completed, we’ll continue on a number of items.

First, we’ll send out an e-mail to our fellow High Lifers and Kickstarter backers who ordered t-shirts to get design and size information. We’ll also start looking for camping locations that will support our launch party!

Second, we’ll place orders with our suppliers. This will allow us to launch our website (www.thehighlifestore.com) with enough safety stock to support initial orders. We’ll also be able to send out the rewards to our awesome Kickstarter backers!

We’ll also keep moving forward with sweet designs centered on the natural beauty of the outdoors and depicting more High Life activities like backpacking, trail running, and fly fishing. 

Joshua Tree National Park
Joshua Tree National Park

Lastly, we'll start a marketing campaign. We've recently started Facebook and Twitter accounts (feel free to join!), but would like to include Google AdWords and the like.

Thank you for helping make all this possible!

Badlands National Park
Badlands National Park

Risks and challenges

Any venture worth pursuing is challenging which inherently makes it prone to risk. Preparation is the key to minimizing risk and thus enjoying the challenge. We've chosen to work with well-established suppliers with reputable backgrounds; we've dotted our i's and crossed our t's to ensure we can deliver all of our products on schedule. In the event of unexpected delays, we'll adjust accordingly and stay transparent to our backers.

Our focus for the future will be on marketing, finalizing our website, and introducing new products. Since our teams' background is managing large scale engineering projects, these areas are new to us; however, we know that our project management skills, core knowledge from business school, and many industry contacts will allow us to succeed. We've already started work on a new product line that will highlight some of our favorite national parks! We're looking forward to working hard on this company and hope you enjoy what The High Life™ has to offer.

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Support

  1. Select this reward

    Pledge $1 or more About $1

    Thanks for your support! We'll be sending you a friendly thank you email to show our appreciation.

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    Pledge $5 or more About $5

    The High Life™ Bumper sticker featuring our logo - stick this baby on your car, bike, water bottle, etc. With a classy white on clear vinyl look, the possibilities are endless. We will also send you a friendly thank you e-mail.

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    Pledge $15 or more About $15

    A generous pledge of $15 dollars gets you a sweet 8" x 10" photo of The Matterhorn taken by The High Life™. But Wait, There's More!!! You still get The High Life™ Bumper Sticker and a friendly thank you email.

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  4. Select this reward

    Pledge $25 or more About $25

    For $25 you get The High Life™ Classic Tee. Start showing your love for The High Life™ with an incredibly soft, durable and fashionable t-shirt. You'll still get The High Life™ Bumper Sticker as well as a thank you email. Sizing and color choice for shirts will be handled after completion of the campaign.

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  5. Select this reward

    Pledge $35 or more About $35

    Now you're getting to the good stuff. For $35, choose any one of the following design t-shirts:

    The High Life™ Camper, Snowboarder, Skier, Rock Climber, Whitewater Kayaker or Teton Tee.
    To show our appreciation for your support, you'll also be receiving The High Life™ Bumper Sticker as well as a friendly thank you email. Sizing, design, and color choice for shirts will be handled after completion of the campaign.

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    Pledge $40 or more About $40

    Early Bird Special! $5 off the $45 reward package.

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    Limited 3 backers
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  7. Select this reward

    Pledge $45 or more About $45

    For $45 you get your choice of two of The High Life™ Classic Tees. Start showing your love for The High Life™ with an incredibly soft, durable and fashionable t-shirt. You'll still get The High Life™ Bumper Sticker as well as a thank you email. Sizing and color choice for shirts will be handled after completion of the campaign.

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    Pledge $50 or more About $50

    Early bird special! $10 dollars the $60 reward package.

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  9. Select this reward

    Pledge $60 or more About $60

    For $60, you'll be receiving all of the following:

    1. Choose any two of the following design t-shirts: The High Life™ Camper, Snowboarder, Skier, Rock Climber, Whitewater Kayaker or Teton Tee.
    2. The High Life™ Bumper Sticker.
    3. A friendly thank you email with my heartfelt appreciation. Sizing, design, and color choice for shirts will be handled after completion of the campaign.

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    Pledge $85 or more About $85

    Early Bird Special! $14 dollars off the $99 dollar reward package.

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    Pledge $99 or more About $99

    All the rewards from the $60 dollar reward package plus a 19 oz. The High Life™ mason jar.

    You might be asking why anyone would need a 19 oz. The High Life™ mason jar - our response would be it's none of our business.

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    Pledge $130 or more About $130

    Early Bird Special! $20 off the $150 reward package.

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  13. Select this reward

    Pledge $150 or more About $150

    All the rewards from the $99 dollar reward package plus an 8 oz. The High Life™ flask. You might be asking why anyone would need an 8 oz. The High Life™ flask - our response would be to put liquor inside of it.

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    Pledge $199 or more About $199

    All the rewards from the $150 dollar reward package plus an invitation to our The High Life™ camping launch party where you'll receive your own The High Life™ camping chair. Location TBD but we plan on having both an East and West coast launch party.
    Warning - If you plan on attending please bring any necessary supplies (tent, sleeping bag, etc.), a good attitude, and your A-game.

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    Early Bird Special! $5 off the $35 reward package.

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Funding period

- (30 days)