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Replace your watch's current clasp with Smart Buckle to instantly upgrade it to the latest wearable activity tracker & keep your style.
Replace your watch's current clasp with Smart Buckle to instantly upgrade it to the latest wearable activity tracker & keep your style.
Replace your watch's current clasp with Smart Buckle to instantly upgrade it to the latest wearable activity tracker & keep your style.
750 backers pledged $42,364 to help bring this project to life.

About this project

Smart Buckle: Convert Any Watch into a Fitness Tracker project video thumbnail
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Smart Buckle: Convert Any Watch into a Fitness Tracker

$42,364

750

        

Add the latest wearable activity tracker and smartwatch technology simply by replacing the clasp on your traditional watch strap.

               

 

Smart Buckle uses miniaturized technology in its compact wearable clasp allowing it to go unnoticed while it tracks your activity and sleep patterns.

 

A compact and discreet design that goes unnoticed.
A compact and discreet design that goes unnoticed.

  

We engineered Smart Buckle with features to maintain the integrity of your classic timepieces while adding modern day wearable technology:

  • Activity Tracker - 3-Axis gyro, angular velocity, and motion sensors calculate steps, pace, distance, calories burned, and sleep patterns. 
  • Smartphone App - Monitor your daily, weekly, monthly activity, and sleep data with the iOS or Android App.
  • Quality Materials - Designed with high grade stainless steel finish to match and ensure the integrity of your traditional watch.
  • Affordable - Starting at $39, Smart Buckle is the most affordable and feature loaded wearable activity tracker on the market. 
  • Shipping Time - Committed to our backers and will ship to you within 45 days of the Kickstarter campaign end.

 Installation is easy, check out a quick 30 second video:

Designed to fit seamlessly with any Standard 20mm Watch Band while adding the smart features you'll find on most activity trackers and smartwatches

  • Remove - Take off the old clasp on your traditional watch.  
  • Replace - Attach your new Smart Buckle to your watch band.  
  • Connect - Download the iOS or Android app then sync to phone.

With 45 day shipping and pricing starting at $39, Smart Buckle is feature-loaded while maintaining watch integrity.

  

 Track your health at work, in the gym, on a run, or when you're asleep without jeopardizing your personal style.

  

We are committed to quality design, the latest technologies and our backers. We will ship Smart Buckle to our backers within 45 days from the end of our campaign on Kickstarter.

 

Prices go up, reserve your Smart Buckle now.
Prices go up, reserve your Smart Buckle now.

 

 

See a few expert reviews and media quotes on Smart Buckle.

Hands-on with Smart Buckle.
Hands-on with Smart Buckle.

 

“Capable of being attached onto virtually any timepiece, the buckle works to replace the existing clasp on your watch and instantly offer smart tracking capabilities” - TRENDHUNTER

"The device uses motion and sleep tracking sensor data to calculate your activity patterns"- COOL WEARABLE

"Simply replace your standard watch buckle with the Smart Buckle and enjoy smart connectivity including activity tracking, sleep patterns and more" - GEEKY GADGETS

“The Smart Buckle (from $39) is basically a Fitbit-in-a-watch-clasp, promising to connect to most 20mm watch bands” - STUFF

“The Smart Buckle uses miniaturized technology embedded in its compact wearable clasp to do things most smartwatches do like tracking your activity, steps, distance, pace and sleep patterns, as well as counting calories” - ANDROID GUYS

“Give your old analogue watch a smart makeover with Gooseberry’s Smart Buckle – a wearable tech device which intelligently upgrades your old watch by adding health and fitness features” - TECH DIGEST

"Smart Buckle is aiming to upgrade your regular watch with the same smart features" - WAREABLE

“The smart buckle is designed to convert a regular watch into a smartwatch” - GADGETSIN

"In the age of smart everything, it’s great to see a company integrate new-age technologies with traditional craftsmanship"- HAULOGERIE

*Click here to access our press kit

Smart Buckle monitors your activity levels and sleep patterns through its compact wearable clasp and smartphone app.

 
Sleep pattern and activity tracker wearable technology.
Sleep pattern and activity tracker wearable technology.
 

 Integrated within its minimal design, Smart Buckle packs state of the art hardware and software. 

The 3-Axis Gyrometer, Angular Velocity and Motion Tracking sensors are coupled with proprietary algorithms to ensure it's the most accurate activity and sleep tracker on the market.

ACTIVITY TRACKER & FITNESS MONITORING

Smart Buckle is the most accurate fitness tracker on the market and accurately collects your steps, pace, calories, distance, and active minutes.

Smart Buckle's sophisticated algorithms ensure activity tracking accuracy.
Smart Buckle's sophisticated algorithms ensure activity tracking accuracy.

 

Smart Buckle uses a 3-Axis Gyro Sensor to calculate angular velocity, which is motion plus angular velocity produced by the movement of the sensor itself. Our proprietary algorithm then uses this data to sense rotational motion and changes in orientation, therefore augment motion.

100 Steps Measured With Fitbit and Smart Buckle:

Fitbit vs. Smart Buckle Accuracy Comparison
Fitbit vs. Smart Buckle Accuracy Comparison

By using our proprietary algorithm, Smart Buckle very accurately tracks your true activity no matter if you are holding your phone, have your hand in your pocket, or jogging on a treadmill.

SLEEP PATTERN TRACKING TECHNOLOGY

Smart Buckle analyzes patterns of light sleep and deep sleep with comprehensive data on the time you fell asleep, time you woke up, and total time slept.

 

Smart Buckle monitors and analyzes sleep patterns.
Smart Buckle monitors and analyzes sleep patterns.

Smart Buckle uses motion sensors to track the state of the body, whether it's moving or standing still. 

The magic is in the algorithms, which are designed to understand light movements, heavy bed turns, wakeful state, and deep peaceful sleep. It distinguishes between the slightest movement, the nature of the movement, and also the duration of the movement.

Smart Buckle understands the quality of your sleep and your patterns in easy to read charts with daily, weekly, and monthly metrics in order to improve your overall sleep quality.

SMARTPHONE APP, GOOGLE FIT & APPLE HEALTH

Sync with our iOS or Android app for easy-to-understand charts, or import all data to Apple Health or Google Fit for a consolidated analysis with other smart devices.

App available for iOS or Android Smartphones with easy Google Fit & Apple Health integrations.
App available for iOS or Android Smartphones with easy Google Fit & Apple Health integrations.

By calculating motion and velocity data, the Smart Buckle iOS or Android App easily presents your health data into comprehensive daily, weekly, and monthly charts.

If not near your phone, Smart Buckle will record your health data for up to two weeks internally, then sync with the smartphone app the next time they are together.

Prices go up, reserve your Smart Buckle now.
Prices go up, reserve your Smart Buckle now.

 

                         

Miniaturized technology and engineering allows the minimalist Smart Buckle to go unnoticed so your timepiece steals the show.

 

Engineered to maintain the style, aesthetics and design of your luxury watch.
Engineered to maintain the style, aesthetics and design of your luxury watch.

Without compromising style, Smart Buckle is designed for ease of use, quick installation, and healthy lifestyle support.

Designed to ensure the integrity and essence of your luxury-classic watch, Smart Buckle seamlessly blends the luxury of your watch with the latest fitness tracking technology.

QUALITY MATERIAL & LUXURY DESIGN

Manufactured from the highest quality materials, Smart Buckle discreetly and seamlessly blends with nearly any luxury timepiece you own.

Matches the unique design characteristics of the highest quality luxury watches.
Matches the unique design characteristics of the highest quality luxury watches.

Traditional watches are known for their elegant material and quality finishes, so we designed Smart Buckle with High Grade Stainless Steel and a brushed metal finish to match their unique characteristics.

The high grade stainless steel finish creates a luxury look while bringing out the natural properties of the timepiece, antiperspirant materials are used for comfort and a scratch free top keeps your buckle protected. 

FITS NEARLY ANY 20MM WATCH 

Smart Buckle is engineered to fit standard 20mm watch bands and most mid-level or luxury brands.

Examples of the below mentioned buckle/bracelet requirements.
Examples of the below mentioned buckle/bracelet requirements.

  

Nearly any 20mm Watch is compatible with Smart Buckle: 

  • Buckle Requirements  - 'Pin buckle' or 'deployment/steel clasp' with spring bar mechanisms.
  • Strap Requirements - Leather/Rubber Strap 20mm width
  
 
Smart Buckle is compatible with the watch you already own:
Made to fit over 500 brands.
Made to fit over 500 brands.

  

Most watches with a 20mm band will work. If you have a question about your specific watch, feel free to shoot us a message.

WATER RESISTANT & DUST PROOF ENGINEERING

Smart Buckle has been thoroughly tested to ensure it can withstand any real-world conditions.

Smart Buckle is durable, water and dust resistant.
Smart Buckle is durable, water and dust resistant.

The Smart Buckle enclosure is designed to harmoniously pair with the mechanical resistance of most luxury-classic watches. 

With a waterproof level of IP57, you can wash your hands or run in the rain without damaging your Smart Buckle.

  BATTERY LIFE & CHARGE TIME

The power management system is optimized to last up to 7 days at 8 to 10 hours of use per day while only requiring 60 minutes to fully charge.

Easily charge with or without your watchband.
Easily charge with or without your watchband.

Charging your buckle is easy. Simply align the charging points of the buckle and the charger. Connect the charger to an outlet or USB port with the micro USB cable.  

Once fully charged the red indicator light will turn green, which means your Smart Buckle is all set to go up to another 7 days.

 

Which do you prefer: Smart Buckle or Smart Buckle and a watch strap?  

 

Leather watch strap and silicon watch strap with packaging.
Leather watch strap and silicon watch strap with packaging.

Click the hyperlinks below to reserve your Smart Buckle of choice.

$39 - (1) Smart Buckle with No Strap

  • 45 Day Shipping: Reserve now for 45 day shipping after campaign.
  • $60 Savings: Reserve now to save 61% off the $99 retail price.
Get the Smart Buckle with no strap for $39.
Get the Smart Buckle with no strap for $39.

Get the (1) Smart Buckle 20MM Watch Clasp reward with no strap for $39 that includes:

  • Smart Buckle Clasp
  • Spring Bar Pin & Installation Tool
  • Charger for Smart Buckle
  • Micro USB Charging Cable
  • Android or iOS Smartphone App
  • Google Fit/ Apple Health Integration

$49 - (1) Gun Metal Smart Buckle with No Strap

  • 45 Day Shipping: Reserve now for 45 day shipping after campaign. 
  • $50 Savings: Reserve now to save 51% off the $99 retail price.
Get a Gun Metal Grey Smart Buckle for $49
Get a Gun Metal Grey Smart Buckle for $49
  • Smart Buckle Clasp
  • Spring Bar Pin & Installation Tool
  • Charger for Smart Buckle 
  • Micro USB Charging Cable 
  • Android or iOS Smartphone App 
  • Google Fit/ Apple Health Integration

$59 - (1) Rose Gold Smart Buckle with No Strap

  • 45 Day Shipping: Reserve now for 45 day shipping after campaign.
  •  $40 Savings: Reserve now to save 40% off the $99 retail price.
Get a Rose Gold Smart Buckle for $59.
Get a Rose Gold Smart Buckle for $59.

Get the (1) Rose Gold Smart Buckle 20MM Watch Clasp reward with no strap for $59 that includes: 

  • Smart Buckle Clasp 
  • Spring Bar Pin & Installation Tool 
  • Charger for Smart Buckle 
  • Micro USB Charging Cable 
  • Android or iOS Smartphone App 
  • Google Fit/ Apple Health Integration

$79 - (1) Smart Buckle with Silicon Strap

  • 45 Day Shipping: Reserve now for 45 day shipping after campaign.  
  • $60 Savings: Reserve now to save 40% off the $149 retail price.
Smart Buckle with black Silicon Strap
Smart Buckle with black Silicon Strap

Get the (1) Smart Buckle 20MM Watch Clasp reward with silicon strap for $79 that includes:  

  • Smart Buckle Clasp  
  • Silicon Watch Strap (Black)
  • Spring Bar Pin & Installation Tool  
  • Charger for Smart Buckle  
  • Micro USB Charging Cable  
  • Android or iOS Smartphone App  
  • Google Fit/ Apple Health Integration

$89 - (1) Smart Buckle with Leather Strap   

  • 45 Day Shipping: Reserve now for 45 day shipping after campaign.  
  • $100 Savings: Reserve now to save 50% off the $199 retail price.
Smart Buckle with black Leather Strap
Smart Buckle with black Leather Strap

Get the (1) Smart Buckle 20MM Watch Clasp reward with leather strap for $89 that includes:  

  • Smart Buckle Clasp  
  • Leather Watch Strap (Black)  
  • Spring Bar Pin & Installation Tool  
  • Charger for Smart Buckle  
  • Micro USB Charging Cable  
  • Android or iOS Smartphone App  
  • Google Fit/ Apple Health Integration

Get Multiple Smart Buckles: Check out our options for multiple Smart Buckles by clicking here.

Hardware, software, and design specifications of Smart Buckle.

   

Early design sketches of the Smart Buckle
Early design sketches of the Smart Buckle

Functional Prototype Demo Video

A prototype that demonstrates the functionality of the final product but has a different appearance.

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Above is a video showing smart buckle functioning with the app and charging.

    

Smart Buckle Materials

Initial prototype with final materials
Initial prototype with final materials
  • Finish: High Grade Stainless Steel with a Brushed Metal Finish
  • WaterProof Level: IP57

Smart Buckle Hardware

Initial prototype with electronics inside.
Initial prototype with electronics inside.
  • Battery: 19mAh Li-Po
  • Battery Life: One week, 8-10 hours a day
  • Gyroscope Sensor: triaxial gyroscope sensor
  • LED: RGB

Smart Buckle Software

Smart Buckle App initial prototype.
Smart Buckle App initial prototype.
  • Bluetooth: BLE 4.2
  • Bluetooth Distance: 5-7m, 16ft-22ft
  • Standby Power Consumption: 155uA
  • Data Storage: 2 weeks
Prices go up, reserve your Smart Buckle now.
Prices go up, reserve your Smart Buckle now.

 

                         

We will ship to our backers within 45 days from the end of our campaign.

Final Smart Buckle design in boxing, ready to ship.
Final Smart Buckle design in boxing, ready to ship.

 

 

A self-funded team of experts and classic timepiece collectors.

 

Meet Shripal and Alexei, the entrepreneurs behind the Smart Buckle.
Meet Shripal and Alexei, the entrepreneurs behind the Smart Buckle.

 

 

National Award Winner and recognized as the "Top 50 Inspiring Entrepreneurs of India" by Economic Times.

Passionate for over 15 years about innovation and creation of human centric products, reflecting the idea of simplicity and mindfulness. With over eleven (11) global patents to his name he brings deep product and technology expertise, he also has deep hand-on operational knowledge of large scale electronics manufacturing of global consumer products. When searching for inspiration he spends time teaching science to community children and help open their creative and mindful self.

           

Alexei has a background in supply chain tech, clean tech and consumer product development. 

Background in consumer products, business consulting, and sustainable technologies. Globetrotter who has lived in UK, US, Poland, India and France contributing to Fortune 500 corporations and innovative start-ups. Loves philosophy, disruptive technologies and adventure. Dreams of a world without waste, with access to clean water, food and education for all.

Frequently Asked Questions

Check out our FAQ's (here) for commonly asked questions or feel free to reach out to us below. 

We are responsive on all of these platforms:

  

 

 

 

Risks and challenges

Our team has self funded the development of Smart Buckle to date and as such we have completed all tooling and arrived at a PVT (Product Validated) stage of development. This means that we have a working prototype and app that is performing exceptionally well.

With that we do not see any risks on production, however we are holding ourselves to a high standard by promising our crowd fund backers that we WILL SHIP YOUR PRODUCT WITHIN 45 DAYS from the close of the campaign. Whilst there is a risk that we might miss this deadline we have done everything to ensure that this is both achievable and a milestone that we live up to - that is our commitment to you.

We have registered IP for Smart Buckle and we have defensible intellectual property that gives the product protection in the market.

The key challenge for us now is to run an effective campaign that brings awareness of this incredible product to a mainstream audience who value their timepiece and who agree with our philosophy that rejuvenating your existing product is a better way to live than simply buying new products all the time.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support this project

  1. Select this reward

    Pledge $39 or more About $39

    (1) Smart Buckle 20MM Watch Clasp

    ★ SAVE $60 OFF THE $99 RETAIL & SHIPPING WITHIN 45 DAYS

    Keep your existing watch band and simply upgrade the clasp on your watch strap with a Smart Buckle. Get (1) Smart Buckle 20MM Watch Clasp with no strap for $39.

    20MM is the most popular strap size, so this buckle should fit most "normal" sized watch bands.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Includes:
    • Smart Buckle (20MM Strap Size)
    • Spring Bar Pin & Installation Tool
    • Charging Dock + USB Cable
    • Android or iOS Smartphone App
    • Google Fit/ Apple Health Integration
    • Free USA Shipping
    • 45 Day Shipping at Kickstarter End
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 499 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge $49 or more About $49

    (1) Gun Metal Grey Smart Buckle

    ★ SAVE $50 OFF THE $99 RETAIL & SHIPPING WITHIN 45 DAYS

    Keep your existing watch band and simply upgrade the clasp on your watch strap with a Smart Buckle. Get (1) Gun Metal Grey Smart Buckle 20MM Watch Clasp with no strap for $49.

    20MM is the most popular strap size, so this buckle should fit most "normal" sized watch bands.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Includes:
    • Smart Buckle (20MM Strap Size)
    • Spring Bar Pin & Installation Tool
    • Charging Dock + USB Cable
    • Android or iOS Smartphone App
    • Google Fit/ Apple Health Integration
    • Free USA Shipping
    • 45 Day Shipping at Kickstarter End
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 49 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $49 or more About $49

    (1) Smart Buckle 20MM Watch Clasp

    ★ SAVE $50 OFF THE $99 RETAIL & SHIPPING WITHIN 45 DAYS

    Keep your existing watch band and simply upgrade the clasp on your watch strap with a Smart Buckle. Get (1) Smart Buckle 20MM Watch Clasp with no strap for $49.

    20MM is the most popular strap size, so this buckle should fit most "normal" sized watch bands.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 11 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $59 or more About $59

    (1) Rose Gold Smart Buckle

    ★ SAVE $40 OFF THE $99 RETAIL & SHIPPING WITHIN 45 DAYS

    Keep your existing watch band and simply upgrade the clasp on your watch strap with a Smart Buckle. Get (1) Rose Gold Smart Buckle 20MM Watch Clasp with no strap for $59.

    20MM is the most popular strap size, so this buckle should fit most "normal" sized watch bands.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Includes:
    • Smart Buckle (20MM Strap Size)
    • Spring Bar Pin & Installation Tool
    • Charging Dock + USB Cable
    • Android or iOS Smartphone App
    • Google Fit/ Apple Health Integration
    • Free USA Shipping
    • 45 Day Shipping at Kickstarter End
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 8 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $75 or more About $75

    (2) Smart Buckles 20MM Watch Clasps

    ★ SAVE $124 OFF THE $199 RETAIL PRICE & SHIPPING WITHIN 45 DAYS

    Designed for use with multiple watches and buckles, Smart Buckle knows the watch you are currently wearing and tracks activity accordingly.

    Keep your existing watch bands and simply upgrade the clasp on your watch strap. Get (2) Smart Buckle 20MM Watch Clasps with no straps for $75.

    20MM is the most popular strap size, this buckle should fit most "normal" sized watch bands.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Includes:
    • Smart Buckle (20MM Strap Size)
    • Spring Bar Pin & Installation Tool
    • Charging Dock + USB Cable
    • Android or iOS Smartphone App
    • Google Fit/ Apple Health Integration
    • Free USA Shipping
    • 45 Day Shipping at Kickstarter End
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 128 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $79 or more About $79

    (1) Smart Buckle + (1) Silicon Strap

    ★ SAVE $60 OFF THE $149 RETAIL PRICE & SHIPPING WITHIN 45 DAYS

    Replace your entire watch strap by upgrading to our Silicone Watch Strap and Smart Buckle set.

    Get (1) Smart Buckle 20MM Watch Clasp with a Silicone 20MM Watch Strap (black) for $89.

    20MM is the most popular watch strap size, this watch band and buckle set fits most "normal" sized watches.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Includes:
    • Smart Buckle (20MM Strap Size)
    • Silicon Watch 20MM Strap (Black)
    • Spring Bar Pin & Installation Tool
    • Charging Dock + USB Cable
    • Android or iOS Smartphone App
    • Google Fit/ Apple Health Integration
    • Free USA Shipping
    • 45 Day Shipping at Kickstarter End
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 13 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $89 or more About $89

    (1) Smart Buckle + (1) Leather Strap

    ★ SAVE $100 OFF THE $199 RETAIL PRICE & SHIPPING WITHIN 45 DAYS

    Replace your entire watch strap by upgrading to our Leather Watch Strap and Smart Buckle set.

    Get (1) Smart Buckle 20MM Watch Clasp with an Italian Leather 20MM Watch Strap (black) for $99.

    20MM is the most popular watch strap size, this watch band and buckle set fits most "normal" sized watches.

    ☑ 45 day shipping & free USA shipping at campaign end. VAT not included. See FAQ's.

    Includes:
    • Smart Buckle (20MM Strap Size)
    • Leather Watch 20MM Strap (Black)
    • Spring Bar Pin & Installation Tool
    • Charging Dock + USB Cable
    • Android or iOS Smartphone App
    • Google Fit/ Apple Health Integration
    • Free USA Shipping
    • 45 Day Shipping at Kickstarter End
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 25 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (36 days)