About

When I was a kid, I'd go out on my bike and ride for hours. I was with my friends, we were outside, we were moving: we felt free! 

My name is Dan Webb, and I founded Anibikes to share with today's kids that sense of joy and freedom that I felt as a kid. How do we do it? By turning your kid's bike into a virtual pet.

Anibikes is a soft, foam animal head—a unicorn or a horse—that easily mounts to the handlebars of a kid's ride, whether that's a bike, trike, scooter or pogo stick. 

If you're feeling creative, you can paint your unicorn or horse yourself using your own latex paints (or we'll send you a set of 8 colors, if you choose that reward level). Painting your own pet is fun;  and our how-to video makes it even easier by walking you through each step.

For app-enabled kids, we offer an app-enabled pet (well, they don't use the app while they're riding!). We embed an optional accelerometer in the toy, to allow kids to earn “health points” for each minute they ride. The app makes the pet come to life (virtually, anyway): the way to care for a pet is to exercise it regularly, so the health points earned while riding keep their Anibike pet healthy, with a side benefit of keeping your kiddo healthy, too. The app syncs to the toy when kid and app are both back at your house, and it's a fun way to set goals to help them stay motivated to go for a ride at least a few times a week. 


Because many apps and games are designed to be addictive, we limit the amount of time kids can spend in-app, to ensure they stay focused on what actually matters: being a kid, being outside, being active.

Ages: 4-10

What’s in the Box

  • One virtual pet. Horse or unicorn; app-enabled or not. You choose!
  • Mounting arms
  • Mounting plate, 2 screws, 2 washers
  • (Optional) Paint kit with 0.3oz of 8 colors (white, yellow, orange, red, blue, green, purple, black)
  • Hours of fun

We need a large order (1,000+ units) to manufacture Anibikes at scale—this Kickstarter will allow us to do that. It will also fund our development of the app, to allow kids to accumulate ride minutes and keep their pet healthy. If we hit our stretch goal, we'll be able to build out one of the in-app adventures.

The Rewards

Our base models are a horse and a unicorn. You can get them with or without the accelerometer (they’re cute all by themselves!). The unicorn comes in white, pink, blue and purple; the horse comes in blue, brown, black and pink. 

 Feeling creative? Buy a "blank" pet and create your own, unique pet using your own paints or our paint-your-own paint kits and templates to help paint the tricky parts (eyes, cheek accents) 

Because being outside and exercising is good for ALL kids, we’ve included an option to allow you to donate an Anibike pet to a child in central Texas through one of several Austin-based charities.  Please note that per kickstarter rules, no money from our campaign can be shared with charity, so if you choose the reward tier to donate, you're paying for us to create an Anibike pet and to give it to a child in need by working through an existing charity. 

We’ve also had 10 Austin-based artists help us create next-level heads. These are one-of-a-kind designs, which we’ll release throughout this Kickstarter.  Check back regularly to because we'll release additional pets every few days, and once they are gone they are gone. Already sold: Kim Egnar, Briks  Still available: Meg Brideau, KillahCaskOne, and Blue Dozen Collective #1 and #2 (by FISH and DEKO)



Our Values 

We believe in movement, and being outdoors.

We believe that the best toys blend virtual and in-real-life experiences.

We believe that well-rounded kids know how to use technology, and that they also need to know how not to be used by it.

We believe that humans are inherently creative, and need a variety of ways to express themselves.

We believe that it’s easy to help kids do better for themselves, by doing better for others

Risks and challenges

Product Risk: These toys are designed to be left on the bike, and thus sit outside. We use a UV protectant when we mold the toys, and they'll still fade over time.
Production Risk: We have a lot of experience making these toys ourselves, both in prototype and production models. We have identified a production company to use for 1000 units, and have experience (as a team) working with remote vendors. However, if this campaign hits stretch goals, we may need to identify new manufacturers and that could slow our delivery.
App Development Risk: We've scoped the work and created wireframes for an entry-level app and have a good sense of what it will take to produce it, but there can be development overruns and that would delay the release of the Anibike app.

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Support

  1. Select this reward

    Pledge US$ 5 or more About US$ 5

    Hoof High Five!

    Love the idea, but don't want your own pet? All of these funds got to supporting app development.

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    Pledge US$ 15 or more About US$ 15

    Paint-Your-Own Accessory Kit

    Planning to paint multiple heads? Buy the paint set and get coverage for 2-3 Ani-heads (the number of heads you can paint with the set depends on your paint scheme!)

    Includes:
    • paintbrush
    • 0.3oz of latex paint in 8 colors
    • templates for eyes and cheek patterns
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    Pledge US$ 35 or more About US$ 35

    Gift an Ani-Pet

    There are so many kids whose days could be a bit brighter! Help us share the Anibikes love by donating a virtual pet to an Austin-based charity.

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    Pledge US$ 40 or more About US$ 40

    Meet Your New Pet

    Giddyup! They're cute on their own, and they're not connected to the app. You'll be able to select either a unicorn or a horse and base color (white, pink, blue, purple) when the campaign ends.

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    Pledge US$ 50 or more About US$ 50

    Paint-Your-Own Pet

    Giddyup! Let your creativity ride wild, along with your unicorn or horse. We'll send you an unpainted head (colors: white, pink, blue, purple) for you to make uniquely your own.

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    Pledge US$ 60 or more About US$ 60

    Meet Your New Pet in a Hurry!

    RUSH ORDER! Be one of the first to own an Anibike! Guaranteed to ship in May. Unicorn or horse. Painted or Paint-Your-Own (we don't send a paint kit with this one, so order that separately if you need it).

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    Pledge US$ 75 or more About US$ 75

    Your Pet Gets Connected (App-Enabled)

    Your Anibike is ready to run wild ... and track how much time you spend riding. Select your animal head (horse, unicorn) and base color. You can choose either a pre-painted or paint-your-own version (note: we don't include paint with this order, so select that separately if you need it).

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    Pledge US$ 90 or more About US$ 90

    A Herd of Pets!

    If you have two kids, you need two pets! Select two pets (horse, unicorn—any combination), the base color and whether or not you'd like to paint them yourself or have us do it for you.

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    Pledge US$ 125 or more About US$ 125

    Custom Horse: Killahcaskone

    Killahcaskone's known for vibrant street art, and that same style makes the horse the coolest colt around.

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    Pledge US$ 125 or more About US$ 125

    Custom Unicorn : @bluedozencollective #1

    Custom painted dragon by Austin's own @bluedozencollective. Incredibly detailed. Left half red, right half green.

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    Pledge US$ 150 or more About US$ 150

    Connect Your Herd to the App

    Select two pets (horse, unicorn—any combination), and get the app to help keep them (and your kids) healthy. You choose the animal, the base color and whether or not you'd like to paint them yourself or have us do it for you.

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    Pledge US$ 125 or more About US$ 125

    Custom Unicorn: Kim Egner

    We love the rainbow nose on this unicorn painted by illustrator, designer, traveler, and collector of gnomes: Kim Egner

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    Reward no longer available 1 backer
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    Custom Unicorn: Briks

    Briks scatters his whimsical, imaginary creatures around Austin as part of the Blue Dozen collective, and he's hidden a few in this unicorn.

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    Custom Unicorn : @megbrideauart

    Hand painted by local Austin artist, Meg Brideau.

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    Custom Unicorn: @bluedozencollective #2

    Custom painted by Austin's own @bluedozencollective. Purple base with dreamy white streaks evocative of a lava lamp.

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Funding period

- (34 days)