About this project
100% FUNDED, and we'll have MANNAISE BEFORE CHRISTMAS!!!
We've hit our goal! This means Mannaise for everyone! And, good news! Production Mannaise will take place in the beginning of November, so we'll have plenty of time to ship before the holidays.
Order your jars now!
Update: October 8th, 2012: Taste Tests!
We went to the American Royal BBQ yesterday in Kansas City, MO with a sample bottle of Mannaise and camera in hand. See for yourself! Folks love this stuff...
Update: October 3rd, 2012 Test Batch Made!
Holy cow. It's perfect! Ready to send to production. Back us so we can get Mannaise out to everyone!
What is Mannaise?
So there we were, the men cooking in the kitchen with our family, as usual. (Yeah, we do the cookin’. Modern men do that). The particular batch of garden-fresh jalapenos we were workin’ with that day were just too darn hot to enjoy raw. So, we decided to roast ‘em on the grill to cool off the kick a bit. Yet even after good roastin’, we were left with a seriously spicy batch of peppers!
That's when we had an idea. One guy said, "let's put them in the food processor with some mayonnaise. Another guy said, "I'll bet it would be even better with some garlic and cream cheese mixed in". Holy smokes, it was amazing!
That's when Adam, (one of those entrepreneurial types,) said, "we should bottle this. What should we call it?" Then Chase, (one of those marketing genius types) replied, "Mmmm. MANnaise."
The rest, as they say, is history.
Who started Mannaise?
Adam Hawley and Chase Lauer are the dudes behind Mannaise. We work together at our regular job, and eat Mannaise on a regular basis. We're "manly" guys, but the definition is debatable. Here's how we define what it means to be a "man" today.
- We do our best every day.
- We take care of our family, friends, and neighbors in need.
- We cook.
Point of Clarification:
Yeah, our product is called MANnaise, but we're not sexist pigs. We love our Mama's, and Adam cherishes his wife. (Chase is still single. <throat clearing sound> hint, hint!)
Anyone who likes spice, smoke, garlic, and mayo will love Mannaise. We're sure of it!
What are we trying to do?
We want to share this amazingly smoky and spicy spread with America, but we need a boost to get started. We've already built the recipe, done the graphic design work, and ordered our first test batch. Now, we want to make Mannaise an actual product that men, (and women) can enjoy in their homes, at their favorite sandwich shops, or at their next tailgate party!
What do we need?
In order to have our first production line of Mannaise produced, we need $10,000 for production, FDA registration, bottling, and food labeling. Once we've raised these funds from backers like you, we can start sharing Mannaise with everyone!
What do I get for backing Mannaise?
Check out our rewards! We have plenty of levels to choose from. And as you know, we don't get a dime unless we are fully funded. So please, choose a reward that works for you, and make Mannaise a reality for everyone!
Risks and challenges
Risks of the project include standard issues for any start up, such as lack of execution, failure to plan, etc. But, as the founder of Zipsurance a start up marketing firm that has successfully launched, Adam has the experience, vision, and discipline to see this project through.Learn about accountability on Kickstarter
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