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David Greco is making a new record and he's enlisting his community (and beyond) to take part in making it happen.
David Greco is making a new record and he's enlisting his community (and beyond) to take part in making it happen.
97 backers pledged $6,371 to help bring this project to life.

About this project

David Greco's Next Record: The Thing About Hearts project video thumbnail
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$6,371

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I don't think I need to argue very hard to convince anyone that we're in the middle of a huge shift in the way creative types are making, promoting and delivering their art. The idea of "friends" has changed dramatically with the evolution of Facebook and other social networks. The scope of "community" has grown well beyond the reaches of what we would have imagined just a few years ago. It's conceivable that I could form a band, make a record and sell a thousand copies without ever leaving my house or even meeting my bandmates face to face. While I don't feel like there's anything inherently wrong with this, I do feel there's a better way.

When we get too comfortable with all of our music being digital and our mail being "e" and our friendships being virtual we miss out on something that a generation before us might not have ever recognized as special. But it is special. In this digital age, we seldom make things that can be touched and smelled. Things that, if ignored, collect dust. Things that require attention. Things that demand some sort of engagement. We miss out on these things and we call it progress or convenience. Well, I'm tired of being so progressively convenienced.

So I'm making a record and releasing it on vinyl like Elvis and Ray and Ella and Otis did. I am most certainly of the belief that vinyl sounds better and a record collection looks amazing on a shelf, but these things are nice little bonuses and are by no means the point. I'm releasing a single as a 45 because there's no shuffle button on a record player, and if you want to listen to the B side you're gonna have to get up and turn the record over. I'm doing it this way for the same reason I like to have original art hanging on my walls at home: because art deserves to be noticed.

And I'm asking for help because it seems to do this on my own would completely defeat the purpose. I'm tired of the DIY mentality - at least the side of it that's kept me in my kitchen, cooking for me and mine when there's a perfectly good grill in the courtyard outside. I'm inviting my community into this because I simply can't do it on my own. In other words: It's time to have a cookout, potluck style. Who's in?

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    Pledge $1 or more About $1.00

    Thank you. Every little bit helps.

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    Pledge $3 or more About $3

    An exclusive "The Thing About Hearts" guitar pick and a personalized thank you note from Greco.

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    Pledge $5 or more About $5

    A digital copy of the record on its release day, complete with a PDF of the liner notes. This is what we in the biz call a "pre-order."

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    Pledge $10 or more About $10

    The above + a digital copy of the project as soon as it's mastered - weeks before its official release. Talk about being an early adopter.

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    11 backers
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    Pledge $15 or more About $15

    All the above + an acoustic recording of the single, "The Thing About Hearts" delivered the day of your pledge via email. Remember email?

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    9 backers
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    Pledge $20 or more About $20

    All of the above + the record on CD as soon as it's released. Put that in your hi-fi and smoke it.

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    27 backers
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    Pledge $35 or more About $35

    All of the above + a signed short-run CD with bonus songs (demo quality). Get to know the songs that didn't make the record and impress all your friends with your access to such top-secret material.

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    13 backers
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    Pledge $50 or more About $50

    All of the above + a signed short-run vinyl record. Sorry, dust is not included.

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    Pledge $100 or more About $100

    All of the above + a mention in the liner notes of the record and an exclusive (i promise it'll be cool) t-shirt.

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    Pledge $250 or more About $250

    All of the above + an Executive Producer credit on the record. Look at you, Mr. or Mrs. Big Time!

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  11. Select this reward

    Pledge $500 or more About $500

    All of the above + carte blanche on Greco playing somewhere (living room, church, wedding, bat mitzvah, whatever) of your choosing. Yes. Whatever you were just thinking... He'll play that too. Sorry, but travel will most likely be an extra expense if the event is not in the San Francisco area.

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    Pledge $750 or more About $750

    All of the above + the Grecos will take you (plus one) out to dinner at their favorite SF restaurant. Again, travel will have to be absorbed by you, the generous patron.

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    Pledge $1,500 or more About $1,500

    All of the above + Greco's Taylor 510ce guitar. You'll probably even get it in time for the Holidays. Shipping not included. Sorry, Sport.

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Funding period

- (60 days)