What We Need
We’re a very low cost label. We only release music when we can afford to release it. We also do everything that we can to ensure that our artists do not carry the burden of paying for their own marketing and mastering (the final stage of audio production that polishes the sound) services. We believe that if we are willing to release it, we should assume the risk. So what we need is more capital to help out with our expenses.
All of the money collected during this campaign will go directly toward covering the mastering expenses of the label for the next year as well as the perks for the campaign and some minor social media expenses. Anything above and beyond that will be applied toward either acquiring the services of a publicist, online advertising and quite possibly some top secret perks that have not been announced yet.
What You’ll Get
We are offering a bunch of perks for our campaign. The complete list is to the right, but here are some of the highlights.
Just for checking out our campaign, you can download our first two years of releases FOR FREE. Believe it or not, there’s not catch. Just download Year 1 and Year 2 from our Official.fm site. If you like what you hear, please come back and support us.
You could be hanging this killer 11x17 poster on your wall or in your school locker. Always remember, two things will never die: underground and soul.
We’re offering a killer shirt. Zac Efron is NOT included. Neither has the shirt been worn by or signed by Zac or any immediate friend or family member. You are looking at the miracle of Photoshop. Please specify your shirt size when you order this perk.
NEW SHIRT DESIGNS NOW AVAILABLE!!!
We have added two new shirt designs. Now you can choose from the MK837 "Fierce" shirt, the MK837 "Noble" shirt or the MK837 "Classic". Get the one you want, whatever your style.
You have the opportunity to join our promo list. You have the option of joining for just one year or for the life of the label. You’ll get all of MK837’s releases delivered to you email account at least a month in advance of their official release dates. All you’ll have to do is give us some feedback and download.
We’ll give you a USB thumbdrive with ALL our releases to date. You can’t go wrong here. You’ll have all the best MK837 releases and maybe a few stinkers as well. Just kidding. We don’t have stinkers. We just have lapses in good taste. Currently, this includes over eighty (yes, that’s 80) releases.
Here’s the next to last pitch: when you select a perk, you’ll all of the perks below it as well. If you order the shirt, you’ll get the poster too. If you order the USB drive, you’ll get on the promo list permanently, you’ll get the shirt AND you’ll get the poster.
And the last pitch, we’re kicking around a couple of other perk ideas. These will be decided on and posted if we meet our initial goal of $3,000. All we can do at this point is throw out a tease.
Keep in mind that with your support, you will be helping us to launch the careers of artists. To date, we have helped launch artists like Retchid, Xen Ochren, Rikki, Silverfilter, Deeflash and more. Some have come to us with a few earlier releases and others are completely new, but they trust us to release their music and to honor our commitments to them. So, you’re not investing in a record label, you’re investing in up and coming artists who want to impact the scene.
Other Ways You Can Help
We know that some of you may want to help support us, but cannot afford to at this time. That’s fine. We love you anyway. Two simple things you can do to help us though are:
- Share our campaign with your friends, family and enemies. We’ll take their money too. We’re not that picky.
- Download our first two years of music from Official.fm. (Year 1 | Year 2) and tell your friends to do the same.
Risks and challenges
Risks to this project are minimal. If there is going to be a challenge, it will be for us to mail product out in a timely fashion. The shirts, posters, thumbdrives and shipping supplies will be ordered as soon as the money is in hand. Once everything arrives, it will take some time to pack and ship everything properly. Beyond that, there should not be a risk.
TO ENSURE THAT FULFILLMENT IS NOT DELAYED, make sure you provide us with a mailing address that will be convenient for you in fall as well as YOUR SHIRT SIZE. If I do not have your shirt size, the whole order may be delayed until I do. Last year we ran into a shirt size issue and we really do not want that to happen again.Learn about accountability on Kickstarter
- (30 days)