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The coolest sunglasses ever, customized by elderly street artists are here. An unique limited edition exclusive for Kickstarter.
Our limited edition sunglasses, customized by elderly street artists, was a success. But there are more awesome sunglasses at SKOGEYEWEAR.COM
Our limited edition sunglasses, customized by elderly street artists, was a success. But there are more awesome sunglasses at SKOGEYEWEAR.COM
72 backers pledged £5,219 to help bring this project to life.

About

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Graffiti Grandmas: eyewear for intergenerational creativity

£5,219

72

100% Funded in 48 hours! 

«Move over, Banksy. There’s some incredible street art showing up and you won’t believe who’s holding the paint can.» The Huffington Post

Hello Kickstarter!

We’re SKOG Eyewear, an we're here to bring you a very special and limited edition of sunglasses customized by old ladies who are learning how to be street artists.

You're never too old...
You're never too old...
...to learn something new
...to learn something new
... and have some fun!
... and have some fun!

We chose SKOG's best selling model and invited LATA 65, an initiative for the elderly within the urban art, to go crazy on them, thus creating one of a kind sunglasses. An exclusive edition for KICKSTARTER!

As with all SKOG sunglasses, this special edition will:

• be made of sustainable materials (cotton based acetate, not plastic)

• come with a special foldable case and cleaning cloth

• have 100% UV protection, high quality polarized lenses, for a superior visual experience (you won't believe how good they are)

By neutralizing glare, polarized lenses make colours and images more vibrant.
By neutralizing glare, polarized lenses make colours and images more vibrant.

Since acetate is the most flexible and premium material for eyewear, you can easily switch the lenses to prescription lenses and wear them as your everyday glasses.

Customized case and cotton cloth included!
Customized case and cotton cloth included!

 One of a kind eyewear

Each pair will be absolutely unique but you will be able to choose the base model color (black or transparent acetate) and the tones you prefer. These are the options:

• Blue tones on black acetate

  • Blue tones on transparent acetate 
  •  Orange tones on black acetate
  •  Orange tones on transparent acetate
  •  Red tones on black acetate
  • Red tones on transparent acetate  
  • Multicolor on black acetate  
  • Multicolor on transparent acetate

The customization of every pair will be made during LATA 65 workshops throughout Lisbon and remote Portuguese villages.

What's LATA 65?

LATA 65 is assumed as a project that aims to bring the less young closer to a form of artistic expression usually associated with younger ones and prove that concepts such as active ageing and intergenerational solidarity make more sense every day.

It is presented as a workshop taught in totally relaxed working environments, ideal for learning a variety of intervention techniques used in the streets and working directly with some of the best urban artists today. 

So far, LATA 65 has done 34 workshops, with more than 400 participants, in Portugal, Spain, Brazil and USA.  

 Don’t miss this unique opportunity to have iconic, exclusive, one of a kind SKOGs, customized by the Graffiti Grandmas!

Hugo,co-fouder at SKOG, Lara, founder at LATA65, and the grannies Maria, Fátima and Laurinda
Hugo,co-fouder at SKOG, Lara, founder at LATA65, and the grannies Maria, Fátima and Laurinda

Timeline

We've been making high quality sunglasses for the past 4 years and shipping them worldwide. We have (very satisfied) customers in more than 40 countries, from the USA to Australia. 

To assure that you'll get the coolest sunglasses ever at a reasonable date, here's how we're doing it:

• Apr 2018: Kickstarter campaign

• May-Jun 2018: Sunglasses production 

• Jun-Jul 2018: Customization by the Graffiti Grandmas

• Aug 2018: Shipping to Kickstarter backers

The Dreamers

We need you!

To make this project as successful as possible we need your help! If you pledge to this campaign you will be the FIRST to receive these products and you will be getting them for a MUCH lower price than they would cost on our website or in a store! We understand that making a pledge is a big commitment and we WANT to reward you accordingly!

And remember: if our goal is reached, you will only be charged at the end of the campaign, and we will ship your reward as soon as it is made! If our goal is not reached, your card will NOT be charged.  

Anyway, whether it’s purchasing a pair, sharing this project on social media or just telling a friend about it, your support is much needed and truly appreciated. Thanks in advance!

More about us 

SKOG was born in 2014 to give all eyewear lovers what they always dreamed of: premium quality sunglasses at a lower price than premium designer brands.  We were fed up with having to choose between high quality designer brands and cheap eyewear, which can be cool looking but is also bad for our eyes. So we created SKOG to bring you sunglasses with an iconic design, made from high quality, sustainable materials at an unbeatable price. 

We've been on Shark Tank Portugal in 2015 and caught one of the sharks, which was a great kickoff for our brand, allowing us to grow our collection and reach foreign markets. 

 Our clients love our products and keep returning to our online shop. We receive love mail every week and the average rating of our products is 4.8 stars. This only makes us work harder every day to keep delivering great products and awesome customer care.  

 Even renowned designers approve!

Yes, that's Philippe Stark!
Yes, that's Philippe Stark!

Join our community (we like to call it family) and help us develop the coolest sunglasses ever!

Thank You!

 

Risks and challenges

We’ve been in the business of making awesome, premium sunglasses for 4 years now. 1 out of every 3 customers have already bought more than one pair of SKOGs and the average rating is 4.8 out of 5. So, we know how to make a perfect pair and deliver it on time.

MANUFACTURING: The model we chose to be customized by the Graffiti Grandmas is our bestseller: Dublin. A classic model that suits virtually every face shape. The molds and tooling are already being used in our regular collection and the factory is ready to fulfil our demand.

CUSTOMIZATION: Each pair will be unique and made on demand, once the campaign is over, during LATA 65 workshops. We will ask each backer to choose the acetate base color (black or transparent) and the predominant color (blueish, tones of red,tones of orange or multicolor, as shown in the pictures above), but the final result will always be unique.

FULFILMENT: Sometimes there are unexpected events that may cause a short delay (customs clearance or shipment unaccounted for), but we have shipped thousands of sunglasses to more than 40 countries and every pair reached its destination. We work with experienced logistics partners.

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Support

  1. Select this reward

    Pledge £5 or more About US$ 7

    Graffiti Grandmas postcard

    If you love our project but won't buy the sunglasses, you can still back us up and receive a lovely postcard (a real one, by mail! With stamps and everything!)

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    4 backers
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  2. Select this reward

    Pledge £43 or more About $56

    1 pair for Super EARLY BIRDS - 50% off

    Be one of the first people in the world to own these awesome handmade sunglasses!
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    The first 100 units will have 50% off MRSP.
    Limited availability.

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    Ships to Anywhere in the world
    Limited 41 backers
    £
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  3. Reward no longer available

    Pledge £43 or more About $56

    1 pair + 1 free pair - 70% off

    1 pair for Super EARLY BIRDS + 1 pair for free = 70% off

    To celebrate reaching 100% funding in less than 48h, we're going crazy!

    For a week, you get the painted sunglasses + the original model. 2 for 1!

    Be one of the first people in the world to own these awesome handmade sunglasses!
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Limited availability.

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    Ships to Anywhere in the world
    Reward no longer available 12 backers
    £
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  4. Select this reward

    Pledge £50 or more About $65

    1 pair for EARLY BIRDS - 43% off

    The coolest sunglasses in the world can still be yours with 43% off MRSP.
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Limited availability.

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    Ships to Anywhere in the world
    Limited 4 backers
    £
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  5. Reward no longer available

    Pledge £57 or more About $75

    1 pair for not so EARLY BIRDS - 35% off

    You can still have our unique handmade sunglasses, with 35% off MRSP.
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Limited availability.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 0 backers
    £
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  6. Select this reward

    Pledge £71 or more About $93

    1 pair of sunglasses - 20% off

    Wear a piece of art, made by the Graffiti Grandmas. 20% off the MRSP
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Unlimited.

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    Ships to Anywhere in the world
    0 backers
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  7. Select this reward

    Pledge £86 or more About $112

    2 pairs of sunglasses - 50% off

    Better than having a pair of the coolest sunglasses ever is having two! With 50% off MRSP.
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Limited availability.

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    Ships to Anywhere in the world
    Limited 9 backers
    £
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  8. Select this reward

    Pledge £172 or more About $225

    4 pairs of sunglasses - 50% off

    You can have 4 pairs of Graffiti Grandma SKOGS with 50% off MRSP. It's like a family pack, for huge fans.
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Limited availability.

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    Ships to Anywhere in the world
    Limited 0 backers
    £
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  9. Select this reward

    Pledge £320 or more About $418

    8 pairs of sunglasses - 55% off

    If you can't decide which model to pick, why not having the whole collection? With 55% off MRSP.
    Any color.
    100% UV polarized lenses.
    Customized foldable case and cleaning cloth included.
    Limited availability

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    Limited 0 backers
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  10. Select this reward

    Pledge £1,700 or more About US$ 2,257

    8 sunglasses + experience Lisbon for 2

    This is an unique experience to all of you who are near Lisbon:
    - 2 nights on a 5 star hotel
    - Lata 65 workshop attendance (you can paint even if you are not a grannie)
    - city day tour with project team on a 1972 VW van
    - 8 pairs of the coolest sunglasses ever!

    You must come to Lisbon by your own means.

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    Limited 1 backer
    £
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  11. Select this reward

    Pledge £5,000 or more About $6,537

    8 sunglasses + a trip to Lisbon for 2

    This is more than a reward, this is a whole experience:
    - flight to Lisbon from wherever you are
    - 4 nights in a 5 star hotel
    - Lata 65 workshop attendance (you can paint even if you're not a grannie!)
    - day tour with project team in a 1972 VW van
    - 8 pairs of the coolest sunglasses ever!

    You can set any date of your convenience with the team.

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    Limited 0 backers
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Funding period

- (35 days)