About
THE PROBLEM: Type "Magsafe" into Google image search and you'll find there are more than a few people who have had issues with their Apple power adapter. Making sure your cords stay safe, don't tear, and stay bundled during travel are prevalent issues.
THE SOLUTION: We invented and patented the Wrap_Up - a cover for your power adapter which provides a means to wrap up the cords dangling around your bag and also protects them from stress and fatigue cuts over time.
THE DESIGN: The Wrap_Up comes in two parts which clip and un-clip directly to your 85 or 60 watt power supply for your MacBook computers. It will be molded in a strong plastic so it will withstand the abusive environment of your laptop bag without breaking.
THE FEATURES: Below you can see what features come with the Wrap_Up. These include:
- Convenient location to wrap the larger cord
- Easy access to the small cord's wrapping hooks
- Sturdy strain relief for the small cord
- Secure cord clips for tightly wrapped cords
- Wrapped adapter still plugs directly into the wall
- Travel adapters can be used without taking off the product
- Made in the USA
CALL TO ACTION!!: Help us bring this idea to life. For more information, check out our website at thinklabsdesign.com! Let us know what you think!
THE REWARDS: Below is a visual description of all the rewards. Get the warp up below retail price by backing this project.





Thanks for all the blog, media and social networking coverage!!
macgasm.net - "This is a brilliant idea, and I can’t believe Apple hasn’t thought of this before."
@suebmoe - "THANK you, thinklabs for solving my biggest travel headache!!! I just backed thinklabs Wrap Up"
Cultofmac.com - "...the junction between the cord and the chager itself is still pathetically weak. So weak it makes a sick kitten look like Chuck Norris." "Thinklabs’ Wrap Up is an effective solution to this."
shawnblanc.net - "Looks like a clever solution to the MacBook's power-adapter-cable-wrap-up conundrum."
Video Credits:
Audio Engineer - Adam Busuttil
Music - Clear !! by Neok-Ar (http://soundcloud.com/neok-ar/clear)
Questions about this project? Check out the FAQ
Support
Funding period
- (32 days)