My name is Luke Telford. I'm a Designer/Artist based in the UK.
I have always had a love for toys, Monsters and strange creatures! Growing up surround by the weird and wonderful of the toy world, I cut my teeth early on toy culture. After discovering Sofubi and designer toys as an adult I was immediately hooked, becoming an avid collector and toy enthusiast.
After collecting Sofubi toys for a while I realised pretty quickly that I could not satisfy my love for these toys, no matter how many I accumulated. It was then I realised I needed to start making my own. A perfect way to express myself creatively and continue my love affair with Sofubi, I decided to take the leap and start up CHOKEHAZRD TOYS.
CHOKEHAZRD is a play on the warning often seen on toys that have small parts ( Choking Hazard )
Why Japan? Japan is the home of the Monster and Kaiju! Also collectors will know that Japanese Sofubi is the best there is. When I decided I was going to make vinyl toys, there was no other option in my mind than Japanese Sofubi.
I plan to produce many toys under the CHOKEHAZRD umbrella. The 2 main toy design streams will be:
BIO-HAZRD - Creatures born out of the chemical and biological disasters polluting our planet. The first of which is NOXIOUS
NUKE-HAZRD - Creatures born from radiation and waste from nuclear disasters as well as the use of nuclear weapons.
NOXIOUS will be the first toy produced by CHOKEHAZRD TOYS.
NOXIOUS is a putrid ball of scum, spawned by raw sewage being dumped into the sea by the local sewer works. These creatures manifest in large groups just to cause havoc and destruction for their short lives. It's rare to see a pristine specimen of this creature. As soon as they spawn they begin to decay and rot, before eventually being consumed by other creatures and entering our food chain.
The Vinyl Sofubi toy will stand at 6.5 inches tall. It will be made of 6 parts including articulated arms and legs as well as a removable eye, so collectors can swap eyes between toys.
I will also be designing and creating all supporting artwork and graphics myself. Each toy will come bagged with a header card, designed specifically for this limited release.
NOXIOUS was hand sculpted by me. The final sculpt is complete and is currently with the prototypers in Japan.
Next there will be a Wax prototype created from the original sculpt. This stage is going to be started in Japan in the next few weeks. I am funding this stage of the process myself.
The next phase is to create a steel mould from the wax prototype. This is where your support will come in to help me fund the production of this. Once this is made the fun can begin and we can start producing Sofubi Toys.
'Why should I give up my hard earned cash so you can fulfil your dream?' I hear you cry! Well I have lined up some tasty rewards to thank you for your kind donation.
Thankyou for checking out my campaign.
If you have any questions, please drop me an email: email@example.com
Follow me on Instagram for updates on progress with the prototyping, info of future releases and general toy porn: @CHOKEHAZRD
Risks and challenges
Im hoping the move from prototype to final toy will be as smooth as possible. However issues could arise that could potentially delay the final production date. I will keep any backers fully informed should any issues arise.Learn about accountability on Kickstarter
- (30 days)