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$4,862 pledged of $7,500 goal
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$4,862 pledged of $7,500 goal
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About

Food Fight!

A massive food fight is underway in the U.S. State by state, voters and lawmakers are being asked to pick a side in the battle over GMO foods and whether to label them. You can already check labels for calories, fat, allergens, and even the country of origin. All of that is required by law. Label supporters say requiring GMO labels is one more way for shoppers to make informed decisions at the grocery store.

Washington state’s version of C-SPAN, TVW, is producing a documentary on this issue in anticipation of the November election, when voters there could become the first to require GMO labeling by law under I-522. Supporters say requiring GMO foods be labeled “clearly and conspicuously” gives shoppers the right to know what’s in their food. But opponents say GMOs are safe, and labels would only cause fear while driving up the cost of groceries.

The Emmy Award-winning producers of “Coal Crossroads” are tackling this complicated topic that impacts all of us. “Washington’s Food Fight: The Debate Over GMO Labels,” will provide a balanced, but comprehensive look at this issue. Unlike other films on GMOs, we will NOT present only one point-of-view, or pick a side. That’s up to voters. But TVW wants to help sort out where the science ends and the rhetoric begins, so people can feel confident making their own decision on GMO labeling.

The crew filming at the Great Harvest Bread Company in Bellingham. The owner has worked to go almost completely GMO free.
The crew filming at the Great Harvest Bread Company in Bellingham. The owner has worked to go almost completely GMO free.

Washington’s Food Fight: The Debate Over GMO Labels will cut through the confusion and misinformation in the debate over GMOs to provide a balanced, but comprehensive look at this complicated issue. Unlike other films on GMOs, we will NOT be presenting just one point-of-view, or picking a side. We think that’s up to voters. But we will provide the best information possible, so when Washington voters fill out that ballot, they can feel confident making their own decision on Initiative 522. We also hope the information will help people in other states better understand GMOs in general.

Producer/host Anita Kissee interviewing George Kimbrell, one of the authors of Initiative 522
Producer/host Anita Kissee interviewing George Kimbrell, one of the authors of Initiative 522

Why Kickstarter?

It’s unusual for a TV station to turn to Kickstarter for help, but TVW is different. We are a small non-profit committed to balanced coverage. We strive to keep this project completely INDEPENDENT, with no outside influence from the companies connected to the issue. That’s why TVW chose not to have a sponsor for this documentary. But, we know you value and crave this type of balanced, in-depth reporting. That's why we’re humbly asking for your help to defray some of the travel and production costs.  Our goal is $7,500.

If you value quality, long-form, unbiased journalism, please consider backing the project, sharing this page, or just giving TVW a virtual high-five.  We’re happy to have any and all support so more people can learn about GMO labels.

Artic Apples grown in British Columbia genetically engineered not to bruise or brown when sliced
Artic Apples grown in British Columbia genetically engineered not to bruise or brown when sliced

Where the Money Goes

While we’ve got most of the equipment costs covered, to tell the whole GMO story means a whole lot of travel around Washington, Oregon and even Canada. Our frugal crew worked hard to keep costs low, but gas and lodging quickly adds up. Your contribution helps defray some of those expenses so we can be sure to continue to report on these issues that are important to you and your family.

Ritzville wheat fields at harvest
Ritzville wheat fields at harvest

Almost Ready for Statewide Broadcast

Washington’s Food Fight: The Debate over GMO Labels will premiere on television across Washington state on October 1, 2013 and be rebroadcast numerous times prior to the November elections. More than 4.2 million Washington residents can watch TVW – 70% of all Washington television households. An additional 700,000 non-cable TV households statewide are able to watch TVW programs on Public Television. In addition, the documentary will be available online at TVW.org for anyone to access 24/7. The video will also be available to embed and share through popular social networking sites.

Eastern Washington farmer, Dan Newhouse, speaks against labeling GMO foods
Eastern Washington farmer, Dan Newhouse, speaks against labeling GMO foods

Please help us maintain the integrity of this project by making donations only in the names of individual people, not companies, groups or organizations that have a stake in this issue.

Backer Reward Levels!

For $10 or more we'll put your name (and our sincere thanks) in a contributors' gallery published on the program website.

$25 or more and you will receive website recognition, plus a set of 3 production stills from the road.

TVW crew talking to a farmer in Quincy, Washington
TVW crew talking to a farmer in Quincy, Washington

Invest $65 or more and we'll send along all of the above, plus one DVD copy of the documentary and be automatically entered to win a handmade quilt!

Our Producer/Host, Anita Kissee, is also a crafter/seamstress on the side. She's donated her next quilt as a reward for your donations! You will be entered to win a quilt made out of the fabrics on the right.
Our Producer/Host, Anita Kissee, is also a crafter/seamstress on the side. She's donated her next quilt as a reward for your donations! You will be entered to win a quilt made out of the fabrics on the right.

$100 or more gets you all of the above, plus a custom tote bag with the program logo!

For $300 or more you'll receive all the above, plus a “behind the scenes” studio tour during a taping of “The Impact”, and lunch with the Producers (limit 8).

Producer/Host Anita Kissee on the set of "The Impact"
Producer/Host Anita Kissee on the set of "The Impact"

And for $500 or more, we'll make you a crew member during a one day shoot of next year’s documentary. (Travel is up to you. Limit 2) Estimated delivery: July 2014

Please help us maintain the integrity of this project by making donations only in the names of individual people, not companies, groups or organizations that have a stake in this issue.

Terra Organica grocery store in Bellingham. It's believed to be one of the very first stores to label GMOs. Volunteers check the ingredients on every single item to find out if a product contains a GMO.
Terra Organica grocery store in Bellingham. It's believed to be one of the very first stores to label GMOs. Volunteers check the ingredients on every single item to find out if a product contains a GMO.

Thank You Very Much!

Risks and challenges

This documentary will be ready for broadcast on October 1, 2013. The primary risk facing this type of informative programming is that because we deliberately avoid corporate funding to eliminate any conflict of interest, we will be unable to produce more in the future. That's where you come in. Individual support will insure that our documentaries are comprehensive, unbiased and balanced.

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Funding period

- (29 days)