In the last couple of decades, consumer behavior has changed.
Preference for drinking "on the go" and extra ingredients in the beverages we consume, has created a need for innovation.
Current version only allows consumers to stir their drink once. Which means ingredients sink to the bottom of the cup.
Too many ingredients and not enough stirrer.
A globally-patented lid and stirrer combination that keeps ingredients mixed at all times.
= Introducing Stircup. Lid and Stirrer in one.
Goodbye stir and go. Hello go and stir.
Risks and challenges
The main risk is that we've never done this before! Normally we just order coffee at our local coffee shop, for which the supply chains are non existent. In this case, the process is a bit more involved.
That said, we have already prototyped out what the final piece will be. In fact, due to the nature of making products like this, we already have about a thousand on-hand from the sampling process. So, what you see will be what you get. And, unless something very surprising happens, we expect no complications in the production or shipping process.
If for any reason something does go wrong, it is our policy to maintain transparent communication regarding the status of the product.Learn about accountability on Kickstarter
- (30 days)