About this project
One summer day in 2013, I was having breakfast with my friend Ricardo at a café when I suddenly had a vision of him as Picasso, as famously portrayed by Robert Doisneau. Almost like children at play, we agreed to re-enact the landmark photograph, initiating the “search for the masters”.
The septuagenarian Ricardo thus became my muse, a charismatic sitter who added to these re-creations a singular element from his own life: his golden shoes. The shoes that became a recurring leitmotif in these re-enactments of the golden moments of 176 years photography, from a first self portrait dated 1839 to the latest photographic trends. They are the symbol of the mysterious alchemy of a photographic process that metamorphoses light and emotions into prints, so to preserve our memories.
I am profoundly interested in how the purpose of photography is changing and how it is evolving in a world saturated with visual imagery. Using a very contemporary practice -the appropriation- and the very contemporary tools offered by technology, this journey through the history of photography questions our perception of memory and makes us wonder why and how an image becomes iconic.
Looking for the Masters On Air
The photo « tribute to Diane Arbus » was been exhibited at the National Portrait Gallery London
The series has been presented at the Bristol photo book festival organized by Martin Parr
A selection of 15 Photos of the series were exhibited in the prestigious Hawa Mahal in the Jaipur Photo festival
A selection of 50 photos of the series will be on show in the exhibition « Photography Never Dies » in Wroclaw « European Capital of Culture 2016 » in September 2016
Looking for the Masters in Ricardo's Golden Shoes will invite you to look at the Masters and the evolution of photography with a fresh eye.
It will be a hardcover photo book, with a tipped-in image on the cover, 21.5 x 17 cm, 250 pages with gold edge, 120 B&W and color photographs. Published by Dewi Lewis, beautifully printed in Italy with an essay and design by Catherine Balet in collaboration with a professional young graphic designer. Publication date: June 2016.
The funding will cover a part of the production costs of the book with the balance being met by Dewi lewis Publishing.
The book design is almost finished, we are just finalizing some small details. The book will be ready to print as the Kickstarter ends.
Looking for the Masters in the Medias
TV : Arte « Metropolis » : http://www.dailymotion.com/video/x2s7le1
Polka magazine No 30 - 12 pages Portfolio
Risks and challenges
The risks and challenges when publishing a photobook include the possibility of delay, but Dewi Lewis is highly experienced at dealing with the production and printing challenges involved in making great photobooks. We would do everything possible to make sure the book is published in June.Learn about accountability on Kickstarter
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