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A simple and classy bag that latches onto the frame of your bike and other goodies that will make you feel like a superhero.
A simple and classy bag that latches onto the frame of your bike and other goodies that will make you feel like a superhero.
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88 backers pledged $17,057 to help bring this project to life.
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About

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The Perfect Bag For Your Daily Commute by JAAR

$17,057

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Hi, we’re Jack & Arthur. We've designed a line of bags for bike commuters, go-getters and anyone who wants to feel a little more like a superhero.
 
The idea for JAAR first started two years ago when a mutual friend decided we needed to meet. Jack was working at a fancy advertising agency and had a vague idea of a better bike bag. Arthur was an industrial designer with the chops to make it happen and a hankering for a new design challenge. We both shared an irrational love of waxed canvas bags, riding bikes and drinking excessive amounts of coffee. It was platonic, man-love destiny.


Over a few Old Fashioneds, we geeked out over textile factories and fabric weights. According to local lore, ideas may or may not have have been sketched on cocktail napkins and just like that, JAAR was born.

As last-call approached we knew we were onto something bigger than the confines of an unverified cocktail napkin. Beyond fabrics or patterns, we knew we wanted to create goods that were more than the sum of their parts, goods that made you feel special every time you touched them, goods that made you feel goddamn good.

We wanted people to feel like superheroes every single day. Which brings us to our first project, the LA001. With it, we set out to reinvent the bike commute.

We love riding our bikes, but we wanted a better way to carry our stuff. 


Our solution lay in reinventing the frame bag. The LA001 is a simple, classy bag that latches onto the frame of your bike without getting in the way of your daily tasks, tasks like saving the world. 

As with any specialized gear, it's not for everyone.  Here's how it breaks down.

JAAR goods are designed to fit into your lifestyle wherever you are, not just on your bike. We carry the same classic-yet-functional aesthetic to all of our products. We’ll be designing a whole line of products soon, but here are a couple we’re launching with.

The LA002 is an ultra-minimalist wallet designed to hold your essential cards and cash. its constructed of premium aircraft grade felt, with just the right amount of stretch for easy access without a chance of dropping your precious cargo. Complete with signature JAAR logo patch.Though it can fit more, the LA002 is designed to fit around 4 cards and 5 bills.

The LA003 is a minimalist phone case. Keep your phone safe and sound with premium aircraft grade felt. And it doubles as a coaster. For iPhone 6 and iPhone 6+.

The LA004 is a minimalist condom pouch.  Quite possibly the first of it's kind, it helps keep your condoms safe while you're out making decisions.

We’ve teamed up with our buddy Alan at JRC Coffee to create our own signature coffee roast as a special reward for our Kickstarter backers. He’s obsessed with coffee just as much as we’re obsessed with bags. And that's why he's a JAAR superhero.

Like everything we make, it's made right here in LA. We drank tons of this stuff while designing our bags and we think you’ll love it too.

Check out more of his coffee here: JRC Coffee

This is Alan.
This is Alan.

We’re two guys on a mission to create goods that are more than the sum of their parts, goods that make you feel special every time you touch them, goods that made you feel like a superhero, everyday.

For us, that means creating functional and durable goods for the modern lifestyle using classic materials.

After this Kickstarter, we plan on developing the JAAR brand and continuing to build a full product line.

Here we are.
Here we are.
                                      

Interested in writing about us? Our press kit is available for download here. Also, please feel free to leave a message if you have any questions.

Risks and challenges

Although we’ve spent many hours and worked hard to get to this point, there are lots of variables that go into making a line of high end bags and goods.

The funding raised on Kickstarter will go towards ordering raw materials and manufacturing. We have completed all design work, and have our manufacturing and logistics process fully planned out.

We have a local Los Angeles manufacturer lined up that created the sample seen in our photos and videos. We have a great relationship with all our suppliers and trust them to deliver high quality materials. All of our suppliers are US based so we do not have to deal with overseas shipping.

Although we don’t anticipate any direct risks or challenges, we are creating new products and there is always the chance that delays arise with our suppliers or manufacturer. that are out of our control.

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Support

  1. Select this reward

    Pledge US$ 1 or more About US$ 1

    Get a download of the track on our video, created by Kiley Norton.

    Thanks for your support! You're officially a JAAR Superhero.

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    3 backers
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  2. Select this reward

    Pledge US$ 20 or more About US$ 20

    Specialty roast JAAR coffee from JRC Coffee!

    Popeye had spinach, you have coffee.

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    16 backers
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  3. Select this reward

    Pledge US$ 30 or more About US$ 30

    LA004: Condom Pouch.

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    1 backer
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  4. Select this reward

    Pledge US$ 35 or more About US$ 35

    EARLY BIRD: Lock in the LA002: Minimalist Wallet

    And the first round pick is... The perfect daily companion for a JAAR Superhero.

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    Limited 13 backers
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  5. Select this reward

    Pledge US$ 40 or more About US$ 40

    LA002: Minimalist Wallet

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    1 backer
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  6. Select this reward

    Pledge US$ 50 or more About US$ 50

    LA003: Sexy Phone Sleeve. (iPhone 6 and iPhone 6+)

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    4 backers
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  7. Select this reward

    Pledge US$ 85 or more About US$ 85

    LA002: Minimalist Wallet + LA003: Sexy Phone Sleeve

    The perfect daily set.

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    8 backers
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  8. Select this reward

    Pledge US$ 110 or more About US$ 110

    LA002: Minimalist Wallet + LA003: Sexy Phone Sleeve + LA004: Condom Pouch

    All the little guys you need to protect your gear.

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    7 backers
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  9. Select this reward

    Pledge US$ 275 or more About US$ 275

    LA001: The Perfect Bag For Your Daily Commute.

    Breeze through the day.

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    4 backers
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  10. Select this reward

    Pledge US$ 355 or more About US$ 355

    EARLY BIRD: LA001: The Perfect Bag For Your Daily Commute+ LA002: Minimalist Wallet + LA003: Sexy Phone Sleeve + LA004: Condom Pouch.

    Join the JAAR Superhero squad with all the gear you'll need to save the world.

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    Limited 6 backers
    $

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  11. Select this reward

    Pledge US$ 365 or more About US$ 365

    LA001: The Perfect Bag For Your Daily Commute + LA002: Minimalist Wallet + LA003: Sexy Phone Sleeve.

    Look damn good with our daily commuter set.

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    1 backer
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  12. Select this reward

    Pledge US$ 395 or more About US$ 395

    LA001: The Perfect Bag For Your Daily Commute+ LA002: Minimalist Wallet + LA003: Sexy Phone Sleeve + LA004: Condom Pouch.

    Be ready for every situation with the complete line of JAAR products!

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    0 backers
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  13. Select this reward

    Pledge US$ 750 or more About US$ 750

    2 x LA002: The Perfect Bag For Your Everyday Commute.

    The Dynamic Duo set, for you and your partner. Together in style.

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    3 backers
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  14. Select this reward

    Pledge US$ 3,000 or more About US$ 3,000

    Special JAAR Superhero Package. Get all of our products (LA001: The Perfect Bag For Your Daily Commute+ LA002: Minimalist Wallet + LA003: Sexy Phone Sleeve + LA004: Condom Pouch) delivered to you personally by us. We will tell you about our plans for our next bag and include you in our research process.

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    Limited 1 backer
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  15. Reward no longer available

    Pledge US$ 250 or more About US$ 250

    EARLY BIRD: Snag the LA001, The Perfect Bag For Your Daily Commute.

    Be one of the first to lock up the LA001 and join the JAAR Superhero family.

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    Reward no longer available 10 backers
    $

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Funding period

- (30 days)