Nearing the end of the campaign.
Well, in just a couple of days the Shadow Rabbit Kickstarter will be over. I want to thank all my backers for believing in me and this project. Unless a major funding miracle happens within the next two days, it really looks like I am not going to come anywhere close to making the goal. Rest assured, however, that I still feel strongly about the project and will keep working on the latest draft and edits whenever I can.
What does it mean if I don't reach my goal? Well, aside from no backers getting charged, I also won't have funds to create any of the rewards that would have manifested had the kickstarter been successful. I am sad about this, but I believe in staying positive and moving forward.
Though the book will progress, it must do so at a vastly slower rate then if I had some of the kickstarter money to supplement my income. I will push forward, but as I have invested so much time and effort into creating this campaign, designing the rewards, and doing around-the-clock marketing for several weeks, I must face the fact that I am still unemployed and have to support a son somehow. Paying bills takes time and effort that will draw me away from the book for much of the time, but please know that I will be making progress whenever the opportunity allows.
I have learned some harsh lessons from this campaign and I feel that I can make use of the knowledge in the future. I will be attempting another kickstarter for Shadow Rabbit in February, once the holidays are well past us. I think the next time around the only reward I will offer will be a copy of the ebook, as budgeting for rewards like printed copies of the final book, and T-shirts necessitated a roughly 60% increase to the financial goal.
The more rewards cost to produce, the more I must ask for, and the greater the amount that Amazon and Kickstarter collect as fees, and also the greater the taxation on the funds. Next time I must stick to rewards that cost me next to nothing, in spite of the success I have seen other campaigns have with comparable rewards to what I was offering.
Sometime after this campaign I will offer the T-shirt designs on sale on zazzle.com if anyone would like to buy one. I am deeply sorry I cannot give them away as rewards at this point.
I have opened up a store on Zazzle.com already, where I am selling products that feature some of my rabbit themed artwork from other projects. I am hoping this will help support me as I try to find time to write.
The store is at:
Please check it out, and spread the link around. No Shadow Rabbit stuff is up yet, mostly I'm using art from my children's book projects. More stuff will appear soon though.
I am also trying to get a few freelance writing and game design gigs going, and that will take up some of my focus for awhile. Writer's write, but they have to eat, so sometimes they write things that are along the lines of plan "B". That's okay. Shadow Rabbit WILL happen.
Anyway, who knows? A miracle may occur in the next two days and a vastly wealthy backer may appear and back the remaining 90% of the goal. That would be awesome, and I would be loving it. But if not, well, life goes on, and I will not let you down. I'm making this real.
I hope I will see you all back here in February when I try this again under a new reward model, and with a much more modest budget.
Peace, Joy, and Good Cheer to you all during the Holiday season!
And thank you! Because of you I feel more motivated than ever to make my dreams come true...and to share them! :)
Shadow Rabbit has over 250 followers on Twitter and the number grows every day. That's pretty cool! That's a great motivator!
-Walt & the Bunnies