About this project
WHAT IS PROJECT: BACON?
The Best Bacon Cookbook Ever. Fact. :)
Hardcover with 80 bacon recipes. The emphasis will be on great and new recipes, well tested, but there will also be a strong focus on design and lots of photographs. There will be an ebook too and The Bacon Post, a weekly email missive in the build up to completion and launch, including 12 new recipes (Bourbon Bacon Vanilla Ice Cream, Bacon Marshmallow, Bacon Eclairs, Bacon Brunches & Suppers), allowing you to dip your toe into the world of delicious bacon madness for only £3.
You can also support the project at a level where you will be posted a Christmas Bacon Box just before Christmas with the Bacon Post and / or the signed book to follow on publication. The Christmas Bacon Box will contain bacon marshmallows, bacon fudge, maple & tamarind candied bacon, bacon maple popcorn and chipotle bacon jam all nicely packaged and just in time for Christmas
The recipes are all mine, and have been developed over 3 years of bacon cookery classes, and bacon recipe development at home. These are fun & delicious recipes for everything from bacon jam, to bacon sweets, cakes, cocktails bacon brunches and bacon afternoon teas.
I love food and I love bacon. I have been writing about food for 6 years, with my first cookbook published by Quadrille Publishers in 2011. This was well received, in the national press (see the end of this piece) and has (at time of writing) 111 Amazon reviews averaging 4 stars. It was also bought by Lyons Press and published in North America.
I pen the award winning food blog Eat Like a Girl. Added to this I run Brunch Clubs and teach Bacon Masterclasses. I get a kick from cooking with bacon and have a lot of fun sharing it. A book was the next logical step and I want to take it.
WHY SELF PUBLISH?
As well as being a food writer, I have always been entrepreneurial. I had a market stall selling my own food that I cooked and served (17 hour days: I am not afraid of hard work), have set up a mobile cookery school (with a strong focus on bacon). I love a project.
I used to be a publishing project manager and I would love to use these skills again but for my own book. I know exactly who I want to hire to help me deliver it, and I know we can do a great job producing something fun, exciting and very different. I want to create a book that you will want to read as well as cook from.
Traditionally I would pitch to a publisher and get an advance based on the amount of books that their team calculate that I might sell. This is a much more direct way of doing that. I think this book is a great idea and will be ace, but this is a real test as to whether it is a book that the bacon loving public want. My approach is eclectic and delicious, and I know that you will love it.
Because it is the most delicious thing on the planet (fact), is a lot of fun to cook (fact), especially when used in the most surprising of ways (truly: fact).
WHAT CAN YOU EXPECT TO SEE IN THE BOOK?
There will be home curing of bacon, from traditional to avant garde. Cures of brown sugar and spice, maple syrup and others. There will be bacon jam, but not the ones you have tried. There will be firey ones, smokey, bacon & cola jam, among others. And all the things you can do with it.
There will be candied bacon. Candied more than one way with lots of different flavour profiles. And all that you can do with those too. There will be bacon sweets - these are very delicious, thinking salted caramel but with a little more bang. Bacon fudge (a big hit from the Bacon Masterclasses, I have never published the recipe). Bacon toffee, bacon marshmallows, bacon chocolate bark and other bacon treats.
I can't tell you everything, there must be some surprises :)
WHAT IS THE £20,000 FOR?
I want to do this properly and with great production values. £20,000 is the minimum I need to do that. The money will cover the cost of the team, thorough recipe testing and the ebook production and print run.
Should I make more - and that would be amazing - I can do a lot more. I can increase the amount of photos I include, add more recipes as I could hire support in the kitchen to help me test, hire an illustrator to make it even more magical. Basically, I could expand the concept further, as well as print more books.
I thought about doing this on my own, or seeking sponsorship, but the idea of community support and bringing the book to life from the very beginning is much more liberating and exciting. And fun!
WHAT IS IN IT FOR YOU?
If you want a printed copy of my next book, supporting this project is the only guaranteed way of receiving this. The first (and maybe only) print run will be exclusively for Kickstarter supporters. If it is successful, I may print more, but it may just be available as an ebook later.
WHAT WILL THE BOOK LOOK LIKE?
PROJECT: BACON will be a similar size to my first book, with 80 recipes and lots of photographs. This time it will be hardcover. It will be bright, lively, well photographed and designed, energetic and well tested.
I will deliver this book in time for February 2014. That isn't much time, but much of the book is written and I am reading to throw myself into this. I am very excited that maybe you might too and I can get moving.
August to mid October 2013 - recruit team & recipe test all recipes, firm up and finish the copy. Schedule bacon masterclasses with people who supported at that level. Start sending THE BACON POST, which will include tested and delicious recipes.
November 2013 - edit copy, design the book, photograph the recipes.
December 2013 - finalise the design, photography and copy, send to printers and produce the kindle book.
January 2014 - finalise printed books, finalise ebook / kindle book
February 2014 - PROJECT: BACON book is delivered to kickstarter supporters.
REVIEWS FOR MY FIRST BOOK:
“the writing is inspired… the food is double inspired… here is a book that has been lived in: it’s funny, smart and real, just like the grub it lovingly describes.” (John & Sally McKenna’s Guides, 2011)
'There is something jaunty, fresh and homely about the first cookbook by Niamh Shields.' --Imagine, Interiors and Living Magazine
'Lively writing and delicious, doable recipes'--Mail on Sunday (YOU), September 24, 2011
'Packed full of recipes which are easy to make, taste delicious and always turn out right' --Irish Tatler, June
'She cleverly blends and matches ingredients to produce a wealth of flavours' --BBC Good Food, December 2012
'This collection of recipes for brunch, speedy suppers, slow-cooked dinners for long-weekends and sweet things will have you heading straight for the kitchen' for Comfort and Spice --Delicious magazine, Dec 2011
'This is an appetising book, with pretty photography and bags of youthful appeal' for Comfort and Spice --The Daily Telegraph, Dec 2011
Risks and challenges
RISKS AND CHALLENGES
That I won't hit my target. No risk to you, just to me. If you support this project and I don't reach my target, no money leaves your account.
That the deadline will be challenging. But I know I can do it, especially with the help of a great team. I love a challenge.
That you won't bite. But you will, I hope, won't you?Learn about accountability on Kickstarter
Have a question? If the info above doesn't help, you can ask the project creator directly.
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