Risks and challenges
The Swiss watch industry is dominated by a few big groups that control lots of watchbrands. Richmont Group (Cartier, IWC, Jaeger, Panarei, Vacheron Constantin...), LVMH (Hublot, Tag Heuer, etc...) , Kering (GP, DJR )and Swatch Group (Blancpain, Breguet, Omega, Longines....). Very few brands are still independant. (e.g. Breitling, Audemars Piguet, Patek, Rolex). The big groups have vertical integration in the manufacturing and therefor for a small independant brand like us it is difficult to find good independant manufacturers. This has been and remains a continuous search for quality independant and innovative suppliers to ensure we meet our goals.
Due to my former experience at Ikepod and my actitvity as a consultant for other brands over the years we were carefully selecting the best independant suppliers of all watchparts.
The production time of a sophisticated mechanical watch like the Canopus weekplanner is minimum 5-6 months which is the reason why we indicated delivery of the timepieces for February/March 2014.
The recent developments in the market of mechanical mouvements indicate that ETA from Swatch Group will further contract their production for brands outside their group so we based our development with Dubois Dépraz on the new Soprod caliber A10.
After Sales Service
One main critical point in mechanical timepieces is the after sales service. As we plan to expand in worldwide markets if the kickstarter campaign is successful, we will have agents all over the world so it should not be any problem to repair your Canopus Weekplanner watches in the future, should it be necessary, in case you dropped your watch or similar. By the end of the year we will nominate a repair center for the USA, for South America, for the Middle East, for China, for Europe and for Japan and Oceania. These service centers will be receiving spare parts from us. We will include in our delivery of the watch to you the list of the service centers we have selected around the globe by then. It is very important to us that a fast aftersales service is guaranteed for A.Manzoni & Fils all over the world.
The watches will have a warranty of 5 years on all manufacturing defects from the date of delivery to you.
change from our previous campaign:
Due to negotiating a lower minimum production quantity with our suppliers we were able to reduce our initial goal of the amount of US$ 850K to US$ 500K. We therefore decided as well to reduce the limited edition of the early bird kickstarter edition from 888 to 500 pieces in comparison with our first campaign.
- (60 days)