Project image
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$1,774
pledged of $45,000pledged of $45,000 goal
23
backers
Funding Unsuccessful
The project's funding goal was not reached on Mon, April 21 2014 2:38 PM UTC +00:00
Last updated April 21, 2014

"HEIRLOOM" The Launch of a Lifestyle Denim Brand

Designed and created for all to covet. We are the past, we are the present, we are the future, we are HEIRLOOM.

"HEIRLOOM" The Launch of a Lifestyle Denim Brand

Designed and created for all to covet. We are the past, we are the present, we are the future, we are HEIRLOOM.

$1,774
pledged of $45,000pledged of $45,000 goal
23
backers
Funding Unsuccessful
The project's funding goal was not reached on Mon, April 21 2014 2:38 PM UTC +00:00
Last updated April 21, 2014

About

YOUR HELP AND SUPPORT, PROMOTING MY PROJECT IS GREATLY APPRECIATED!! TO PLEDGE CLICK ON ANY OF THE REWARDS ON THE RIGHT. AND PLEASE, SHARE THIS PROJECT WITH AS MANY PEOPLE AS POSSIBLE 

WHY I HAVE DEVELOPED THIS BRAND:

After working in this industry for over ten years, I realized many companies come and go as well as trends and styles. So after the economy crisis and bust in the denim industry around 2009 I was determined to develop something that was timeless, meaning...if a consumer was going to pay for a product, it should be something that has longevity and will last for many years to come. Not only durability, but trend and style. So it came to me in a dream! I woke up and started immediately, the name, logo, back pocket detail all made so much sense. HEIRLOOM: something handed down: something valuable that has been in the possession of a family for a long time and has been passed on from one generation to the next. 

 What sets Heirloom apart from other brands: besides the name, the all American branding and feel, attention to details that are unmistakably built into all Heirloom garments. And, the most important part of a garment is fit. When a consumer puts on a garment and It just feels right and looks right, they immediately know this and suddenly feel a little more confident. Through my years of fitting and trying on over a half a million garments, I know this and know how to achieve this. I've learned the proper fabrics to use and ways to build a garment to achieve just this. As you can see in the images below. The photos speak for themselves. But I challenge you to test it for yourself.   

MHL - LOGO T SHIRT
MHL - LOGO T SHIRT
WHL - WOMENS LOGO T SHIRT
WHL - WOMENS LOGO T SHIRT
WHL-HOODIE
WHL-HOODIE
MHL-HOODIE
MHL-HOODIE
MHL - 1950 STRAIGHT LEG
MHL - 1950 STRAIGHT LEG
MHL-1981, RAW
MHL-1981, RAW
MHL-1981,TAR
MHL-1981,TAR
MHL-1944, CAM
MHL-1944, CAM
MHL-1944, NAVY
MHL-1944, NAVY
MHL-1959, TAB.
MHL-1959, TAB.
MHL-1959, ROY
MHL-1959, ROY
MHL-1929, NAVY
MHL-1929, NAVY
MHL-1929, NO.
MHL-1929, NO.
MHL-1995, CAM
MHL-1995, CAM
MHL-1995, BLK
MHL-1995, BLK
MHL-1939, BLK
MHL-1939, BLK
MHL-1939, SKY
MHL-1939, SKY
WHL-1989
WHL-1989
WHL-1989
WHL-1989
WHL-1977, VINT
WHL-1977, VINT
WHL-1979
WHL-1979
WHL-1980,FADE
WHL-1980,FADE
WHL-1980, DIS.
WHL-1980, DIS.

Heirloom styles are created and designed so that they could have been worn twenty five years ago, today and twenty five years from now. Heirloom can also be understood by all...meaning trend setters, fashion connoisseurs, celebs to the average Joe. The biggest compliment is when I wear a style that I created for Heirloom and a sales person at Barney’s says “I love it and could sell it all day long."   Then later that day, an average Joe who doesn’t have a sense of fashion style, says “that’s a really great piece." 

 ttps://www.dropbox.com/s/5xd7e1ci38q0bjp/Sequence%201-Brett's%20clothing%20line%20-full%20hd%20export%20youtube.mov

BRET YOUNG

DESIGNERS HOME
Behind the scenes NBC's Fashion Star
Behind the scenes NBC's Fashion Star
On set at Fashion Star "NBC"
On set at Fashion Star "NBC"
Fashion Star Promo
Fashion Star Promo

 So how does it work?

When do I pay?

When you hit “Back it!”, you’re not paying immediately. We’ll validate your credit card number initially, and charge you when the item reaches its funding goal. If the item reaches its funding deadline without reaching its goal, you will not be charged.

Can I change my size / address?

You can change your size until we start production, and your address until the order ships. Just click edit on your order page to change this information

When will my items be shipped?

The expected shipping date is listed on each item’s product page.

Can I exchange or return an item after I receive it?

Unlike other brands, we don’t carry inventory. This helps us keep our prices low, but makes exchanges a bit trickier. We’ll do our best to facilitate swapping out unworn, unwashed and unaltered items for a similar style or store credit. If you have any questions don't hesitate to email us.

Do you ship internationally?

Absolutely -Just select international shipping when you check out.

Risks and challenges

In all business's there are risks and challenges. I have been there at the beginning of many successful brands and have watched some rise to the top and fall to the bottom.I have seen more than enough of these during my past twelve years working closely within all areas of this business and paying close attention to what these companies were doing well and not so well, and how they dealt with each and everyone of these risks and challenges. I will now incorporate them into my business and alert my team of these issues.

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Support

  1. Select this reward

    Pledge US$ 5 or more About US$ 5

    A personal HEIRLOOM postcard and thanks signed by the creator of HEIRLOOM.

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  2. Select this reward

    Pledge US$ 20 or more About US$ 20

    We will send you a DVD, behind the scenes, in depth look into my day. Designing, fitting and styling education video. As well as a sneak peak at the HEIRLOOM photo shoot.

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  3. Select this reward

    Pledge US$ 50 or more About US$ 50

    You will receive a custom made men's or women's t'shirt with the HEIRLOOM custom back yoke details, and back seaming for unparalleled fit. Colors: white, black, midnight, forest and mauve. Along with the mention DVD

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  4. Select this reward

    Pledge US$ 69 or more About US$ 69

    You will receive the best fitting hoodie. Due to the signature back yoke and seaming detail. Men's or women's in your choice of color: grey, black, midnight and forest, see photos for description. Along with your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  5. Select this reward

    Pledge US$ 79 or more About US$ 79

    LADIES!! be the first to get the super sexy cut off denim short. Made with stretch selvedge denim for comfort and exposed selvedges side seam and back pocket logo. Just in time for summer.

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  6. Select this reward

    Pledge US$ 89 or more About US$ 89

    You will receive your choice of two custom made mens or womens t-shirt's with the HEIRLOOM signature back yoke details and back seaming for unparalleled fit. Colors: white, black, midnight, forest and mauve Along with one free pass to the Heirloom fashion show during L.A. fashion week.

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  7. Select this reward

    Pledge US$ 90 or more About US$ 90

    You will receive the women's capri short, with the patent pending exposed selvedge side seam and back pocket detail. Along with your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  8. Select this reward

    Pledge US$ 99 or more About US$ 99

    We will send you, your choice of three custom made mens or women's t-shirt's with the HEIRLOOM signature back yoke details and back seaming for unparalleled fit. Colors: white, black, midnight, forest and mauve.

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  9. Select this reward

    Pledge US$ 99 or more About US$ 99

    One of 200 pair of HEIRLOOM'S women's skinny fit, selvedge denim jean. Retail price of this jean would be $200 This is a patent pending exposed selvedge side seam detail, along with selvedge back pocket detail. With an unparalleled fit. Along with a custom made mens or women's t-shirt's with the HEIRLOOM signature back yoke details and back seaming for unparalleled fit. Colors: white, black, midnight, forest and mauve.

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  10. Select this reward

    Pledge US$ 99 or more About US$ 99

    at half the retail price you will recieve one, of 200 slim fit Heirloom red line selvedge denim jean. This is a patent pending exposed selvedge side seam detail, along with selvedge back pocket detail. With an unparalleled fit. And your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  11. Select this reward

    Pledge US$ 109 or more About US$ 109

    Receive the MHL-1950 straight leg. Created for the guy who likes a little more room in the thigh and leg. Using the best of the best selvedge denim with mechanical stretch, to insure the most comfortable fit.

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  12. Select this reward

    Pledge US$ 129 or more About US$ 129

    At wholesale price,You will receive the mens MHL-1959 trouser in your choice of royal blue or tobacco, see photos for description. Retail price will be $250. Along with your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  13. Select this reward

    Pledge US$ 179 or more About US$ 179

    One of 200 pair of HEIRLOOM'S slim fit, selvedge denim jean. This is a patent pending exposed selvedge side seam detail, along with selvedge back pocket detail. With an unparalleled fit. Along with one free pass to the Heirloom fashion show and after party during L.A. fashion week.

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  14. Select this reward

    Pledge US$ 200 or more About US$ 200

    You will receive one, of 200 slim fit Heirloom white line selvedge denim jean. This is a patent pending exposed selvedge side seam detail, along with selvedge back pocket detail. With an unparalleled fit. And your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection. One pass to the Heirloom fashion show during L.A. fashion week.

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  15. Select this reward

    Pledge US$ 300 or more About US$ 300

    We will send you, your choice of the MHL-1944 slim cargo, your choice of color and fabric. See photos for description. Also your choice of a logo t-shirt and one free pass to the Heirloom fashion show and after party during L.A. fashion week. Along with your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  16. Select this reward

    Pledge US$ 300 or more About US$ 300

    You receive your choice of one women's Heirloom blazer WHL-1989 See photos for description. Along your choice of three custom made t-shirt's with the HEIRLOOM signature back yoke details and back seaming for unparalleled fit. Colors: white, black, midnight and forest. with the logo t-shirt. Receive your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  17. Select this reward

    Pledge US$ 350 or more About US$ 350

    You will receive a VIP backstage pass to the Heirloom fashion show during L.A. fashion week. Along with your choice of the MHL-1944 slim cargo. This will be a limited edition and your choice of color and fabric. See photos for description. Receive your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  18. Select this reward

    Pledge US$ 350 or more About US$ 350

    We will send you, your choice of the MHL-1944 slim cargo, your choice of color and fabric. See photos for description. Along your choice of three custom made t-shirt's with the HEIRLOOM signature back yoke details and back seaming for unparalleled fit. Colors: white, black, midnight, forest and mauve. Receive your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  19. Select this reward

    Pledge US$ 350 or more About US$ 350

    You will get one of one hundred produced HEIRLOOM moto jackets MHL-1995 as seen in photos. choose one of two different color combos. Along with the Heirloom logo t-shirt. Receive your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring collection.

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  20. Select this reward

    Pledge US$ 1,000 or more About US$ 1,000

    If you live within two hundred miles of the Los Angeles area. I will set up a personal consultation and fitting with you, at your choice of location. And work with you to design and fit perfectly your custom made, choice of two garments from the HEIRLOOM collection and two logo t-shirts. Receive your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom 2015 spring and fall collection.

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    Pledge US$ 2,500 or more About US$ 2,500

    And I'll travel to you at any destination for your private consultation and fitting. For any three pieces from the HEIRLOOM collection. Your choice of fabric, color and trims for your custom made pieces. and two logo t-shirts. Receive your own Heirloom VIP card which allows you to purchase at wholesale prices from the Heirloom entire 2015 collection.

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    Pledge US$ 5,000 or more About US$ 5,000

    You will receive the VIP treatment for a lifetime. You initially receive the above mentioned reward along with that, you will receive any five pieces of your choice from each season of the HEIRLOOM collection. You will have the first opportunity to view the finale collection and chose your favorites before hitting the market.

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Funding period

- (45 days)