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An original independently designed intuitive oracle card deck. With symbolism and imagery inspired by nature, botany and the moon.
An original independently designed intuitive oracle card deck. With symbolism and imagery inspired by nature, botany and the moon.
83 backers pledged €3,875 to help bring this project to life.

About

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The Veleda Oracle is a 54 card full-colour deck designed to be used to enhance your intuition, give you that extra nudge of guidance and to help you reflect on the world around you in a calm and self exploratory way. (Alternatively maybe you just enjoy the artwork, there are no right or wrong ways to use this deck!)

This Kickstarter Campaign is to fund the first print run of the Veleda Oracle Deck, as well as supplies and printing for other tier rewards and shipping. All of the card designs for the deck and the box are completed and ready to be sent to print. Suppliers have been sourced. The online guide is also complete. Please keep reading below to find out more about this project and see pictures of the full deck!

Front of box + Back of cards
Front of box + Back of cards

Design 

I designed these cards in a way that I hope encourages intuitive reading. Through the use of the chosen colours, imagery, symbolism, and words, I hope that overtime users of this deck will start to add their own meanings and feelings behind their personal connection with the individual cards. However I have also written a full card guide with some of my personal explanations behind each one, and a little insight into the meaning of the illustration on each card. 

I hand drew and coloured each illustration. It was very important for me to keep this hand drawn element when editing and cleaning up the images digitally, I wanted there to still be visible brush strokes and the occasional uneven line, I have always been drawn to the beauty found in imperfection and attracted to things of a more hands on nature. I'm happy with the way they have turned out.

I consciously decided to include minimal human forms (only hands) and no man made items in the imagery, choosing instead to draw on my main and purest inspirations in life, the moon the natural world. I hope that in this way it will feel more accessible to a larger variety of people without the constructs of imposed binary stereotypes or preconceived connotations of the imagery. I want these cards to be a calm space, like a walk in the moonlit woods when you need to clear your head! 

The Deck

These cards can be used individually, pulled singularly for daily card readings, or used in both simple or more in depth spreads. They can also be used alongside your tarot cards to add clarity or guidance and depth to a reading. Use them in spells, magic, for inspiration or just because you like the pictures.. as I said, there is no right or wrong with oracle!

You don't need to know anything about oracle cards to start using them.

This deck would make a both a good starter oracle deck and also a great addition to an experienced readers collection, as I believe everyone can get something from each of the cards, regardless of your tarot and oracle reading history, 

As much as I would love to include a booklet guide in each deck, it drives up the price per deck quite a bit, and may not be useful to all users, so in an effort to maintain an affordably priced product, I've chosen to omit it and make all of the information about each card available online for free! (however in the future if funds allow I will make this into a physical guide book if there is enough desire for it).

I have created a website, which is ready to go! and which I will launch when the goal for this deck is met. On there you will find a full explanation of each of the cards in an easy to read guide, for Free! (Also included will be a few different oracle spreads in case you need a little inspiration as well as plenty of other information).

Card Specs

  • Traditional tarot card size 2.75" x 4.75" (70x121mm)
  • High quality 330 gr/sqm triplex paper of casino quality, assuring zero transparency. Easy to shuffle and resistant to worn-out. 
  • Box made of 300 gr/sqm cardboard, lamination provides a nicer look and feel and assures higher robustness.
  • Eco friendly printing.

Eco-Friendly

I have chosen to use an eco-friendly printing company. Their entire operations are powered by solar energy. And their printing procedure follows the strict standards of environmental friendly codes: the papers are not only premium quality but also CE certified and rigorously selected and supplied by European paper mills; the inks for printing are of food level; nearly half of their production is artisan process that is made with hands.

I am also conscious of the excess packaging that we all too regularly encounter these days therefore items will be sent using the minimum amount of packaging possible whilst also allowing for safe transport and arrival in pristine condition.

History

This is a project that has spanned across months and countries. I first started creating the deck in the UK and eventually completed it in Berlin. It is a project that has, in various forms been in my head for a long long time, with a few different versions sketched up throughout the years. This final incarnation began in Spring 2018.

Each design was roughly sketched, lists and notes were scribbled, then I individually hand drew and coloured each one, before eventually scanning everything into the computer and cleaning them up. Alongside this I also made constant notes about the cards along the way, eventually compiling them into a concisive deck guide.

During this time, I also worked full time as an outreach support worker for people with learning disabilities, moved house 3 times in 3 months, including an overseas move, and eventually making it to our (hopefully long-time) home in Berlin.  The creation of these cards was a constant companion throughout this crazy year and something I found consistent and reassuring, I hope that if these cards can be bought to life that they can offer a similar feeling to everyone else who uses them.. a reassuring extra guidance when you may be feeling lost, a comforting familiar routine in changing times, a little boost throughout your day, something personal to remind you you're on the right track as long as you're following your own path.

The Name

Veleda is a name most commonly known as a priestess and prophet of the Germanic tribe of the Bructeri. However the word stems much further back and is related to a Celtic title for woman who were actively connected to deities and known for their prophetic skills. There are multiple possible origins of the word from around the word, including being found on a rare Gaulish inscription in an ancient tomb in France in a spell inscribed by witches, and has been strongly linked to the Welsh 'gweled' - 'seer', the Gaulish 'uidlua' - 'sorceress', the Russian 'vyed'ma' - 'witch' and the ancient Sanskrit 'vedas' - 'to see/to know'.

Why do you need Kickstarter?

Kickstarter will allow me to gauge interest in the deck as well as serving as a pre-order platform for those who want to purchase it. It may also hopefully allow me to reach a larger audience. The only way I can bring this deck into the world at an affordable price is by ordering a larger print run than I would be able to do alone and therefore passing that lower cost onto my potential customers. 

What Happens if This Kickstarter Gets Funded ?

Yay! If this happens the image files will immediately be sent to the relevant printers and production will start! I will update along the way keeping everyone informed throughout the production stages. 

 What Happens if This Kickstarter Doesn't Get Funded? 

If this Kickstarter does not get funded, not to worry! You will not be charged for backing the project unless the project gets fully funded, as per Kickstarters all-or-nothing guidelines! The decks will not be manufactured at that time.

How can I help?

As well as purchasing a deck there may be those of you who want to support in different ways, so I have made multiple reward tiers available at a variety of price levels. 

Also importantly, you can help spread the word for free! 

Due to the current systems of internet algorithms and everything becoming more and more geared towards larger companies who can pay for advertising and monopolize the market, it is becoming increasingly difficult for independent artists and small businesses to get their work seen. One of the most helpful things you can do to help this project is to SHARE SHARE SHARE! If you just tell one friend about the Veleda Oracle it could help make this project a reality! 

Find me on Instagram @VeledaOracle

Thank You!

Massive massive thank you to anybody who contributes to this kickstarter! I can't even tell you how grateful I would be.

Thanks to everyone who shares this project and helps me get the word out there!

Also special thanks to my sister Sian, who lived with me throughout the first stages of this project and offered continuous support and great feedback (we've been reading/studying tarot and oracle together for half our lifetimes and her insight was invaluable).

And to Tom, who has lived with me throughout the later (and probably more tedious) stages of this who has been incredibly supportive and patient about me spending hours upon hours on my laptop editing pictures and struggling with maths.

Website

Here's a tiny peek behind the scenes at a couple of snapshots from the accompanying website I have created to go alongside the deck. The full website will be launched to the public on completion of the kickstarter goal.

  • If you have any questions just ask! I will then add them to the F.A.Q's

Risks and challenges

After researching many different printers and ordering samples. I have selected a reliable printer and am foreseeing no issues with this. However there is always a small chance that print or shipping may be slightly delayed for reasons out of my control. I have intentionally over estimated the delivery times in order to avoid this.

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Support

  1. Select this reward

    Pledge €1 or more About $1.13

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    ** Early Bird ** Veleda Oracle Deck

    Get in there early and get your hands on the full Veleda Oracle deck at an EXCLUSIVE EARLY BIRD DECK PRICE!! This tier is limited to the first 20 backers.

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    Pledge €29 or more About $33

    ** Early Bird 2 ** Veleda Oracle Deck

    This tier is for the full Veleda Oracle deck at a lower early bird price.
    Limited to 10 backers.

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    Pledge €32 or more About $36

    Veleda Oracle Deck

    This tier is for the full Veleda Oracle deck.
    + 1x bonus Postcard print.

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    Pledge €32 or more About $36

    Veleda Oracle Deck

    This tier is for the full Veleda Oracle deck. (At a below retail price!)

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    Pledge €37 or more About $42

    Veleda Oracle Deck + Postcard Set

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    • Veleda Oracle Deck
    • Postcard set
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  7. Select this reward

    Pledge €37 or more About $42

    Veleda Oracle Deck + Print

    Includes:
    • Veleda Oracle Deck
    • Print of an Oracle Card Design of your choice (5.8 x 8.3 in)
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    Pledge €58 or more About $65

    2 Veleda Oracle Decks

    1 for you and 1 for a friend! This reward tier consists of 2 Veleda Oracle decks at a discounted price plus savings on postage. Treat somebody!

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    Pledge €220 or more About $248

    WholeSale Bundle 1

    If you have a store and would like to stock this deck here is an opportunity for you to buy in bulk at a discounted price!

    Includes:
    • 12× Veleda Oracle Deck
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    Pledge €375 or more About $422

    Wholesale Bundle 2

    If you have a store and would like to stock this deck here is an opportunity for you to buy in bulk at a discounted price!

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Funding period

- (30 days)