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This project will be a Public Art Billboard of the original oil painting of the Old Point Loma Lighthouse by Artist Nathan Horner.

This project will be a Public Art Billboard of the original oil painting of the Old Point Loma Lighthouse by Artist Nathan Horner. Read more

San Diego, CA Public Art
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Funding Unsuccessful

This project's funding goal was not reached on October 11, 2013.

This project will be a Public Art Billboard of the original oil painting of the Old Point Loma Lighthouse by Artist Nathan Horner.

San Diego, CA Public Art
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Nathan Horner
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Nathan Horner

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About this project

Old Point Loma Lighthouse original oil painting by Nathan Horner. Billboard art layout.
Old Point Loma Lighthouse original oil painting by Nathan Horner. Billboard art layout.
Desired Billboard location in San Diego at the merge of the I-5 and I-8 freeways..
Desired Billboard location in San Diego at the merge of the I-5 and I-8 freeways..

My name is Nathan Horner. www.nathanhorner.com  I am an Artist Oil Painter currently living in Hollywood, California. Before moving to Hollywood, I had attended  art college in San Diego in1988, and lived there for a number of years afterwards. In 2001, among other paintings I created during this time, I painted a treasured historic landmark of San Diego, the Old Point Loma Lighthouse, or the Cabrillo National Monument Lighthouse.   http://www.nps.gov/cabr/historyculture/old-point-loma-lighthouse.htm  It is located on the top of the hill near the end of the beautiful Point Loma Peninsula in San Diego, California USA. I made prints of the painting, and they were approved by the National Park Service to be sold at the gift shop at the Lighthouse. They have been a best seller for years. I also exhibited the original painting in Nyack, New York a few years ago when I was the first artist from Southern California ever to be invited to exhibit their paintings at the childhood home of Edward Hopper, which is now a Museum and Art Center. www.edwardhopperhouse.org

Most billboards are consumer directed via advertising. This billboard will be a salute to the Old Point Loma Lighthouse as public art.  This will coincide with the centennial events celebrating 100 years of stewardship of the Lighthouse in 2013. The Artist will get recognition by name and website url in a section on the right hand side of the billboard beside the image of the painting. As the dimensions of the original painting are 24" x 48" when blown up to fit on a 14' x 48' billboard it leaves a void space. I thought I would use this space to recognize the artist. I originally only wanted the painting on the billboard, but there are no billboards the proper proportions and I did not want to crop or add to the original composition of the painting.

The billboard space I will use is located near the intersection of the I-5 Freeway and the I-8 freeway near the exit to the Lighthouse, and beautiful Point Loma in San Diego, California USA. I intend to post the Billboard for one month beginning on Dec 9th 2013. I will lease the media space from CBS Outdoor San Diego for $13,000 for the 4 weeks. https://www.cbsoutdoor.com/

I will use the large format printing company Imagic in Burbank California to print the billboard and have it shipped from there, Totaling $2,000  www.imagicla.com

TOTAL GOAL OF THIS CAMPAIGN - $15,000

This painting is one of my most beautiful works and popular pieces. It will resonate with the San Diego community and add a new nostalgia to a beloved landmark. I am sure it will also increase the number of visitors to the Lighthouse for a while as well.

Risks and challenges

My day job is at Imagic see www.imagicla.com It is a large format printing company the prints billboards as well as other large media. We work with CBS Outdoor on a daily basis. CBS Outdoor is the company I will rent the billboard space from, everything will be done under contract. Things will go smoothly. The only problem that may arise is, if someone pays for the media space before me, in which case I will have to take the next available opening.

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Rewards

  1. Select this reward

    Pledge $25 or more
    About $25 USD

    1 backer

    For a pledge of $25. you will receive a commemorative thank you postcard of the Lighthouse painting signed by the artist.
    $25. x 600 = $15,000

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  2. Select this reward

    Pledge $50 or more
    About $50 USD

    0 backers

    Pledges of $50. will receive a small signed print 13" x 22" of another San Diego landmark painting by Nathan Horner. The Ocean Beach Cottages. See the gallery at www.nathanhorner.com
    $50. x 300 = $15,000

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  3. Select this reward

    Pledge $100 or more
    About $100 USD

    3 backers

    Pledges of $100. will receive a signed dated lithograph print 17 3/4 " x 36" titled Baja California or Baja Malibu. It is a coastal scene of a surf spot in Mexico, painting by Nathan Horner. See the gallery at www.nathanhorner.com

    $100. x 150 = $15,000

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  4. Select this reward

    Pledge $500 or more
    About $500 USD

    0 backers

    Pledges of $500. will receive a signed stamped dated lithograph print 22" x 36" of the painting that will be used on the billboard, the Old Point Loma Lighthouse, also called Cabrillo Lighthouse painting by Nathan Horner. See the gallery at www.nathanhorner.com
    $500. x 30 = $15,000

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  5. Select this reward

    Pledge $10,000
    About $10,000 USD

    0 backers Limited (2 left of 2)

    For a pledge of $10,000 will receive one of Nathan Horners original oil paintings.

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Funding period

- (60 days)