About this project
For this project we wanted to take something familiar and give it a fun new meaning. Take a look at the with and without cartoon story of our design intent below.
We looked at the iPhone4, it was a camera hooked to a mobile network that allowed instant sharing of pictures and videos with friends and family. Clearly with this combination, the iPhone4 is potentially one of the most advanced cameras in the World but we feel this capability and potential hasn’t been fully celebrated or realized.
Starting with the camera function, we wanted to do something to enhance the photography experience, so by simplifying design cues from traditional cameras, a modern camera cover design emerged. Next was how to design this cover so it would remain tight and secure and could not snap off, hence we developed the two piece sliding design with locking ring mechanism. Finally, how could it be readily accessible and handy at all times for those instantaneous spur of the moment pictures, and for this we borrowed from the neck strap design of professional cameras.
The result is UN01, a functional cover designed to bring to life the iPhone4 as a camera. The 2.5mm thick (or 1/10 of an inch thick) ABS & PC plastic shell offers durability and protection and will have a high reflective polish finish. A raised camera lens bezel design conceals the locking mechanism that keeps the cover secure, and the neck straps place the camera at a convenient location for instant access. For the enthusiasts seeking that distinctive design, a Kickstarter Special Edition featuring a laser etched surface design is available. And, to complete the kit with a truly distinguished and refined touch, a Serialized Lazer Engraved Aluminum Bezel as a replacement to the normal locking ring is available.
Our pledge goal of $23,000 (minus the kickstarter.com and amazon.com fees) will provide enough funding to allow tooling and manufacturing to begin for a white version and a black version. This amount does not recapture any upfront expenses incurred for design, prototyping and legal documentation. The plan is to have a total of seven colors in the UN01 collection but the additional 5 colors would cost an extra $50,000. Such a pledge goal would be much too high if we added in this amount, so we decided to start the project off with 2 colors to keep the pledge goal at an attainable level.
We'd like to thank you for taking the time to discover our project and hope u will support us by pledging. We also want to give a big thank you to Jamie at www.beeosx.com for providing us with the lively cartoon illustrations. Also we have to thank www.templateswise.com for the music used in this video.
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