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$9,514 pledged of $30,000 goal
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By Cindy Frei
$9,514 pledged of $30,000 goal
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About

The fast-food industry is fueling a health crisis of epic proportions. Today, the deadliest killers in the U.S. are diet-related diseases. 

Alarmingly, the current generation of children may be the first with a shorter life expectancy than its parents.                                       

  • Nearly 1 in 3 children in America are overweight or obese. (American Heart Association). 
  • Autoimmune disease is one of the top 10 causes of death for kids aged 1-14 and one of the top 8 causes of death in children and young adults aged 15-24. (American Autoimmune Related Disease Association). 
  • Inflammatory Bowl Disease is increasing in children. A 12-year study showed the incidence rate doubling. There are 800,00 children in the US with IBD. 

Sugar, chemicals, and toxins are running rampant through our food supply. And the food industry is fighting hard to keep you in the dark about the real impact of the food our kids eat. 

Kids love fast food, so do parents (it's fast and easy). We believe it's possible to give kids the food they want, but healthier. 

Caleb's Cooking Company makes whole, healthy, organic, frozen fast food for kids. We sell kids favorite fast food like pizzas, chicken nuggets and enchiladas but that are grain, gluten, sugar, dairy & preservative free. 

Luckily, more and more parents are waking up and realizing that the food they are feeding their children is poisoning them.

Today, there are many gluten free products on the market. There are also sugar free products. The problem is that many of these products are actually filled with sugar and preservatives and there are very few products which are grain, sugar, dairy AND preservative free. 

Luckily, more and more parents are waking up and realizing that the food they are feeding their children is poisoning them.

We will launch Caleb's Cooking Company with three products, cheese pizza, chicken nuggets and bean & pork enchiladas, which are made with only whole, healthy ingredients. There are no preservatives, grain, gluten, or sugar in any of our products. 

Here is a video, which explains exactly how and why our healthy fast food is unique:

We plan to sell our food initially online and over time, in stores like Whole Foods, Moms, Roots and more.

 

 

 

 

 

 

Almost 4 years ago, my son Caleb was diagnosed with Crohn's disease. He started a special diet called the Specific Carbohydrate Diet to help with digestion and control the inflammation in his body. Thankfully, he is doing great (physically).

This diet, and others similar, is used by hundreds of thousands of children to help manage autoimmune and inflammation related disorders like:

Children on these diets (and others with allergies etc.) often can't eat any sugar, grains, dairy, preservatives or complex carbohydrates (or a combination thereof). As restrictive as these diets are, they have helped relieve suffering for children who are either on pharmaceutical drugs (which often don’t work sufficiently or whose side effects are too difficult to manage), or those who prefer a more natural approach to healing.  

But, here's the hitch.

For many kids (Caleb included), managing their disease and their diet often makes them feel like outcasts. After all, they are forced to navigate a world filled with junk food - school bake sales, sleepovers, birthday parties and more. They can't eat “regular kids food” and are forced to bring their own food to social events. As a result, many feel awkward and rejected. 

These kids are not only managing the symptoms of their disease, but the social and psychological ramifications of their diets as well. 

                   

 

                           

The heart and soul of Caleb’s Cooking Company is Caleb’s Club, an exclusive club for kids (run by Caleb), where kids can hang out, upload funny videos, images, music and share experiences. The idea is that no child should ever feel alone or like an outcast again.

                

                                             

Speaking as a mom who cooks 90% of everything that Caleb eats (as a result of the diet that he is on), this will also help all of the exhausted parents who need a break from cooking. All a parent (or child) has to do is pull our food out of the freezer and pop it in the microwave or oven. 

                                       

We have partnered with Travis Bettinson of Junip Foods, a well-established SCD/Paleo Chef, who specializes in cooking for children with dietary needs. Travis has created our first recipes for Caleb's Cooking Company.

 

Travis prepared SCD meals for Camp Oasis, (a camp for kids with Crohn's & Colitis), as well as the recent study completed on the SCD Diet for Seattle Children's Hospital. They are kid tested and kid approved.

We are a member of DC Union Kitchen, a food incubator in Washington DC, where we will manage all of our food production, packaging and logistics. DC Union provides a:      

  • Best-in-class professionally managed commercial kitchen
  • A distribution arm with relationships with 200 retailers in the region and 20 Whole Food Market locations
  • Entrepreneurship Training & Counseling
  • Marketing support and more

                          

Besides making food, Caleb’s Cooking Company has a vibrant and active Blog to support our community. We have enlisted help from other children who are actively sharing their experiences with autoimmune diseases and special diets. They will contribute to Caleb's Blog.

The goal is to gather as many children to share their stories as possible, so that other kids recognize they are not alone in their disease or diet. 

Here is the story of three children and how they battle having Crohn's and being on a special diet and facing donut sales and birthday parties:

In addition to providing support for kids, Caleb's Cooking Company also publishes blogs and videos for parents struggling to heal their kids through food. Here is a handful to checkout:

                       

 

We have put together a variety of Rewards in an effort to thank you for your kind contributions. They range from significant Early Bird discounts on our food, Cool T-Shirts and Digital Avatars, to getting a Private Chef to prepare a dinner party for you and your guests.  

Take a look and then consider donating and purchasing some healthy food for your kids. After all, they deserve it.

 

 

There are three different audiences we are targeting for our products:

  • Parents of children with autoimmune illnesses, presently on the Specific Carbohydrate or Paleo/GAPS Diet.
  • Parents of children with autoimmune illnesses not on a special diet, but seeking alternative dietary treatment. 
  • Parents of children who recognize the health implications of the high sugar, gluten, and preservative filled foods/snacks sold today, who are seeking a healthy alternative. 

We are seeking monies to accomplish the immediate following tasks, which permit us to begin food production:

  • Join DC Union Kitchen as full member  
  • Hire local chef 
  • Cover ingredient/packaging costs 
  • Cover shipping costs
  • Paid advertising & marketing costs 

 

 

With your help, Caleb’s Cooking Company will create healthy fast food for kids, that is grain, gluten, sugar, dairy & preservative free, so that no matter what kind of diet a child is on, they can enjoy it. It will be whole, organic and free of GMO’s. Before I get into our story, a bit about our FOOD.

Risks and challenges

Due to the nature of our ingredients which are organic, whole, with no GMO's, combined with the shipping costs of our frozen items, I anticipate our product costs to be higher than average. This doesn’t concern me, as most parents are presently paying $65 dollars for a 5lb. bag of nut flour and $11.50 for a bottle of jam.

There are presently no companies in the market selling fully packaged grain, gluten, dairy, sugar, and preservative free food items for either adults or children. As the market continues to grow, I imagine more companies will come online selling ancillary products, baked goods, and condiments for these special diets.

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Support

  1. Select this reward

    Pledge $5 or more About $5

    Thank You Note From Caleb

    Remember the days of handwritten thank you notes? Donate 5 bucks and Caleb will write you a personalized handwritten note. Hopefully you can read his writing :)

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    Pledge $10 or more About $10

    Be First in Line for Shipping

    Pledge $10 or more puts you first in line for food when we start shipping. Get one of the first cases of pizzas, chicken nuggets or enchiladas.

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    Pledge $25 or more About $25

    "Power of Your Gut" T-Shirt

    "Don't Underestimate the Power of Your Gut" T-Shirt. Donate $25 and get a hand designed T-shirt and show the world just how powerful you and your gut are!

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    Pledge $25 or more About $25

    Create Your Own Digital Avatar

    Create your own Super Hero Digital Avatar. Upload your picture, choose your features and we'll do the rest. Spaceboy, Jungleman, NinjaGirl - you imagine it and we'll create it.

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    Pledge $50 or more About $50

    Join our VIP Founders Club

    Pledge $50 and you become a member of our VIP Founders Club. Not only will Caleb write you a handwritten thank you note, but you get your name forever written on our Founders Wall (on our website), get 20% off your first order of food, and most importantly you get to provide input on our next products.

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    Pledge $60 or more About $60

    Sampler Pack (6 products)

    Taste a sampling of 6 products for just $60. Choose any combination of pizzas, chicken nuggets or enchiladas, so long as they add up to 6 and we'll do the rest.

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    Pledge $105 or more About $105

    Early Bird Discount - Get 40% off Food

    Be one of the first 100 people to receive a case of Caleb's Cooking Company pizzas, chicken nuggets or enchiladas! This is the Early Bird Rate, for the earliest of early birds - 40% off. A case is 12 of any product.

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    Pledge $122 or more About $122

    30% Discount on Food

    Get 30% off a case of pizzas, chicken nuggets or enchiladas if you are one of the first 100-200 people to place your order. All SCD/Paleo friendly - grain, gluten, sugar and preservative free. Your kids will eat them up!

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    Pledge $140 or more About $140

    20% Discount on Food

    Be one of the first 200-300 people to place your order for a case of pizza, chicken nuggets or enchiladas and you'll get a 20% discount. If you want your food fast, donate another $10 bucks to be one of the first in line to receive your delivery.

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    Pledge $250 or more About $250

    Become a Caleb's Kid

    As a Caleb's Kid, you get it all! Get a case of pizzas/chicken nuggets or enchiladas (at 40% discount), be one of the first in line for shipping, get a T-Shirt AND a Digital Avatar.

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    Pledge $1,500 or more About $1,500

    Private Chef for Dinner Party for 4

    We will place one of the world's private chef's in your home for a dinner party for 4. Be wined and dined by chefs who have worked for Barron Hilton, Janet Jackson, Will Smith and John Travolta.

    We have partnered with one of the premiere chef placement agencies (featured in the Robb Report, Forbes Magazine, Elite Traveler & dozens of others). Fully trained in SCD, Paleo & all dietary needs. Gift Certificate good for 12 months.

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    Pledge $5,000 or more About $5,000

    Private Chef for Dinner Party for 10

    Want to be wined and dined by one of the world's premiere chef's in your own home? Have food prepared by chefs who have worked for Barron Hilton, Janet Jackson, Will Smith and John Travolta.

    We have partnered with one of the top chef placement agencies (featured in the Robb Report, Forbes Magazine, Elite Traveler & dozens of others). We will place one of the world's private chef's in your home for a dinner party for 10. Fully trained in SCD, Paleo & all dietary needs. Gift Certificate good for 12 months.

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Funding period

- (30 days)