Jay Jubeck and Dan Caraway aim to create a small (nano) brewery located in downtown Dubuque, Iowa. At Jubeck New World Brewing Co, our focus is on creating interesting and delicious craft beer for the Dubuque community. We're asking YOU, our fellow Dubuque craft brew enthusiasts, to become involved in our community by contributing to our kickstarter campaign in exchange for one of our great rewards, including a pint or growler fill membership to our brewery!
WHAT DOES A CSB MEMBERSHIP INCLUDE? Basically, your membership entitles you to a share of all the craft brews we make for a year (if you're 21 or older). There are three basic membership levels, social, partial, and full, each of which gets you different benefits. Visit our website for full membership details.
Contributing to this project has several other benefits:
- No risk to you – we are using Kickstarter, an online crowd-funding platform, to accept and manage pledges. Kickstarter is an all or nothing funding program and we are required to tell them the minimum amount we need to get this project off the ground. If we don't succeed in meeting that goal, the project is cancelled and no one's credit card is charged. If we meet or exceed our goal, Kickstarter collects all of the pledged funding, deducts a processing fee, and gives it to us.
- Direct feedback to the brewers – let us know what you think of the beer each week, and give us suggestions for new brews … we want to brew the beer you like! Visit our website to see a sampling the brews we have planned.
- Meet and hang out with like-minded beer enthusiasts. We'll only be open one night a week, so there is no slow time at JNWBC.
- Pride that you have enriched the local economy by helping make possible the launch of an authentically cool Dubuque institution.
- Most importantly, this crowd-funding approach will keep us focused on what matters most: good beer and community in Dubuque.
Risks and challenges
While any startup project has challenges, here are some that are unique to starting a small brewery:
1. Funding - Equipment, licensing, insurance, taxes, buildout, rent, and raw ingredients are just a few of the expenses that will be incurred during startup. This is why your support is so important to us! While we can't know exactly what everything will cost and how much revenue we'll have the first year, starting with a membership basis allows us to much more accurately plan our income/expenses.
2. Licensing - The manufacture of beer is regulated and all beer produced must be accounted for and taxed. This means the government must first grant us approval before we can even start making beer. In the startup phase we'll be addressing these issues and taking a proactive approach to completing licensing requirements in order to streamline the process.
3. Bad batches - Let's face it, even the big breweries have unsuccessful batches sometimes. When a tiny micro organism (yeast) controls the production schedule it opens possibilities for poor results. Top notch sanitation, controlled test batches and endless attention to detail will minimize (or hopefully eliminate) bad batches. Also, we realize that some factors are beyond our control and mistakes do happen; we will prepare for occasional bad batches by overproducing as much as we can.Learn about accountability on Kickstarter
- (45 days)