About this project
The Instagram Coffee Table Book project captures a mind-set, piques a curiosity to look at things in a new way, appreciate oddities and revel in uniqueness and personal experiences as expressed by its vast sea of users.
Instagram is a free photo-sharing program and social network. The service enables users to take a photo, apply a digital filter to it, and then share it with other Instagram users they are connected to on the social network as well as on a variety of social networking services. As of September 2012, Instagram had 100+ million registered users. Now owned by Facebook, Instagram's photos are square in shape, similar to Polaroid images. The application is available on iPhone, iPad, and iPod Touch, as well as Android camera phones running 2.2 (Froyo) or higher. It is also distributed via the iTunes App Store and Google Play.
A hardcover version of the book will be made along with an eBook and high definition screen backgrounds. What makes this coffee book unique? The book represents a curated collection of often filtered digital photography, and themes therein since Instagram's inception in 2010, including "Throw Back Thursdays", "Outfit of the Day", "Weekend Hashtag Project", "I'm Thankful For", "Actually", "My Night's Ruined", "Happy Camper", "Sorry Not Sorry", "Summer", "Whoops", "Party", "The Family" and other popular memes.
Call it what you will: underground, digital, eccentric assemblages, moods of the modern day. All in all, quite an amusing look at a genre of artistic distribution we think is, simply, inspired.
Risks and challenges
Risks for the compilation of the Instagram Coffee Table Book possibly sit around publishing delays, although our team has experience publishing books. Instagram does not claim any ownership rights in the text, files, images, photographs, video, sounds, musical works, works of authorship, applications, or any other materials (collectively, content) that users post on or through the Instagram Services. Digital delivery of the eBook and high definition screen backgrounds will be a cinch.
Instagram is a service with staying power, inspiring several other companies including Pinstagram, Photoflow, and MoPho.
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