An awesome new product that will organize all of the baby and kid gear and supplies that parents carry in the trunks of their cars. Read more
This project was successfully funded on May 4, 2012.
About this project
Hey Sugar, welcome to our Kickstarter page!
And to our new friends, welcome to sugarSNAP.
WHO ARE WE
We are sugarSNAP, a start-up created by two best friends and moms of four-year-old twins. Our goal is to create new ways to help parents face the daunting task of gear management.
WHY WE’RE HERE
We're raising seed capital to place our first order of 1,000 Car-Go units, the awesome new product we’ve designed to help parents everywhere be a little more organized so life can be a lot more fun.
A LITTLE SUGARSNAP HISTORY
Almost five years ago, serendipity brought us together. We
met at a pre-natal hospital tour when we were pregnant and discovered we
were both carrying twins, due the same day!
Our first few months of motherhood were anything but easy. Joyous, yes. But also overwhelming. We felt the need to be prepared for any eventuality. Every morning was spent re-packing the diaper bag: diapers, wipes, cell phones, pacies, toys, snacks, sanitizing gel, burp cloths, wallets, blankies, change of clothes, bottles, and on and on and on.
sugarSNAP came to life one day at a local park. One of our four babies (we can’t remember who) was screaming, and we both dove into our black-hole diaper bags to find the paci, burp cloth, teething ring, you-name-it missing item. There just has to be a better way, we thought.
So we launched a company designing smart, stylish products to help parents face the challenges that come with trying to organize and manage all of the baby and kid "stuff" we inevitably buy, borrow and receive as gifts.
ON TO THE PRESENT
We've come to the Kickstarter community to help kickstart our business. The funds we raise will go towards placing the first order of our new Car-Go system. When we came up with our first product, the sugarSNAP Files, we knew we were on to something amazing. But we've invested most of our savings in its development and production. And that brings us to Car-Go...
WHAT, PRAY TELL, IS “CAR-GO”?
Thanks for asking!
For busy families with babies and small kids, the car is home base. Well-prepared parents carry everything from extra diapers and clothes to snacks and toys in their trunks. (Not-so-well-prepared parents [and there’s nothing wrong with that] wish they carried all of this stuff and often have to borrow from a friend or make an extra stop at the store for supplies.)
Car-Go is a compact, beautifully designed bin that holds all of your baby and kid stuff. Really, all of it! Car-Go fits perfectly in your car or SUV trunk, leaving plenty of space for a stroller, shopping bags, and more. It will eliminate the car clutter and chaos that plagues most parents.
The Car-Go system includes a bin and six beautiful 10” x 11” sugarSNAP bags, which keep items organized and quickly accessible. Five out of the 6 bags come with a pre-labeled tab on the top (like a filing system, you ask? YES, you’ve got it now!).
The set of Files includes:
- Toys + Trinkets: carries crayons, stickers, toys, books and more. This File is a lifesaver for restaurants and long waits
- Snacks + Supplies: keeps extra formula, sippy cups and pacifiers for baby on hand, as well as snacks (granola bars, raisins) for you
- Lotions + Potions: keeps sunscreen, sanitizing hand gel, diaper cream, bug spray and first-aid cream handy
- Dipes + Wipes: holds an extra set of diapers, wipes and a changing pad for those oh-so-frequent changes
- Shirts + Socks: keeps a change of clothes on hand, plus extras for accidents, spills or unexpected weather changes
- Blank/Parent's Choice: holds anything and everything from an extra blanket or burp cloth to a spare leash for your dog
We’ve even included a comprehensive, mom-tested and mom-approved packing list. Because who can’t use a little extra help getting organized so you always feel prepared?
WHY WE DO WHAT WE DO
This is our mission statement, what motivates us to juggle four toddlers between us PLUS two full-time jobs, along with launching a new company.
It's also our promise to parents:
We’ll make life a little more organized so it can be a lot more fun.
WANT TO LEARN MORE?
We have detailed descriptions (and photos) of our first product (the sugarSNAP Files) on our website: www.heysugarsnap.com
Read about how Stacy called me FAT (otherwise known as “The Day We Met” and the rest, as they say, is history).
Read about what Stacy likes to eat and why I can never wear short-sleeve tops around her.
And of course, who can resist super cute pictures of four-year-olds twins?!
We keep busy, yo:
Behold our amazing pins on Pinterest
LAST BUT NOT LEAST, OUR KICKSTARTER STREET CRED
We know how important it is to support one another in this crowdsource funding community. Because there are two of us (and one of our husbands is also a big Kickstarter fan) the number of backed projects listed isn't accurate. If inquiring minds want to know, we've probably supported close to 15 projects in the last year.
ON TO THE GOOD STUFF, OR, WHAT’S IN IT FOR YOU
Over there! To the right. (My right! No your right, my left - OH JUST LOOK OVER THERE --->>>)
Have a question? If the info above doesn't help, you can ask the project creator directly.
Pledge $5 or more
For a $5 pledge, you'll get our undying appreciation and a specially-designed sugarSNAP thank you card sent old-school style, through the mail. (And who doesn't love to receive mail these days? No one, that's who!)Estimated delivery:
Pledge $20 or more
A pledge of $20 gets you our undying appreciation, an awesome snail-mail thank you card with our autographs (hello eBay one day?!) and the chance to help us choose new colors and patterns for the next Car-Go order. (Your good taste could be immortalized in minivan trunks nationwide!) Plus, you'll be acknowledged on all of our social media channels (Facebook, Twitter and on our website). Oh! And a kicky little fridge magnet with our adorable pod-and-peas logo on it.Estimated delivery:
Pledge $45 or more
You'll get our very first product, the sugarSNAP Files: A set of five lightweight, beautifully designed bags. They fit perfectly inside your existing diaper bag, purse or backpack (Dads love 'em too!). Each File has an easy-to-identify tab on top so you never have to navigate the “Bermuda Triangle” diaper bag again! (Domestic shipping included, if you live overseas you might want to throw in a few extra bucks to cover the expense.)Estimated delivery:
Pledge $65 or more
You've earned the title of sugarSNAP BFF! For a pledge of $65 you'll get...drum roll please...the actual Car-Go bin and a set of six coordinating File bags that store and organize all of your baby and kid items in the trunk of your car or SUV.Estimated delivery:
Pledge $100 or more
The "Baller" level! Ohhhh yeah. For a pledge of $100 you'll get the Car-Go system (bin and matching file bags) along with a snazzy, eco-friendly sugarSNAP canvas shopping bag.Estimated delivery:
Pledge $200 or more
We'll reward your support with a Car-Go system AND a set of the sugarSNAP Files. You'll be the most organized (and possibly least-stressed) parent on the block.Estimated delivery:
Pledge $500 or more
This, friends, is our "Double-Trouble" package in honor of our lovable twins. You'll get TWO sets of the Files (one in each color) and TWO Car-Go systems (one in each color). Consider your baby shower gift-buying needs taken care of. You're welcome.Estimated delivery:
Pledge $1,000 or more
We'll reward your generosity with TWO Car-Go systems and TWO sets of the Files - and the Files will come pre-packed by us (baby and toddler gear experts!) with some of the coolest stuff around.Estimated delivery:
Pledge $2,500 or more
For this, the "We Heart You" level, we'll reward you with two Car-Go systems and two sets of the Files - and ALL FOUR products will come fully stocked. We'll pack the Files with everything you need for babies and toddlers and we'll also stock the Car-Go systems with all the stuff you need in your car to feel prepared and all Mary Poppins-like!Estimated delivery:
- (30 days)