About this project
Magpie is the smartest GPS service out there. It keeps the people and things you love close, no matter the distance.
We believe premium technology should be available to everyone. That’s why we’ve built a GPS tracker that’s not only smart and small, but also affordable. By offering free trackers with a subscription-based model to our growing community behind us here on Kickstarter, we can bring Magpie to everyone.
With Magpie, you can literally track anything, anytime, anywhere in the world.
Attach your Magpie to anything you want to keep track of
Magpie is so lightweight and so small it fits anywhere and hides easy. You can clip, stick or hook it onto anything making it the perfect sidekick for everyone.
Always know where your kids are with geo-fence alerts. If they wander too far from your "safe zone," you'll be instantly alerted. And, if your kids need you, they can squeeze Magpie to ring your phone, even when it's on silent.
People on the go
Transform anything into smart luggage. Simply pack a Magpie and always know where your bags, laptop, wallet, purse or any essentials are.
Things that go
Keep track of everything that moves (think: bikes, cars, drones—you name it). And, if they're on-the-go and shouldn't be, Magpie will alert you with its built-in accelerometer.
Know where your pet goes and if it leaves a specific area. Magpie is waterproof, dirtproof and able to be clipped flush onto the collar or hooked (as shown here) so you can locate your pet anywhere, and through anything.
We do mean track anything...
How Magpie works
Magpie is so easy to use, simply squeeze to sync, attach and you’re ready to go.
1. Sync your Magpie to your phone
2. Attach your Magpie to something or someone you love
3. Find your Magpie from anywhere (185 countries)
How Magpie is different
Magpie is the most affordable, truly global tracker. Others out there are either Bluetooth-powered with short reach, or expensive and theoretical. We’re also set up with a subscription-based service, so there is no cost for the device and the cost of the GPS service is significantly less.
GPS (185 countries)
Magpie is made with the latest technology, making it one of the smallest products on the market with tracking capabilities across the world. Get it wherever you live. Take it wherever you travel. Scroll down to see all 185 supported countries.
Magpie's battery is rechargeable, so you'll never run out of juice.
On a single charge Magpie will last anywhere from 1 day to 3 months depending on the tracking frequency you’ve put in place; by the minute, by the hour, by the day.
Waterproof and strong
Magpie is waterproof, dustproof and designed to withstand anything daily life throws at it.
Magpie will let you know when it goes beyond the boundaries you’ve put in place, so you can set and forget until you’re alerted.
Magpie can alert you when something moves from the exact spot you left it. So you’ll know if your car, bike or anything isn’t where it should be.
- Size: 38.5 x 38.5 x 9.3 millimeters / 1.51 x 1.51 x 0.36 inches
- Case Material: Polypropylene, ultrasonically welded
- Charging port: micro-USB port
- Clip: Polypropylene
- Hook: Stainless Steel
- Waterproof & Dustproof: IP67 rating (submersible up to 1 metre / 3 feet of water for 30 minutes)
- MCU: ATmega 328p with 32kb Flash, 20 MIPS, 1024 bytes EEPROM
- Connectivity: GSM, GPRS, UMTS/HSPA, EDGE & Bluetooth
- Application support: Android and iOS
- Country support: 185 countries (refer below)
- Power saving components: Nano-sized 3 axis accelerometer
- Battery: Li-ion, single cell, 3.7 V, 500mAh
- Battery charge time: Approx 1 hour for full charge
- Battery life: from 1 day to 3 months depending on frequency settings
There’s really no comparison
Magpie is a truly global service, packed with useful features at the most affordable price, making it the perfect sidekick for anyone and anything, anywhere.
Priced for our community
Our unique pricing model is based on a low monthly subscription plan. Plus, any new Magpie updates or new product versions will be delivered to your doorstep, completely free. You can even use your Magpie to track your wallet!
With our working prototype complete we are currently working with our selected manufacturing partners to finalize all the details.
Here’s a peek into how Magpie has evolved since day one, and a demo of a Magpie prototype being located by the app on desktop and mobile app.
Shipping and Delivery
The people behind Magpie
We started Magpie because there wasn’t a reliable way to find the things you lose—something that’s affordable, and something that works.
We wanted to relieve the stress that comes from uncertainty, especially with the things you care about most. And, with your help, we can bring to market a product and a service that’s strong, intelligent, and affordable.
Raul Oaida, Co-founder
Having worked at AIG Innovation Lab an ergonomics robotics startup, Raul is a technology innovator specializing in research and development. He’s best known for building a Lego car with a carbon-free, air-powered engine, and his work has been seen by millions in notable digital publications including BBC, CNN, Mashable, and Wired+.
Derek Handley, Co-founder
Derek is an innovator and startup spearhead. He founded mobile media startups The Hyperfactory (later acquired by Meredith Corporation) and Snakk, as well as co-founded The B Team with Sir Richard Branson. He’s also a future astronaut with Virgin Galactic.
Calum Handley, Co-founder
Calum is a creative technologist and ideas guy who specializes in the immersive, digital, and mobile space. For over a decade he created mobile strategies, products and experiences for some of the worlds biggest brands and is fortunate to have been a part of numerous award-winning world firsts.
Keiji Takeuchi, Product Designer
Having spent time in Japan, New Zealand, and Paris, Keiji is currently a product designer based in Milan. He was a studio manager (Milano office) and a designer for Naoto Fukasawa Design, and is currently running his own studio in Milan : KEIJI TAKEUCHI SRLS. He collaborates with international brands including Boffi, De Padova, Antolini, Amorim, and Henrytimi. In the last year, he received the EDIDA Young Japanese Talent award by Elle Decor Japan. He also served as a judge for the Singapore Design Awards 2017 - the leading design awards in Southeast Asia.
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Risks and challenges
At Magpie, we value keeping our promises above all else.
We’ve assembled a team of experts in both product development and manufacturing, and also have a world-class manufacturing partner that has brought close to 200 products to market for some of the world’s biggest brands. Together, we’ve built multiple groundbreaking hardware projects, including Magpie, and are confident that we can achieve our planned milestones in the timeline we’ve promised.
Still, while we are committed to delivering Magpie as soon as possible, things like time requirements for certifications, our relationships with chip manufacturers, product size constraints, political instability, etc., are outside of our control.Learn about accountability on Kickstarter
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