WE MADE OUR GOAL!
THANK YOU to everyone who contributed and helped get us to this point.
But please keep giving! If we can raise $25,000, we get to build phase two of Placemarker as well. This will include features like making edits to any pattern, sharing your edits with others, posting photos of finished projects, and even uploading your own patterns to Placemarker for personal use!
A WHOLE NEW WAY TO READ PATTERNS
Have you ever not known what an abbreviation meant in a knitting or crocheting pattern? Or how to do a technique? Have you ever lost your place in a pattern? Or lost the pattern entirely? Are you frustrated or overwhelmed when a pattern lists 10+ numbers for all the different sizes?
Placemarker is a new online program from Cast Away Yarn Shop that is going to solve all those problems (and heck yeah, a ton more too!). We are going to make every knitting and crocheting pattern on our website completely interactive and personalized. You’ll be able to access them from any device at all times.
Our dream for our community is to bring clarity, functionality, and standardization to all things surrounding patterns and pattern-reading. Aside from our pattern program, our website will also be a one-stop resource for the modern yarn-lover. We will have detailed charts for stitch gauges, needle conversion, and pattern chart symbols, an extensive glossary, and a whole collection of tutorials (that auto-repeat on a loop).
We already have a working prototype for Placemarker, and a developer who has given us a detailed quote, so we're raising funds to pay for the cost of the rewards, the site development, and Kickstarter's fees. All other time and expenses will be covered by us at Cast Away!
If we make over $25,000, we get to build phase two of Placemarker as well! This will include features like making edits to any pattern, sharing your edits with others, posting photos of finished projects, and even uploading your own patterns to Placemarker for personal use!
Our first release will include over 30 classic patterns and the following features:
LIMITED REWARD! Brand yourself a real yarn lover. Pledge $10 and get three Placemarker patterns of your choice and one of these limited edition enamel pins ($25 value).
There's more than one way to wind yarn. Pledge $25 and get three Placemarker patterns of your choice and three yarn-shaped enamel pins ($34.50 value).
FIRST TWO DAYS ONLY! What if I don't know how to knit/crochet? We've got you covered! Pledge $35 and get a beginning knitting or crocheting kit with everything you need to get crafty, including a beginner Placemarker pattern! ($40 value)
You can never have enough project bags. Pledge $30 and get a Cast Away project bag, three yarn-shaped enamel pins, and three Placemarker patterns of your choice ($41.50 value).
I'll need a whole tote bag for my yarn. Pledge $45 and get a Cast Away tote bag, a Cast Away project bag, three yarn-shaped enamel pins, and three Placemarker patterns of your choice ($56.50 value).
For the pattern collectors. Pledge $60 and get a year-long Placemarker pattern membership, which includes 1 Placemarker pattern of your choice per month and free shipping on any online orders. Plus, a Cast Away project bag and three yarn-shaped enamel pins ($75 value).
LIMITED REWARD! For the year-round makers. Pledge $350 and get a year-long Placemarker Project Kit membership which includes 1 knitting or crocheting kit (pattern, yarn, & some notions, valued at $75) every 2 months and free shipping on any additional online orders. Plus, a Cast Away Project Bag and a white & gold yarn skein enamel pin ($475 value).
LIMITED REWARD! A pattern designed just for you. Pledge $500 and we will work with you personally to design the pattern of your dreams, name it after you, and feature it on Placemarker!
We are so happy to share that a select number of patterns from Manos Del Uruguay will be uploaded to Placemarker for our initial launch!
In future phases we hope to offer a pattern upload feature, but for now this program will only include Placemarker and select Manos patterns. If you have other patterns you would like to see on Placemarker, we encourage you to reach out to the designer and express your interest in seeing their patterns in our program. We have a designer partnership program they can be a part of!
Risks and challenges
There's always the risk of a project of this scale costing more than originally estimated, which is why we've included a buffer within our goal that, if unused, will go towards adding more patterns and features to Placemarker.
The largest challenge for this project will actually come after the development has been completed, and it will be the process of building a comprehensive database of patterns to include on Placemarker. Luckily, as the owners of a brick-and-mortar yarn shop, we have a combined two decades of expertise in pattern-writing and testing, and several loyal customers who will be our greatest asset in writing, testing, and sample-making. As we grow and want to include more patterns on Placemarker, we will be hiring tech-editors to format and upload the patterns for us. This will take time, but if knitters and crocheters understand anything, it's that well-made things are worth the wait.Learn about accountability on Kickstarter
- (30 days)