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DKK 61,099 pledged of DKK 250,000 goal
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By Project-Bracket.com
DKK 61,099 pledged of DKK 250,000 goal
backers

About this project

MEET BRACKET!

Bracket!
Bracket!

Bracket is a minimalistic designed high quality accessory that keeps your MacBook Pro Retina cables fixed and organised. The simple functionality ensures accurate positions and stability and enables you to plug in all of your cables in just one-plug. Because we want to make cable plugging easier and because simple works!

Bracket was designed to solve our everyday cable hassle at the office. We do not believe that our situation is unique. We know that there is a lot of people out there just like us, therefore we decided to start Project-Bracket - a Kickstarter campaign with the purpose of putting Bracket into production. We hope that you will help us realise Bracket, so life can get a little bit less complicated.

MINIMALISTIC, CLEAN AND BEAUTIFUL

Bracket in action!
Bracket in action!

Bracket is designed to be a natural extension of your Mac. The clean lines and minimalistic nordic expression looks great both when in use, attached to your MacBook Pro Retina, or lying on your desk waiting for you to come back.

BECAUSE PLUGGING CABLES SUCKS

Bracket is super easy to use! 
Simply place your cables in the open Bracket, close it and then secure by tightening the fast release screw with a coin. It's that easy!

NO ELECTRONICS - PURE ALUMINIUM

Bracket is precision CNC-machined from a single block of 6061-T6 A-Grade aluminium. 6061 aluminium was chosen due to its high tensile strength and durability. The precision of the machining is 0.1mm - less than the thickness of a sheet of copy paper. The aluminium is bead blasted and anodized, and finally, the Bracket logo is engraved using a high power laser. 

BYOC OR GET THE BRACKET CABLE PACK

Bracket works with a flavor of different cables. Bring you own cables (BYOC) or get the Bracket Cable Pack. Bracket fits some of the most common Apple™ cables* and a number of third party cables. You can combine cables from the Bracket Cable Pack with the Apple ones as you please.

The Bracket Cable Pack consist of four quality cables:

  • 2 x Male Mini Display Port to male DVI, 2 m
  • 1 x Male USB to female USB, 20 cm
  • 1 x Male Stereo jack to female stereo jack, 20 cm

*) iPhone 5 USB (fall 2012 or newer), iPhone headphone Jack (fall 2012 or newer) MagSafe 2™ power adapter and Apple™ MiniDisplayPort to DVI or VGA. Apple™ Thunderbolt™ to FireWire™, Apple™ Thunderbolt™ to Thunderbolt™, Apple™ Thunderbolt™ to Ethernet

FEATURED ON

Read the interview with Esben on TechWallah


REWARDS

We have created a number of rewards, so you can get your hands on a Bracket

TIMELINE

Bracket has been a pretty long journey, hopefully it will be a lot longer. Below you'll find our overall Bracket masterplan.

WITH LOVE FROM DENMARK

Bracket with bottom side up
Bracket with bottom side up

Bracket was conceived and designed in Aarhus, Denmark. Close to the Kattegat and known for its large university, art museum, viking settlements and smiling inhabitants. Project-Bracket lives in the downtown city centre, dating back to the late 14th century. And no, we do not have an affiliate agreement with the local tourist center. We just really like our city!

TEAM BRACKET

Meet Project-Bracket. From Left to Right: Dannie, Louise, Esben, Hannibal, Michael and Alexandra
Meet Project-Bracket. From Left to Right: Dannie, Louise, Esben, Hannibal, Michael and Alexandra

Bracket is designed and developed at iDeal Development.
 iDeal Development, is an indie app consultant firm, where we design apps for the iPhone, Windows Phone and Android. Fortunately we can use a lot of our engineering and design expertise in this project too. 

To ensure the best conditions for Project-Bracket we have gathered a great team of skilled people who complements us in the process.
 We love coffee, gadgets and great design.

Find us on Project-bracket.com, Facebook and Twitter!

Questions or comments? - don't hesitate! Drop us a line at hello@project-bracket.com 

Risks and challenges

• Quality Control. We are very keen on the overall quality of Bracket . We want it to work perfectly and look stunning.
We have had a number of prototypes produced by our supplier, the latest matching our expectations perfectly, but there is always a risk that we are not 100% satisfied with the first batch. We find this scenario very unlikely, nevertheless in such a case we might need to delay the delivery.

• The Cable Pack. The cables needs to be custom-made to match the cable slots in the Bracket. The tooling and molding for this process might take longer than expected. This scenario is pretty unlikely. Our supplier has great experience with manufacturing custom cables, nevertheless in such a case we might need to delay the delivery.

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Support this project

  1. Select this reward

    Pledge DKK 10 or more About $2

    KARMA
    - You get our eternal gratitude.

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  2. Reward no longer available

    Pledge DKK 219 or more About $37

    SUPER EARLY BIRD BRACKET! - You get 1 BRACKET

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    Reward no longer available 20 backers
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  3. Reward no longer available

    Pledge DKK 259 or more About $44

    EARLY BIRD BRACKET! - You get 1 BRACKET

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    Reward no longer available 30 backers
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  4. Select this reward

    Pledge DKK 289 or more About $49

    KICKSTARTER PRICED BRACKET -
    You get 1 BRACKET

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    74 backers
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  5. Select this reward

    Pledge DKK 388 or more About $65

    KICKSTARTER PRICED BRACKET WITH 2 CABLES -
    You get 1 BRACKET and 1 x Male USB to female USB, 20 cm and 1 x Male Stereo jack to female stereo jack, 20 cm

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    7 backers
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  6. Select this reward

    Pledge DKK 599 or more About $101

    SUPER EARLY BIRD BRACKET WITH CABLES!
    - You get 1 BRACKET & 1 BRACKET CABLE PACK
    Content of Cable Pack:
    2 x Male Mini Display Port to male DVI, 2 m
    1 x Male USB to female USB, 20 cm
    1 x Male Stereo jack to female stereo jack, 20 cm

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    Ships to Anywhere in the world
    Limited 18 backers
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  7. Select this reward

    Pledge DKK 619 or more About $104

    EARLY BIRD BRACKET WITH CABLES! -
    You get 1 BRACKET & 1 BRACKET CABLE PACK
    Content of Cable Pack:
    2 x Male Mini Display Port to male DVI, 2 m
    1 x Male USB to female USB, 20 cm
    1 x Male Stereo jack to female stereo jack, 20 cm

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  8. Select this reward

    Pledge DKK 648 or more About $109

    KICKSTARTER PRICED BRACKET WITH CABLES
    - You get 1 BRACKET & 1 BRACKET CABLE PACK
    Content of Cable Pack:
    2 x Male Mini Display Port to male DVI, 2 m
    1 x Male USB to female USB, 20 cm
    1 x Male Stereo jack to female stereo jack, 20 cm

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  9. Select this reward

    Pledge DKK 799 or more About $134

    BRACKET MULTIPACK 3X - You get 3 BRACKETS

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    7 backers
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  10. Select this reward

    Pledge DKK 1,282 or more About $216

    BRACKET AND AARHUS VISIT -
    You get 1 BRACKET and we will show you around in Aarhus. Includes visit to ARoS art museum, Moesgaard Viking Museum and dinner with Project-Bracket in Aarhus!

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  11. Select this reward

    Pledge DKK 1,299 or more About $219

    BRACKET MULTIPACK 5X - You get 5 BRACKETS

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    1 backer
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  12. Select this reward

    Pledge DKK 1,859 or more About $313

    BRACKET MULTIPACK WITH CABLES 3X - You get 3 BRACKETS & 3 BRACKET CABLE PACKS
    Content of Cable Pack:
    2 x Male Mini Display Port to male DVI, 2 m
    1 x Male USB to female USB, 20 cm
    1 x Male Stereo jack to female stereo jack, 20 cm

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  13. Select this reward

    Pledge DKK 2,969 or more About $500

    BRACKET MULTIPACK WITH CABLES 5X - You get 5 BRACKETS & 5 BRACKET CABLE PACKS
    Content of Cable Pack:
    2 x Male Mini Display Port to male DVI, 2 m
    1 x Male USB to female USB, 20 cm
    1 x Male Stereo jack to female stereo jack, 20 cm

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Funding period

- (36 days)