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Norty not naughty! Indulgent, sustainable and honest. Free-from and vegan Norty Puds.
31 backers pledged £4,685 to help bring this project to life.

About

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£4,685

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Who are we?

We are a small Bristol based business focusing on using wholesome, natural ingredients to create delicious cakes and puddings, allowing for that feeling of indulgence without any of the naughtiness.

Norty Salted Choc Pud
Norty Salted Choc Pud

What we do? 

Our Norty creations are made with a crunchy oat base, a creamy plant-based cheesecake middle and are finished with a superfood topping that will leave you feeling deliciously satisfied without any guilt. 

Guilt Free!
Guilt Free!

Why we do what we do?

Whilst our founder Elspeth was working in London she was diagnosed with Polycystic Ovarian Syndrome. Being from a foodie family rooted in clean living, she left London to train as a chef in Italy and then studied at the Institute of Integrative Nutrition, based in New York. The more she learnt about food as medicine, the more she actively changed her diet becoming vegan in the process. Eventually she was told by doctors that she no longer had symptoms of PCOS. She is now on a mission to show people that vegan and free-from food is delicious and also more nutritious.

Elspeth then founded her first company Elspeth's Kitchen, where she set about perfecting her recipe for vegan cakes, starting with a smooth and creamy cashew plant-based "cheesecake". https://elspethskitchen.com

From this Elspeth decided to create a range of puddings that she could make more widely available, representing her fun loving attitude to indulgence whilst maintaining a vegan diet. Freedom from food is something that is very important to Elspeth and her team, which includes guilt free indulgence. This is where Norty was created. 

Norty puds are gluten-free, soya-free, refined sugar-free and vegan. They currently come in three scrumptious flavours and are sustainably packaged in recyclable glass jars, which you can reuse or upcycle at home.

What we need

Our business currently relies on food festivals and events to bring delicious plant-based cakes, puddings and coffees around the country. We stand firm in the scolding hot summers and brace the blustery winters in our worn out gazebo because we are passionate about sharing our puds and getting to know the people around us. 

Meeting new people is something that we love and want to carry on doing. We have set up this campaign because we would like to be at even more festivals and events around the whole of the UK. To do this, we really need to scale up by adding a food truck! 

Elspeth and her boyfriend Joe can be seen at a lot of events and they often use their home (a converted horse lorry) to transport everything around. This means taking everything to events is quite a challenge with the living room being filled with stock! A food truck would allow us to have our coffee machine and refrigerator set up wherever we went and would make a perfect pop up stall at events. We aim to be at a different festival / event each weekend of summer 2019 (rain, hail or shine!) - a tall order, but we are excited to try!

We are truly grateful that you've taken the time to read our story and for any pledge towards our journey, however big or small.

We cannot wait to start this new chapter!

Stretch Targets...

We've set our goal to be lower than we need. Kickstarter operate a policy whereby they do not release any funds unless you meet your target goal, so we have set ourselves some stretch targets instead. 

We want our food truck to match our brand values, and this means that we want to do it up ourselves. This will allow us to do it on a tighter budget but it also means that we will be able to make it personal and fun!

The truck that we have set our sights on needs a fair amount of TLC before it is roadworthy, and these are our estimates;

£4500 will get us a second hand truck, no frills

£6000 will get us a lick of paint, Norty signage, some shelves and a chair (if we're lucky!)

£7000 will get us a coffee machine, which is pretty essential since we plan to make coffees

Hitting £10,000 is where we would really like to be in order to get the van kitted out, full of fuel and ready to roll! Everyone will receive an extra celebratory pudding from us if they have pledged £40 and more. 

If we hit £15,000 then everyone will receive a pack of three extra puddings if they have pledged over £20 and more.

Elspeth and Joe
Elspeth and Joe

Thank you for getting to know us!

Some reviews that other people have given...

Noah I

THESE CAKES ARE INSANE!! The friend who gave these to me is vegan, I myself am definitely not, and so was ominous, and of course let her know it (I think I'm actually only leaving this review just as some kind of guilty apology). If all vegan food was this good I would become vegan tomorrow.

Avin 

To me, Elspeth's Kitchen is a passionate and ingenious place for great tasting cakes and treats, produced in artisanal ways and small batches. Everything is gluten free and vegan, which is great, but really what I love the most are the flawless flavours. I can also warmly recommend the intimate cooking classes.

Clare F

I ordered 4 cakes to enjoy with friends wand they were delicious. Sweet enough and very tasty. A much better and healthier choice than sickly sweet shop cakes. The vegans and gluten-free among us were very complimentary and I will definitely buy again.

Sarah W

I recently went on a fabulous yoga retreat (Eden Rise) in Totnes. Elspeth was our resident chef extraordinare for the weekend. The food was perfect, delicious, healthy and imaginative. I’m pleased to see she also provides cookery workshops ...I’m going to book up for a class with some friends. Thank you so much!! We didn’t go hungry 😋

Alice B

I really recommend doing a workshop with Elspeth, it was so fun and really opened my eyes to how cakes can be made with such natural, unprocessed ingredients! The cakes were delicious and Elspeth was really great when explaining and giving tips. Would definitely love to do a workshop again.

Risks and challenges

Launching a Kickstarter is always a risk if it doesn't succeed or deliver properly. I have been running Elspeth's Kitchen for two and a half years and launched Norty in February this year. Everything up until this point has been funded by myself.

I love doing what I do and would love it even more with your support. I am super determined and want more than anything to show people how delicious wholesome natural food can be and make it accessible to as many people as possible.

No number of orders will prevent me from getting it to your doors for Christmas and beyond.

I have a good relationship with a trusted courier company to ensure everything will run smoothly, as well as some great printers.

For those that book for workshops or catering then I have a pretty clear diary and will work with what it is that you want to make sure that we deliver what is convenient for you.

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Support

  1. Select this reward

    Pledge £5 or more About $6

    Thank You!

    For this gesture from you, you will receive a thank you letter as a gesture of thanks from me!

    Support within a community is vital to a small business like mine, and I appreciate every little thing that you do to show your support for me and my journey.

    Thank You!

    Includes:
    • A letter of thanks from Elspeth our founder
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    2 backers
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  2. Select this reward

    Pledge £15 or more About $19

    The Norty Puds Selection Pack

    Thank you for taking the time to support us! For this pledge you will receive;

    Includes:
    • A triple pack of our delicious puds - one of each flavour!
    • A letter of thanks from Elspeth our founder
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    Ships to Only United Kingdom
    7 backers
    £
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  3. Select this reward

    Pledge £20 or more About $26

    The Sweets E-Book!

    For this pledge, you will receive my long-awaited first e-book!

    Containing 10 indulgent vegan recipes that I've spent the last few years perfecting. If you're an indulgence enthusiast, this is not something that you'll want to miss out on!

    Includes:
    • Elspeth's Sweet E-book
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    5 backers
    £
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  4. Select this reward

    Pledge £40 or more About $52

    A Norty tote and puds

    For this pledge you will receive;

    Includes:
    • A triple pack of our delicious puds - one of each flavour!
    • A sustainably sourced Norty branded tote
    • Elspeth's Sweet E-book
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    Ships to Only United Kingdom
    1 backer
    £
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  5. Select this reward

    Pledge £60 or more About $78

    The Norty Gift Selection

    For this pledge you will receive a Norty gift set!
    This will include a triple pack of delicious puds (one of each flavour), along with our newly launched nut butters and instant hot drink flavours. A perfect wintertime gift for a loved one (or for yourself) - Norty ; )

    Pack will contain:
    3 Norty Puds
    3 Norty Nut Butters
    3 Norty Hot Drink Blends (all vegan)

    Includes:
    • Norty Tripples Gift Set
    • A sustainably sourced Norty branded tote
    • A letter of thanks from Elspeth our founder
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    Ships to Only United Kingdom
    1 backer
    £
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  6. Select this reward

    Pledge £80 or more About $103

    The Christmas Cake

    For this amount you will receive a voucher for a Christmas inspired cake (vegan of course) made by our founder, Elspeth. Check out the website below to have a look!
    https://elspethskitchen.com/personal/celebration/

    We believe that everyone should have a chance to indulge over Christmas, so why not try the plant-based option!

    (We are Bristol based, and unfortunately this is only available for collection so please bear this in mind)

    Includes:
    • Christmas inspired vegan cake
    • Elspeth's Sweet E-book
    • A letter of thanks from Elspeth our founder
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    1 backer
    £
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  7. Select this reward

    Pledge £80 or more About $103

    Cake Workshop

    If you are the hands on type and prefer to make your own vegan cake, we would like to invite you to one of our 2019 workshops!

    Spend 2 ½ hours with our founder, Elspeth in our kitchen in Bristol, where you will learn how to make your own vegan cake using our recipe. Best part is that you get to take the cake and tin home with you, along with a written guide and recipe so you can do it all again!

    Includes:
    • 2019 Cake Workshop
    • Elspeth's Sweet E-book
    • A letter of thanks from Elspeth our founder
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    0 backers
    £
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  8. Select this reward

    Pledge £150 or more About $194

    The Bronze Award: Veganuary Indulgence

    Veganuary aka Vegan for January!

    We are all familiar with that guilty overindulgent feeling after Christmas. But fear not! This January, you can indulge guilt free with a delivery of 20 of your favourite Norty Puds, Norty Nut Butters and Norty Drink Blends. You'll also get an official Norty Tote and our E-Book. If thats not a winter warmer then we don't know what is!

    Includes:
    • 20 Norty Puds of your chosen flavours
    • Norty Tripples Gift Set
    • A sustainably sourced Norty branded tote
    • Elspeth's Sweet E-book
    • A letter of thanks from Elspeth our founder
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    Ships to Only United Kingdom
    2 backers
    £
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  9. Select this reward

    Pledge £180 or more About $233

    Norty subscription

    For this pledge you will receive 3 tasty Norty surprises every month for a whole year! You'll be the first to try out exclusive new flavours or products, and keep in touch with a monthly update from Elspeth!

    Includes:
    • 1 Year Norty tasting subscription
    • Elspeth's Sweet E-book
    • A letter of thanks from Elspeth our founder
    Less
    Estimated delivery
    Ships to Only United Kingdom
    2 backers
    £
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  10. Select this reward

    Pledge £220 or more About $285

    The Collab!

    Collaboration time!

    In our kitchen, we are always looking to try new and exciting flavours. This is your chance to spend the day with Elspeth creating a new flavour in our kitchen in Bristol. The cake will then be named after you and will be available for a whole month on our website! Sound tasty? Let us know what you've got in mind.

    Includes:
    • Collaboration day with Elspeth
    • A triple pack of our delicious puds - one of each flavour!
    • A sustainably sourced Norty branded tote
    • Norty Tripples Gift Set
    • Elspeth's Sweet E-book
    Less
    Estimated delivery
    Ships to Only United Kingdom
    1 backer
    £
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  11. Select this reward

    Pledge £350 or more About $453

    The Silver Award: Cake Workshop at Home

    For this pledge, we would like to come to your home, and run a vegan cake workshop for you and 3 friends. Here you will learn how to perfect your own vegan cakes from within your home. You'll get to try lots of different ingredients and flavours and create your own unique recipe.

    Includes:
    • Cake Workshop at Home for you and 3 friends
    • A letter of thanks from Elspeth our founder
    • A triple pack of our delicious puds - one of each flavour!
    • Elspeth's Sweet E-book
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    Estimated delivery
    Ships to Only United Kingdom
    1 backer
    £
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  12. Select this reward

    Pledge £500 or more About $647

    The Gold Award: Afternoon Tea

    For this fantastic pledge amount, Elspeth will travel to your home (or place of choice) to host a vegan Afternoon Tea for you and up to 10 friends. You'll get to try all of our delicious flavours and puddings, along with our delicious Coffees, Teas and Hot Chocolates. A truly indulgent afternoon - guilt free!

    Our colourful cakes and smooth warming drinks will be a perfect way to liven up those February afternoons.

    Worth £860

    Includes:
    • Vegan Afternoon Tea
    • A triple pack of our delicious puds - one of each flavour!
    • Elspeth's Sweet E-book
    • A letter of thanks from Elspeth our founder
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    0 backers
    £
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  13. Select this reward

    Pledge £1,200 or more About $1,552

    The Platinum Award: Cooking up a storm!

    Ever fancied having a private event for your friends? Ever thought about hosting a summer garden party? Ever considered a fun alternative to an office lunch on a Friday?

    For this award, Elspeth will come and cater a full vegan feast in her new Norty food truck for up to 40 people, wherever you want it!

    Elspeth trained as a chef in Italy and worked on super yachts after, perfecting her skills and honing in on her flavour combinations. Now, she uses her knowledge to create plant-based masterpieces, both in and out of the kitchen.

    This is the ultimate hassle free indulgence.

    Includes:
    • Catered Event by Elspeth
    • A triple pack of our delicious puds - one of each flavour!
    • Elspeth's Sweet E-book
    • A letter of thanks from Elspeth our founder
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    Limited 1 backer
    £
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Funding period

- (27 days)